At Informa, Virtual Events Are a Testing Ground for Exhibitions’ Hybrid Future

The COVID-19 pandemic was a sudden jolt to organizers of face-to-face events, and perhaps none more so than Informa plc, the world's largest exhibitions firm, which has been forced to cancel or postpone more than 450 live events originally scheduled for the spring and summer. But even as states and municipalities lock down, the need to connect buyers and sellers endures, leading organizers across the industry to turn to virtual events as a means of keeping constituents engaged and recouping some lost business. "The appetite for communities to connect online is tremendous," says Rick McConnell, president of North America for Informa Markets, the company's exhibitions division. "You’re not traveling, so your ability to control your calendar is a little better, and your desire to connect and network with industry professionals never goes away." One obvious solution that's emerged has been webinars, a familiar product, of which Informa Markets is producing around three-times as many as it traditionally would have. But these are just one element in what McConnell describes as a spectrum of digital products, ranging from podcasts and videos at the most basic level all the way up to the most complex and difficult experiences to translate online: full-scale, virtual trade shows. The latter are a relatively new offering, driven mostly by necessity, with events of any kind unlikely to return until the Fall at the earliest (even August now feels "queasy," McConnell says). But... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-05-14 17:31:50 UTC ]
News tagged with: #greater number #recent months #programmatic advertising #longer periods #deep understanding #ve built

Other Publishing stories related to: 'At Informa, Virtual Events Are a Testing Ground for Exhibitions’ Hybrid Future'


Child and Rankin to appear at Bloody Scotland virtual festival

Lee Child and Ian Rankin are among the authors featuring at this year's entirely virtual Bloody Scotland International Crime Writing Festival.  Continue reading at The Bookseller

[ The Bookseller | 2020-08-24 03:20:07 UTC ]
More news stories like this | News stories tagged with: #lee child #ian rankin


Pearse to hold live events for Libraries Connected

Libraries Connected has announced that author Lesley Pearse will launch its new series of virtual events. Continue reading at The Bookseller

[ The Bookseller | 2020-08-23 22:19:04 UTC ]
More news stories like this | News stories tagged with: #libraries connected #virtual events #libraries


To get into college, they lied about test scores, talent and even race

Melissa Korn and Jennifer Levitz detail the fraud behind the Varsity Blues admissions scandal. Continue reading at The Washington Post

[ The Washington Post | 2020-08-21 12:00:00 UTC ]
More news stories like this |


Stratford-upon-Avon festival hosts Lee Child event ahead of biography launch

The Stratford-upon-Avon Literary Festival is hosting a one-off interview with Lee Child, ahead of the publication of his biography The Reacher Guy: The Authorised Biography of Lee Child (Constable) by Dr Heather Martin.  Continue reading at The Bookseller

[ The Bookseller | 2020-08-20 04:44:23 UTC ]
More news stories like this | News stories tagged with: #lee child #authorised biography


Atwood marks Testaments paperback with Fane online event

Margaret Atwood is marking the paperback publication of her Booker-winning novel The Testaments (Chatto) with a live streamed event via Fane Online. Continue reading at The Bookseller

[ The Bookseller | 2020-08-19 15:53:40 UTC ]
More news stories like this | News stories tagged with: #margaret atwood #paperback publication


TV Audiences Dip for First Night of Democrats’ Virtual Convention

Nielsen ratings were down from 2016, though younger viewers watched online and MSNBC nearly doubled its usual audience. Continue reading at The New York Times

[ The New York Times | 2020-08-18 23:35:17 UTC ]
More news stories like this | News stories tagged with: #nielsen ratings #nielsen


Celebrate Independent Bookstore Day 2020 Virtually: Four Meaningful Things You Can Do From Home

Meaningful ways to celebrate Independent Bookstore Day 2020 from the comforts of your home. Continue reading at Book Riot

[ Book Riot | 2020-08-14 10:37:00 UTC ]
More news stories like this | News stories tagged with: #meaningful ways #independent bookstore


David Baddiel's Future Friend revealed by HarperCollins

HarperCollins Children’s Books has revealed details of Future Friend, the “out of this world” new book from David Baddiel, with illustrations by Steven Lenton. Continue reading at The Bookseller

[ The Bookseller | 2020-08-13 16:15:53 UTC ]
More news stories like this | News stories tagged with: #harpercollins children #david baddiel #steven lenton #harpercollins


On Rethinking Online Book Events: Critical Linking, July 31, 2020

An awesome daily roundup of the most interesting bookish links from around the web! Continue reading at Book Riot

[ Book Riot | 2020-07-31 10:30:00 UTC ]
More news stories like this | News stories tagged with: #critical linking #online book


