At Informa, Virtual Events Are a Testing Ground for Exhibitions’ Hybrid Future

The COVID-19 pandemic was a sudden jolt to organizers of face-to-face events, and perhaps none more so than Informa plc, the world's largest exhibitions firm, which has been forced to cancel or postpone more than 450 live events originally scheduled for the spring and summer. But even as states and municipalities lock down, the need to connect buyers and sellers endures, leading organizers across the industry to turn to virtual events as a means of keeping constituents engaged and recouping some lost business. "The appetite for communities to connect online is tremendous," says Rick McConnell, president of North America for Informa Markets, the company's exhibitions division. "You’re not traveling, so your ability to control your calendar is a little better, and your desire to connect and network with industry professionals never goes away." One obvious solution that's emerged has been webinars, a familiar product, of which Informa Markets is producing around three-times as many as it traditionally would have. But these are just one element in what McConnell describes as a spectrum of digital products, ranging from podcasts and videos at the most basic level all the way up to the most complex and difficult experiences to translate online: full-scale, virtual trade shows. The latter are a relatively new offering, driven mostly by necessity, with events of any kind unlikely to return until the Fall at the earliest (even August now feels "queasy," McConnell says). But... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-05-14 17:31:50 UTC ]
News tagged with: #greater number #recent months #programmatic advertising #longer periods #deep understanding #ve built

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'Talent and potential' of young people in sector marked by 2020 Print Futures Awards

Forty-four young people have scooped grants of up to £1,500 each in The Printing Charity’s 2020 Print Futures Awards for people aged 18 to 30 in the UK printing, paper, publishing, packaging and graphic arts sector. Continue reading at The Bookseller

[ The Bookseller | 2020-06-09 01:04:03 UTC ]
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How the Book Business Can, and Must, Build a New Future

A black author challenges publishing to be more daring in creating space for all writers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-05 04:00:00 UTC ]
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Event Industry, It’s Time to Change the Stage

As the sounds of helicopters and the chants of protesters rang in the distance, I couldn’t help but think about how I can make an impact. I was shocked—and frankly saddened—to see very little acknowledgement of the Black Lives Matter movement in the event industry, and even fewer actionable... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-04 20:29:21 UTC ]
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IAB Snags HQ Trivia Alum Scott Rogowsky as Host of Virtual NewFronts Week

This year's Digital Content NewFronts will get down to the nitty gritty with former HQ Trivia host Scott Rogowsky, whom the Interactive Advertising Bureau has tapped to serve as the annual event's first-ever virtual emcee. Beginning with the first day of this year's NewFronts, slated to kick off... Continue reading at AdWeek

[ AdWeek | 2020-06-01 14:00:16 UTC ]
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BookExpo Declares Its Virtual ‘Library Day’ a Success

BookExpo officials told PW there have been more than 20,000 views of BookExpo Online's library programming alone, and that the engagement in the comments section "has been overwhelmingly positive.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #bookexpo online #library programming #comments section #bookexpo


NYT Mag Wins Big at Virtual National Magazine Awards

The New York Times Magazine was the top winner at this year's National Magazine Awards (commonly referred to as the "Ellies"), which were held as a virtual ceremony Thursday evening after the annual gala, originally set for Brooklyn in mid-March, was canceled due to the COVID-19 pandemic. By... Continue reading at Folio Magazine

[ Folio Magazine | 2020-05-29 01:15:13 UTC ]
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Why social media is the new virtual live venue

Each year around this time, digital publishers and tech platforms typically announce their content plans for the year ahead. These annual upfront and NewFront pitches are a bid to partner more closely with agencies and advertisers to reassemble audiences across the ever-changing video landscape.... Continue reading at Advertising Age

[ Advertising Age | 2020-05-28 13:42:00 UTC ]
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Your Week in Virtual Book Parties, May 26 to May 31

Lockdown Lit @ Lunch with Mary South and Erin Somers Tuesday, May 26, 2pm EDT Lockdown Lit @ Lunch, a new weekly salon that spotlights books published during the coronavirus  pandemic, hosts Mary South (You Will Never Be Forgotten) and Erin Somers (Stay Up with Hugo Best) for brief readings and... Continue reading at Literrary Hub

