The COVID-19 pandemic was a sudden jolt to organizers of face-to-face events, and perhaps none more so than Informa plc, the world's largest exhibitions firm, which has been forced to cancel or postpone more than 450 live events originally scheduled for the spring and summer. But even as states and municipalities lock down, the need to connect buyers and sellers endures, leading organizers across the industry to turn to virtual events as a means of keeping constituents engaged and recouping some lost business. "The appetite for communities to connect online is tremendous," says Rick McConnell, president of North America for Informa Markets, the company's exhibitions division. "You’re not traveling, so your ability to control your calendar is a little better, and your desire to connect and network with industry professionals never goes away." One obvious solution that's emerged has been webinars, a familiar product, of which Informa Markets is producing around three-times as many as it traditionally would have. But these are just one element in what McConnell describes as a spectrum of digital products, ranging from podcasts and videos at the most basic level all the way up to the most complex and difficult experiences to translate online: full-scale, virtual trade shows. The latter are a relatively new offering, driven mostly by necessity, with events of any kind unlikely to return until the Fall at the earliest (even August now feels "queasy," McConnell says). But... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-05-14 17:31:50 UTC ]
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Spain's Liber20 book fair announces a blended physical and digital program for October, shortly before Frankfurter Buchmesse expects to do the same. The post Liber20 in Barcelona Announces October Hybrid Program for Spain’s Industry appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-07-14 14:59:24 UTC ]
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A group of festival organisers have said monetising digital events needs "careful consideration" if the physical events are to survive post-pandemic life. Continue reading at The Bookseller
[ The Bookseller | 2020-07-10 05:18:43 UTC ]
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This year's National Book Awards ceremony, which is typically a glittery black-tie ball at Cipriani Wall Street in lower Manhattan, will instead be a virtual event, hosted online on November 18. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-10 04:00:00 UTC ]
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It's been almost a decade since Test Drive Unlimited 2 came out on PlayStation 3 and Xbox 360, but, after a long wait, fans got a first look at the sequel to the massively online racing pioneer. French publisher Nacon shared a teaser for Test Drive U... Continue reading at Engadget
[ Engadget | 2020-07-07 22:32:58 UTC ]
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The power of licensing to help consumers through societal change was one theme that came up often in the keynote presentations and educational panels that were a central component of Licensing Week Virtual, the digital replacement for this year's canceled Licensing Expo. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-07 04:00:00 UTC ]
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Fang Fang describes battling censorship and misinformation about the virus in her Chinese city. Continue reading at The Washington Post
[ The Washington Post | 2020-07-02 07:54:00 UTC ]
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Waterstones Children’s Laureate Cressida Cowell is running a virtual “Summer Camp” for youngsters featuring guest authors and illustrators. Continue reading at The Bookseller
[ The Bookseller | 2020-07-01 10:46:08 UTC ]
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Physical book fairs are still vital for business long-term, publishers say, amid expectations that the Beijing Book Fair may be online only this year. Continue reading at The Bookseller
[ The Bookseller | 2020-06-30 17:18:56 UTC ]
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The first-ever virtual NewFronts is in the books. Adweek has already rounded up the most memorable moments from last week's events, and now it's time for the buyers to have their say. We granted buyers anonymity to tell us what they liked--and didn't like--about the 2020 Digital Content... Continue reading at AdWeek
[ AdWeek | 2020-06-29 17:23:22 UTC ]
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The best authors, publishers and retailers will be crowned at the British Book Awards in a virtual ceremony today. Continue reading at The Bookseller
[ The Bookseller | 2020-06-28 17:13:02 UTC ]
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Being a 144-year-old information provider to the agricultural industry, Farm Journal Media typically likes to stage its development deliberately. But when the COVID-19 pandemic rendered all-important live events off-limits, CEO Andy Weber describes the ensuing weeks at the company as more like... Continue reading at Folio Magazine
[ Folio Magazine | 2020-06-25 13:36:08 UTC ]
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Just four months ago, the Interactive Advertising Bureau heralded an overhaul of its annual Digital Content NewFronts slate, which it was calling the "new NewFronts." But the IAB had no idea just how "new" this year's event would become. In mid-March, Covid-19 shut down the industry, and the... Continue reading at AdWeek
[ AdWeek | 2020-06-22 00:00:40 UTC ]
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Lorene Cary is the author of the memoir Black Ice, three novels, a book for young readers, and a play, My General Tubman. Her one-act opera and memoir, Ladysitting, explores the author’s relationship and time spent with her grandmother Nana, a fierce and independent woman who managed a business... Continue reading at Literrary Hub
[ Literrary Hub | 2020-06-19 21:30:48 UTC ]
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It has been a long road for the Interactive Advertising Bureau's 2020 Digital Content NewFronts, which were postponed for two months and underwent a significant presenter overhaul as a result of the Covid-19 pandemic. But at long last, the weeklong virtual event is ready to kick off on Monday.... Continue reading at AdWeek
[ AdWeek | 2020-06-19 12:00:45 UTC ]
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No question, librarians are expert book marketers in their communities. But where too many librarians come up short is in communicating the impact and value of their efforts back to publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-06-19 04:00:00 UTC ]
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An extension through October of a ban on large public-facing events in Germany does not apply to Frankfurter Buchmesse, per trade association AUMA. The post Trade Show Association: Berlin’s Event Ban Does Not Apply to Frankfurter Buchmesse appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-06-18 13:13:45 UTC ]
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Germany has extended the ban on large public events from an initial date of the end of August to October 31st. Continue reading at The Bookseller
[ The Bookseller | 2020-06-18 09:05:12 UTC ]
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The Frankfurt Book Fair is still scheduled for October, despite a government extension of the ban on mass events in Germany to the end of that month, the prime minister for the German state of Hesse has confirmed. Continue reading at The Bookseller
[ The Bookseller | 2020-06-17 22:45:01 UTC ]
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Over the next two week, four bookstores — two in Delaware and one each in New Jersey and California — will host author Elin HIlderbrand for in-person book signings. All events will follow strict safety and health protocols set by her publisher, Little, Brown, and the stores themselves. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-06-17 04:00:00 UTC ]
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London-based Informa plc will officially resume its in-person events business with a three-day beauty expo in China during the second week of July, but says its overall revenues will likely decline by about a third this year as the timeline for the return of large gatherings in North America,... Continue reading at Folio Magazine
[ Folio Magazine | 2020-06-12 17:17:56 UTC ]
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