Emma Straub on the Future of Indie Bookstores

Emma Straub is a New York Times bestselling author and owner of the beloved independent bookstore, Books Are Magic in Brooklyn. Her latest novel, All Adults Here, explores the complexity of love for your family, the love for yourself, and for the town you grew up in.  The story revolves around... Continue reading at Electric Literature

[ Electric Literature | 2020-07-30 11:00:00 UTC ]
More news stories like this | News stories tagged with: #emma straub #indie bookstores #electric literature #bestselling author


Brooklyn Book Fest Goes Virtual for 2020

The 15th Annual Brooklyn Book Festival, which will take place September 28-October 5 this year, will be held entirely virtually due to pandemic-related restrictions on public gatherings. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-30 04:00:00 UTC ]
More news stories like this | News stories tagged with: #pandemic-related restrictions #public gatherings


It’s Time to Radically Rethink Online Book Events

Before the stay-at-home orders came down in Baltimore, the last thing I did in person was participate in a panel conversation about—ironically—“art and the apocalypse.” In retrospect, we should have cancelled, but the threat in Maryland still felt surreal; those were the days when it seemed like... Continue reading at Electric Literature

[ Electric Literature | 2020-07-28 11:00:00 UTC ]
More news stories like this | News stories tagged with: #stay-at-home orders #electric literature #online book


Creative Future names 2020 Writers' Award winners

Grief, male sexuality and the plight of pets in Covid-stricken Wuhan are some of the subjects of the 12 winning entries in the Creative Future Writers’ Award, chosen by judges including author Kerry Hudson and poet Anthony Anaxagorou. Continue reading at The Bookseller

[ The Bookseller | 2020-07-27 13:08:30 UTC ]
More news stories like this | News stories tagged with: #award winners


When Experience Counts: How Bustle Digital Group Is Future-Proofing Its Business

EVP of revenue, Elizabeth Webbe Lunny, talks business development, management philosophies and the future of her company and publishing. The post When Experience Counts: How Bustle Digital Group Is Future-Proofing Its Business appeared first on Eddie & Ozzie Awards. Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-23 16:07:41 UTC ]
More news stories like this | News stories tagged with: #business appeared


When Experience Counts: How Bustle Digital Group Is Future-Proofing Its Business

Legacy media companies, particularly those with print products, are often told they should learn from digital startups who have allegedly disrupted norms and transformed the industry through innovation and a new, creative mindset. While this is true in some instances, there are plenty of... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-23 16:07:41 UTC ]
More news stories like this | News stories tagged with: #reality starts #accepting reality #hardest hit #down-and-dirty offering #teachable moments #difficult time #size fits #market conditions #short term #biggest wins #signed samsung #operational excellence #care deeply #unusual time #digital publishing


When Experience Counts: How Bustle Digital Group Is Future-Proofing Its Business

Legacy media companies, particularly those with print products, are often told they should learn from digital startups who have allegedly disrupted norms and transformed the industry through innovation and a new, creative mindset. While this is true in some instances, there are plenty of... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-23 16:07:41 UTC ]
More news stories like this | News stories tagged with: #reality starts #accepting reality #hardest hit #down-and-dirty offering #teachable moments #difficult time #size fits #market conditions #short term #biggest wins #signed samsung #operational excellence #care deeply #unusual time #media landscape #digital publishing


Revenue Tumbled 71% in First Half of 2020 at Reed Exhibitions

Revenue at Reed Exhibitions, whose businesses include BookExpo, fell to £201 million, from £684 million in the first six months of 2019, and the group had an adjusted operating loss of £117 million compared to a profit of £231 million a year ago. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-23 04:00:00 UTC ]
More news stories like this | News stories tagged with: #reed exhibitions


RELX revenues drop 10% as Exhibitions business plunges

RELX, parent of Reed Exhibitions and Elsevier, recorded a 10% revenue drop in the six months to end June 2020, to £3,501m (from £3,888m), with adjusted operating profit falling 24% to £939m (£1,240m). Continue reading at The Bookseller

[ The Bookseller | 2020-07-23 02:26:48 UTC ]
More news stories like this | News stories tagged with: #reed exhibitions #relx


Wimbledon BookFest to hold physical event in September

Wimbledon BookFest is running a live, physical event in September, featuring a keynote speech from Matthew Syed. Continue reading at The Bookseller

[ The Bookseller | 2020-07-22 04:28:36 UTC ]
More news stories like this | News stories tagged with: #wimbledon bookfest #physical event #keynote speech #matthew syed


New ‘Festival of Licensing’ to Connect Global Licensors and Licensees Virtually

The Global Licensing Group has canceled the live version of its London-based Brand Licensing Europe trade show, scheduled for October. Instead, it is launching a global, month-long, virtual Festival of Licensing from October 6-29. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #virtual festival #live version