[ Literrary Hub | 2020-05-26 16:02:55 UTC ]
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What now for authors? On writing, coping and facing the future

Sanjana Varghese had been working as a freelance journalist in London for around a year when the coronavirus pandemic hit.  As countries around the world went into lockdown, many organisations froze their commissioning budgets, while others halted business entirely. Several of the pieces... Continue reading at The Bookseller

[ The Bookseller | 2020-05-21 20:08:07 UTC ]
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Nibbies to hold virtual ceremony on 29th June

The British Book Awards, the annual celebration of the best books, bookshops and publishers, will return on 29th June with a virtual ceremony open to all. Continue reading at The Bookseller

[ The Bookseller | 2020-05-20 20:57:55 UTC ]
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How indie rocker Mikel Jollett overcame the toxic events in his life

"Hollywood Park," a new memoir from the frontman for the Airborne Toxic Event, recounts his childhood in L.A.'s Synanon cult — and his recovery. Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-05-20 16:33:40 UTC ]
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A Virtual Evening with Emma Straub and Judy Blume

Emma Straub and her husband own Books Are Magic, an independent bookstore in Brooklyn, New York. Four years ago, Judy Blume and her husband, George Cooper, longing for a bookstore in Key West where they live, founded the independent, non-profit Books & Books @ The Studios. Tonight, the two... Continue reading at Literrary Hub

[ Literrary Hub | 2020-05-18 21:00:58 UTC ]
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Future of Q magazine in doubt as coronavirus crisis hits media

Bauer reviews portfolio of UK titles as pandemic accelerates fall in print advertisingCoronavirus – latest updatesSee all our coronavirus coverageThe music monthly Q is one of 10 magazines that could disappear from newsagents’ shelves as one of the UK’s biggest publishers considers the future of... Continue reading at The Guardian

[ The Guardian | 2020-05-18 19:16:59 UTC ]
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Pan Mac virtual author tour to support bookshops

Pan Mac authors will embark on a 10-day virtual tour of high street bookshops this month with writers including Kate Mosse, Ann Cleeves and Prue Leith focusing on stores that mean something to them personally. Continue reading at The Bookseller

[ The Bookseller | 2020-05-17 12:59:10 UTC ]
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Artemis Fowl author Eoin Colfer to headline virtual Writers' Weekend

Eoin Colfer, author of the Artemis Fowl series, will be the keynote speaker at the virtual Writers' Weekend, a four-day conference that will now be live streamed from 9th-12th July.  Continue reading at The Bookseller

[ The Bookseller | 2020-05-15 23:55:15 UTC ]
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Free and Cheap Live Poetry Events You Can Watch Online

For poets, springtime is especially sacred. With big book releases, National Poetry Month, and the conclusion of the slam season, there is so much for readers and writers to look forward to. Then came the coronavirus pandemic. We’ve seen readings canceled, book tours halted and budgets slashed.... Continue reading at Electric Literature

[ Electric Literature | 2020-05-08 11:00:00 UTC ]
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BookExpo and BookCon Go Virtual This Month

Reedpop has announced two new virtual events taking place this month: BookExpo Online, to be held May 26–29, and BookConline, to be held May 30 and 31. Both will take place on Facebook and be free and open to the public. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-07 04:00:00 UTC ]
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Lookout Books Partners With Indies to Provide Virtual Backgrounds

Lookout Books, a teaching press housed at the University of North Carolina-Wilmington, is partnering with indies to provide students and others with virtual bookstore backgrounds to maintain confidentiality during video calls. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-06 04:00:00 UTC ]
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Bologna names Best Children's Publishers of the Year, as event moves online

The winners of the Bologna Prize for the Best Children's Publishers of the Year have been revealed as an online edition of the 57th Bologna Children's Book Fair (BCBF) launches, with Italian publisher Camelozampa named the winner in the Europe category. Continue reading at The Bookseller

[ The Bookseller | 2020-05-05 09:16:49 UTC ]
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