Blackwell’s 17% growth vindicates multichannel strategy, says Prescott

Blackwell’s has reported growth of 17% in its past fiscal year, following an increase of 12% a year earlier. Continue reading at 'The Bookseller'

[ The Bookseller | 2018-10-05 00:00:00 UTC ]
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WPP returns to growth and Facebook News offers publishers ‘free money’: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age

[ Advertising Age | 2019-10-25 10:25:54 UTC ]
More news stories like this | All news stories tagged with: #hearst #parting gift #final season #silicon valley #anthony crupi #profits fell


Digiday Research: Digital publishers still see growth in direct-sold display ads

Of the 135 publishers surveyed by Digiday in a wide-ranging research survey this Fall, more than 50% of publishers reported that direct-sold advertising was a large or very large source of revenue for them. The post Digiday Research: Digital publishers still see growth in direct-sold display ads... Continue reading at Digiday

[ Digiday | 2019-10-16 04:01:21 UTC ]
More news stories like this | All news stories tagged with: #digital publishers #digiday research


FutureBook Live to explore the future of textbooks, OA strategies, and learning

Pearson’s chief strategy officer Jonathan Chocqueel-Mangan will give insights into the publisher’s new digital-first textbook policy at FutureBook Live 2019, The Bookseller’s publishing conference. Continue reading at The Bookseller

[ The Bookseller | 2019-10-08 10:26:44 UTC ]
More news stories like this | All news stories tagged with: #publishing conference #futurebook live


By hiding likes and video views, Facebook could force publishers to shift strategies

Facebook is running an experiment to hide "like" counts and other public-facing social scores in select markets. The social network confirmed Friday that it started hiding like, reaction and video view counts in a limited test across the social network as part of an effort to improve the... Continue reading at Advertising Age

[ Advertising Age | 2019-09-27 20:39:27 UTC ]
More news stories like this | All news stories tagged with: #recently begun #featuring images #ways rose #rival snapchat #viral videos #emphasizing messages #ranking formula #video-sharing app #changetheireditorial decisions #trial system #algorithm relies #lack thereof #tech incubator #senior director #measure theirself-worth


Facebook hiding likes and video views could force publishers to shift strategies

Facebook is running an experiment to hide "like" counts and other public-facing social scores in select markets. The social network confirmed Friday that it started hiding like, reaction and video view counts in a limited test across the social network as part of an effort to improve the... Continue reading at Advertising Age

[ Advertising Age | 2019-09-27 20:39:27 UTC ]
More news stories like this | All news stories tagged with: #recently begun #featuring images #ways rose #rival snapchat #viral videos #emphasizing messages #ranking formula #video-sharing app #changetheireditorial decisions #trial system #algorithm relies #lack thereof #tech incubator #senior director #measure theirself-worth


Haynes hails third successive year of growth as turnover increases 7%

Car manual publisher Haynes saw turnover of £36.2m in the 12 months to 31st May 2019, a 7% increase on the previous year, alongside an adjusted profit boost of 24% in its third successive year of growth, the company has announced. Continue reading at The Bookseller

[ The Bookseller | 2019-09-12 01:52:26 UTC ]
More news stories like this | All news stories tagged with: #7% increase


17-punt NFL Kickoff Game draws 22 million viewers

Thursday night’s NFL Kickoff Game wasn’t exactly one for the ages, but the 17-punt, 13-point defensive struggle between the Green Bay Packers and Chicago Bears still managed to scare up a three-year ratings high for NBC. According to Nielsen live-plus-same-day data, the Packers’ 10-3 win over... Continue reading at Advertising Age

[ Advertising Age | 2019-09-06 21:11:16 UTC ]
More news stories like this | All news stories tagged with: #nielsen #good place #real time #warner bros #bought time #film studios #state farm #usual suspects


Beijing International Book Fair: Phoenix Publishing’s Global Strategy

Reporting US$2.62 billion in 2018 revenue, China's sprawling Phoenix Publishing & Media already has deals in 30 countries and wants to get only bigger. The post Beijing International Book Fair: Phoenix Publishing’s Global Strategy appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-22 14:12:23 UTC ]
More news stories like this | All news stories tagged with: #global strategy #phoenix publishing


