Bloomberg Rebrands TicToc, Says It’s Not Because of TikTok

Bloomberg Media's short-form video news service is getting a facelift. Today, the publisher announced that TicToc--the so-called "social news network" rolled out in partnership with Twitter two years ago--is being rebranded as QuickTake by Bloomberg. Aside from distinguishing the service from TikTok, the massively popular social network with a nearly identical name, the rebrand also... Continue reading at 'AdWeek'

[ AdWeek | 2019-12-03 16:15:29 UTC ]
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PFD rebrands ebook imprint

Literary agency Peters Fraser + Dunlop is to rebrand its ebook list Ipso Books as Agora Books, and will look to expand its digital output with commercial frontlist titles. Continue reading at The Bookseller

[ The Bookseller | 2018-06-01 00:00:00 UTC ]
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Diane Banks Associates rebrands as Northbank Talent Management

Diane Banks Associates has relaunched as creative talent agency Northbank Talent Management, in collaboration with business leader Luke Johnson, who will join as chair. Continue reading at The Bookseller

[ The Bookseller | 2018-05-31 00:00:00 UTC ]
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Alanna rebrands for Max impact as co-publisher joins

UK-based independent publisher Alanna Books has rebranded as Alanna Max as a result of Ken Wilson-Max joining the company in the role of co-publisher. Continue reading at The Bookseller

[ The Bookseller | 2018-03-28 00:00:00 UTC ]
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Trinity Mirror to rebrand as Reach after Express and Star deal

Chief executive Simon Fox’s pay package increases by nearly 20% despite slide in revenuesTrinity Mirror is to change its name to Reach following the acquisition of Richard Desmond’s Express and Star titles, as the newspaper publisher reported a slump in revenues in tough trading conditions last... Continue reading at The Guardian

[ The Guardian | 2018-03-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #simon fox #star titles #richard desmond #trinity mirror


Sparkhouse Family Rebrands as Beaming Books

Under the Beaming Book imprint, the Christian children's book arm of 1517 Media will expand its content range and update illustration styles to reach readers of all faiths. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #reach readers #christian children #beaming books


Bloomberg Digital hires Julia Beizer as its first head of product

The finance publisher named Julia Beizer, most recently of Oath and HuffPost, as its first head of product. The post Bloomberg Digital hires Julia Beizer as its first head of product appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-29 00:00:00 UTC ]
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Bloomberg Media CEO Justin Smith: Publishers need to stop playing defense

“The answer to the duopoly for media owners is not to adopt a defensive stance and assume the situation is a permanent obstacle to growth, and we’re in permanent crisis, but to innovate." The post Bloomberg Media CEO Justin Smith: Publishers need to stop playing defense appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media owners


Templar rebrands ahead of 40th birthday

Illustrated children's book press Templar Publishing has unveiled a new brand identity ahead of its 40th anniversary next year. Continue reading at The Bookseller

[ The Bookseller | 2017-10-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #40th anniversary #illustrated children #40th birthday


Competitor Magazine Rebrands as Competitor Running

Jessie Sebor, Competitor Group's recently promoted VP of media, makes her mark on the 30-year-old title. The post Competitor Magazine Rebrands as Competitor Running appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-09-06 00:00:00 UTC ]
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Rebranded Wonderbly wins £6m in funding

Personalised children’s book start-up Wonderbly has scooped $8.5m (£6m) in funding from European publisher Ravensburger days after changing its name. Continue reading at The Bookseller

[ The Bookseller | 2017-08-02 00:00:00 UTC ]
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‘We’re building an end-to-end solution’: Bloomberg wants in on the agency business

With branded content hard to do profitably, publishers including Atlantic Media and Bloomberg Media are trying to offer strategic services on a retainer basis. The post ‘We’re building an end-to-end solution’: Bloomberg wants in on the agency business appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-07-19 00:00:00 UTC ]
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California politics updates: Brown launches climate data effort with Bloomberg as cap-and-trade vote looms

Los Angeles-area Rep. Brad Sherman has introduced articles of impeachment against President Trump, making good on a promise to move the process forward.Sherman's move has put him at odds with House Democratic leaders, who have tried to quiet talk of impeachment, hoping instead to focus on the... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-07-13 00:00:00 UTC ]
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Men’s Health Recruits Staffers From Bloomberg Businessweek, Fortune

During his time at Bloomberg Businessweek, deputy editor Brad Wieners collected three American Society of Magazine Editors (ASME) awards and was also heavily involved in the events side of the publication. A magazine industry veteran whose career has also included stints with Wired, Outside... Continue reading at AdWeek

[ AdWeek | 2017-07-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #heavily involved #american society #bloomberg businessweek


Why Michael Bloomberg says he's 'optimistic' about climate change

Former New York City Mayor Michael Bloomberg is coauthor of 'Climate of Hope,' a solution-oriented book about what individuals and governments can and should be doing about climate change. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2017-05-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #michael bloomberg #climate change


'Trigr' Warning: Bloomberg To Show Ads Depending on Stock Market Pops -- And Drops

Bloomberg Media wants marketers to capitalize on consumer mood swings.The publishing tycoon plans to use its NewFronts presentation on Monday to promote a new offering, dubbed Trigr, that allows marketers to serve a custom tailored creative or branded content after specific market conditions are... Continue reading at Advertising Age

[ Advertising Age | 2017-05-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #branded content #newfronts presentation #bloomberg media


IBT Media Rebrands as Newsweek Media Group | Industry Notes

B2B's shifting ad spend, a big promotion at Teen Vogue, and more news from around the magazine space. The post IBT Media Rebrands as Newsweek Media Group | Industry Notes appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-04-27 00:00:00 UTC ]
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IBT Media Is Rebranding as Newsweek Media Group

Whether as a print magazine or a digital brand, Newsweek is a name consumers worldwide can recognize--and, more importantly, trust. That was the driving force behind IBT Media's decision to buy Newsweek when it was a digital-only publication, and to revive the print edition in 2014. And it's why... Continue reading at AdWeek

[ AdWeek | 2017-04-27 00:00:00 UTC ]
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Bloomberg Live’s New Global Chief Is Betting Big on Events

Adweek: You've been the CEO of media companies including the Robb Report, the Newsweek Daily Beast Company and Dennis Publishing. Why take a job focusing on live events? Stephen Colvin: Bloomberg is an amazing company. Great products, great people, and the chocolate almonds at our offices aren't... Continue reading at AdWeek

[ AdWeek | 2017-04-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #amazing company #dennis publishing #robb report #betting big


StyleWatch to Rebrand as PeopleStyle

E-commerce and audience growth expected as the fashion magazine expands its celebrity coverage. The post StyleWatch to Rebrand as PeopleStyle appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-03-30 00:00:00 UTC ]
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