Barstool Sports CEO on Why Advertisers Shouldn’t Be Scared of the Edgy Platform

Dave Portnoy launched Barstool Sports in 2003 as a print publication about sports gambling and fantasy sports projections. In the later 2000s, it became a company known for raunchy blog posts and throwing paint parties for college students at bars. Fast-forward to 2020, and it's one of the most popular and profitable digital media brands... Continue reading at 'AdWeek'

[ AdWeek | 2020-06-23 22:10:32 UTC ]
News tagged with: #college students #digital media #print publication

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Quiksilver CEO is missing: His boat washed ashore in France, empty

French authorities have deployed boats and helicopters off the coast of southwest France to search for Pierre Agnes, the chief executive of sportswear maker Boardriders Inc. — the parent of the Quiksilver, Roxy and DC Shoes brands — after his empty boat was found washed ashore. The port authority... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #french authorities


Czech Publisher Grada Opens Bookport, an Ebook Subscription Platform

More than a quarter of the roughly 15,000 ebooks available in Czech are on the newly launched Bookport subscription platform, with more titles coming. The post Czech Publisher Grada Opens Bookport, an Ebook Subscription Platform appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #titles coming


‘In one fell swoop:’ 75 percent of advertisers say they’ve been endangered by risky content

Brand safety, once shorthand for making sure your banner ad isn’t served alongside vulgar content, has become one of digital media’s most pressing issues. Brands are more concerned than ever with how they are perceived online, while platforms struggle with how to police user-generated content... Continue reading at Digiday

[ Digiday | 2018-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fell swoop #brand safety #pressing issues


Former SouthComm CEO Starts New Company, Acquires Three Magazines

Chris Ferrell's newly formed Endeavor Business Media acquires Grand View's Process Flow Network, says more deals are on the horizon. The post Former SouthComm CEO Starts New Company, Acquires Three Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazines appeared #chris ferrell


Facebook’s News Feed Bombshell Shouldn’t Have Caught Anyone Off Guard

If Facebook's announcement last Thursday that its News Feed algorithm was being altered to favor posts from friends and family over those from publishers and pages came as a surprise to anyone, it probably shouldn't have. A source at the social network even said, "We've been openly discussing... Continue reading at AdWeek

[ AdWeek | 2018-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #favor posts #organic reach


Mobile Referendum: How Native Advertising Can Close the New Attention Gap

[Partner Content] Not only do publishers need to ensure their readiness, they need to demand their tech partners support native component-based advertising. The post Mobile Referendum: How Native Advertising Can Close the New Attention Gap appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising #partner content


It’s All About Data: How Magazine Media Wins the Digital Advertising Challenge

In an ever-competitive landscape, user IDs and cross-platform tracking are the true measures of your brand’s worth. The post It’s All About Data: How Magazine Media Wins the Digital Advertising Challenge appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #user ids


Digital Science discovery platform 'will transform scholarly search'

Holtzbrinck technology company Digital Science has collaborated with high-profile universities and research funders to develop a platform, Dimensions, which it says will "democratise and transform scholarly search". Continue reading at The Bookseller

[ The Bookseller | 2018-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #research funders


F+W Fires Top Management, Names Interim CEO

The F+W board has named Greg Osberg interim CEO after firing CEO Tom Beusse and lieutenants Joe Siebert and Joe Romello. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-09 00:00:00 UTC ]
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New Year, New Zuck: What Facebook's CEO Really Wants to Say About the Year Ahead at Facebook

Mark Zuckerberg has issued his annual New Year challenge to himself, and it's a big one: Fixing Facebook.The hoodie-wearing CEO, who has previously taken on learning Mandarin, reading books and visiting new parts of the country, is setting a less concrete goal in focusing on fixing important... Continue reading at Advertising Age

[ Advertising Age | 2018-01-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mark zuckerberg #year ahead #reading books


PubTech Connect 2018: New Stories, New Platforms

At this PubTech Connect breakout session, innovators will share how they’ve brought book content to new platforms and created new experiences for readers Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-03 00:00:00 UTC ]
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Under Armour founder Kevin Plank lands on 'Worst CEOs' list

A bad year has landed Under Armour’s Kevin Plank on a “Worst CEOs in America” list. Plank joins the heads of IBM, Macy’s, Sears, Twitter, Ford Motor Co. and others on a 20-worst list compiled by financial news website 24/7 Wall St. The online publisher looked at stock price changes, earnings,... Continue reading at Baltimore Sun

[ Baltimore Sun | 2017-12-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bad year #stock price


Friday Wake-Up Call: What's Next For Papa John's After Its CEO Steps Down? Plus, Apple's PR Blunder

Facebook defends itselfWhen companies place job ads on Facebook and target them to younger users, is that ageist? Non-profit news organization ProPublica and The New York Times just raised concerns about the issue, adding that Amazon, Verizon, Goldman Sachs and Facebook itself use that practice;... Continue reading at Advertising Age

[ Advertising Age | 2017-12-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #older people #silicon valley #mark zuckerberg


‘Our relationship with Facebook is difficult’: The Guardian’s David Pemsel says the platform doesn’t value quality

David Pemsel, CEO of Guardian Media Group, is concerned about Facebook but bullish on the ability of philanthropic contributions to fund publishing. The post ‘Our relationship with Facebook is difficult’: The Guardian’s David Pemsel says the platform doesn’t value quality appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quality appeared #david pemsel


Bloomberg Media CEO Justin Smith: Publishers need to stop playing defense

“The answer to the duopoly for media owners is not to adopt a defensive stance and assume the situation is a permanent obstacle to growth, and we’re in permanent crisis, but to innovate." The post Bloomberg Media CEO Justin Smith: Publishers need to stop playing defense appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media owners


Facebook to book NZ advertising sales revenues here, not in Ireland

Facebook says it will book the revenues it earns from selling advertising to Kiwi companies in New Zealand in future. The change is part of worldwide move by Facebook to restructure its accounting and appears a major victory for policy-makers concerned about the way Facebook and many other... Continue reading at Stuff

[ Stuff | 2017-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #major victory #sales made


Group Nine CEO Ben Lerer’s 2018 outlook: ‘We’re entering a period of consolidation’

The Group Nine CEO talks about avoiding unrealistic investor expectations and why he's bullish on Facebook's promises for publishers. The post Group Nine CEO Ben Lerer’s 2018 outlook: ‘We’re entering a period of consolidation’ appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ceo talks


How Publishers Can Control Their Own Political Advertising Destiny

Now more than ever is the time for local news publishers to come to the aid of their country. It's not the lack of disclosures or disclaimers that has enabled unscrupulous actors to run wild in our political system--it's the free-wheeling approach to ad sales that's wreaking havoc. The market is... Continue reading at AdWeek

[ AdWeek | 2017-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad sales


9 sports books for holiday reading and giving

If you like variety, these 2017 releases offer an abundance of that, from a football book by an NFL commissioner’s son to the story of a small-college, women’s basketball team that achieved championship stature during the Depression.  Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2017-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #football book #basketball team


Cambridge University Press Content Sharing Platform in Pilot Launch

Cambridge University Press launches a selection of journals in its Core content sharing program, which offers subscribers read-only links. The post Cambridge University Press Content Sharing Platform in Pilot Launch appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pilot launch