17 Of The Best Christian Fiction Authors For Your TBR

When you're just in the mood for a good Christian novel, this list of the best Christian fiction authors might just be the best place to turn. Continue reading at Book Riot

[ Book Riot | 2019-08-05 10:34:20 UTC ]
More news stories like this | All news stories tagged with: #christian fiction


Phillips hails strong growth as CUP records 42% profit surge

Cambridge University Press’ annual report shows the firm had a 42% surge in operating profit from £17.2m to £24.4m for the year to 30th April 2019. Continue reading at The Bookseller

[ The Bookseller | 2019-07-25 03:00:52 UTC ]
More news stories like this | All news stories tagged with: #operating profit


HuffPost UK falls in line with 'premium' Verizon Media strategy after axing blogs

News publisher has departed from beginnings as a 'blogging-for-all' platform under Arianna Huffington. Continue reading at Media Week

[ Media Week | 2019-07-17 08:32:08 UTC ]
More news stories like this | All news stories tagged with: #news publisher #arianna huffington


Family-Owned Bonnier News Organizes for Continued Digital Growth

Lotta Edling is proud of her company’s journalistic excellence, as well as its growth in reach and digital subscription numbers Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-07-12 18:30:41 UTC ]
More news stories like this | All news stories tagged with: #bonnier


Book Aid International Benefits from Blackwell’s Auction

Expanding its partnership with Book Aid International during its 140th year, the Blackwell's bookstore chain is auctioning four signed editions. The post Book Aid International Benefits from Blackwell’s Auction appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-07-08 05:30:25 UTC ]
More news stories like this | All news stories tagged with: #book aid #bookstore chain


Ro’s vp of growth Will Flaherty: ‘There’s no silver bullet for attribution’

As Ro, the parent company of telemedicine brands Ro, Rory and Zero, looks to diversify its marketing mix, the company is looking to partner more with institutions that its target audience already trusts. Earlier this month, Roman, its men's focused brand which sells generic hair loss and... Continue reading at Digiday

[ Digiday | 2019-06-26 04:00:25 UTC ]
More news stories like this | All news stories tagged with: #digital media #multi-year deal #target audience #silver bullet


Blackwell's marks 140th anniversary with signed copies from Obama and Galbraith

Blackwell's will celebrate its 140th anniversary with books signed by Michelle Obama and Robert Galbraith up for auction for Book Aid International throughout June.  Continue reading at The Bookseller

[ The Bookseller | 2019-06-21 12:25:38 UTC ]
More news stories like this | All news stories tagged with: #book aid #books signed #signed copies #robert galbraith #michelle obama


Hello, Cannes. Plus, 2019 ad sales growth slows: Monday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today It’s Cannes Lions time. If you’re on the French Riviera for the ad... Continue reading at Advertising Age

[ Advertising Age | 2019-06-17 10:00:00 UTC ]
More news stories like this | All news stories tagged with: #forwarded email #simon dumenco #adrianne pasquarelli #creative agency


Digital Advertising Growth Will Slow This Year, Magna Report Predicts

As digital media penetration reaches near-universal status, digital advertising revenues around the world, including in the U.S., are anticipated to slow by several percentage points compared to years past, according to Magna Global's newest advertising forecast. The report from IPG Mediabrands'... Continue reading at AdWeek

[ AdWeek | 2019-06-17 01:00:56 UTC ]
More news stories like this | All news stories tagged with: #years past


How DTC brands plot their PR strategies

While there’s been much deliberation over the best marketing strategies of direct-to-consumer brands, and how those have evolved as the main digital channels like Facebook and Google have become oversaturated and increasingly expensive, there’s been less time spent on the early-days PR... Continue reading at Digiday

[ Digiday | 2019-06-07 04:01:57 UTC ]
More news stories like this | All news stories tagged with: #time spent #direct-to-consumer brands #marketing strategies


Approaching Paid Subscription Growth Like It’s 2019

We have reached a point at which paid subscription growth, for many media companies, feels unattainable. I both vehemently disagree and, sadly, agree. There are more tools than ever for reaching larger audiences (the disagree part), yet, most of the time, they are not deployed to their full... Continue reading at Folio Magazine

[ Folio Magazine | 2019-06-04 19:12:17 UTC ]
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