At Informa, Virtual Events Are a Testing Ground for Exhibitions’ Hybrid Future

The COVID-19 pandemic was a sudden jolt to organizers of face-to-face events, and perhaps none more so than Informa plc, the world's largest exhibitions firm, which has been forced to cancel or postpone more than 450 live events originally scheduled for the spring and summer. But even as states and municipalities lock down, the need to connect buyers and sellers endures, leading organizers across the industry to turn to virtual events as a means of keeping constituents engaged and recouping some lost business. "The appetite for communities to connect online is tremendous," says Rick McConnell, president of North America for Informa Markets, the company's exhibitions division. "You’re not traveling, so your ability to control your calendar is a little better, and your desire to connect and network with industry professionals never goes away." One obvious solution that's emerged has been webinars, a familiar product, of which Informa Markets is producing around three-times as many as it traditionally would have. But these are just one element in what McConnell describes as a spectrum of digital products, ranging from podcasts and videos at the most basic level all the way up to the most complex and difficult experiences to translate online: full-scale, virtual trade shows. The latter are a relatively new offering, driven mostly by necessity, with events of any kind unlikely to return until the Fall at the earliest (even August now feels "queasy," McConnell says). But... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-05-14 17:31:50 UTC ]
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Virtual, hybrid, live: what next for book events?

As has been widely reported over the past few weeks, the coronavirus pandemic has caused continued closures of theatre and performing arts venues, with potentially catastrophic effects across the industry.  At Fane we started by postponing our March - May shows to the Autumn, but with the... Continue reading at The Bookseller

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After Digital Conferences, Booksellers See Hybrid Future

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In Virtual Event, Bouchercon 2020 Picks Year's Best

Among Bouchercon's top mystery writers this year were Hank Phillippi Ryan, winner of Best Novel for 'The Murder List' (Forge), and Tara Laskowski, whose 'One Night Gone' (Graydon House) was named Best First Novel. Continue reading at Publishers Weekly

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Your Week in Virtual Book Events, Oct. 12th to 18th

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[ Literrary Hub | 2020-10-12 10:00:38 UTC ]
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Future Beijing book fairs will be hybrid, say organisers

Organisers of the Beijing International Book Fair say future editions of the event will be a hybrid of digital and physical elements after the 2020 online Smart BIBF was hailed as a success. Continue reading at The Bookseller

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Exhibit Halls Go Virtual, Too

This year’s show floors have moved online as well, and some will be up through the end of the year. Continue reading at Publishers Weekly

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Pros and Cons of Virtual Events Weighed by Publishers, Booksellers

Three representatives from major publishing companies discussed the logistics of sponsoring virtual author events and best practices with Midwest booksellers on a September 8 panel that is part of the Heartland Fall Forum program. Continue reading at Publishers Weekly

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New York Comic Con 2020 Canceled, Switches to Virtual Event

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Smith, Ottolenghi and Moran appear at Penguin Live virtual events

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How Questex Is Preparing for the Future of Live Events

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Your Week in Virtual Book Events, May 18 to 24

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Virtual Author Events Are the Next Big Thing

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With Trade Shows on Hold, Virtual Events Have Their Moment

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Virtual events now a mainstay, says Midas director Georgina Moore

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Is It Time to Take Advantage of Virtual Events?

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