Are publishers ready for Google’s ‘mobile-friendly’ rankings?

For its next algorithm change, Google is setting its sites on mobile. As the site's share of mobile searches approaches 50 percent, Google wants to crack down on sites with designs that are hostile to mobile screens. Google's fear is that if it links out to sites that don't work on mobile screens, users are are less likely to use it for mobile searching. That's potentially bad news for publishers, some of which haven't been as deliberate about staying on the right side of Google's new mobile guidelines. They could get burned. “It would foolhardy for someone who is responsible for mobile optimization or SEO within an unprepared brand to not expect to take a hit,” said Shahzad Abbas, digital media vp at Define Media Group. The post Are publishers ready for Google’s ‘mobile-friendly’ rankings? appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-03-25 00:00:00 UTC ]
News tagged with: #mobile screens #algorithm change

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Google Rolls Out New Tools for Publishers

Today on the official Google blog, VP of display advertising Neal Mohan announced the launch of two new tools aimed at helping publishers manage ads and maximize revenue. “Before now, it’s been difficult for publishers to manage all their video and mobile ad space from a single ad server—the... Continue reading at AdWeek

[ AdWeek | 2011-09-16 00:00:00 UTC ]
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French publishers drop charges against Google

Written By: Barbara Casassus Publication Date: Thu, 15/09/2011 - 09:00 French publishers Albin Michel, Flammarion and Gallimard have confirmed they have dropped charges against Google for digitising copyrighted books from their catalogues without prior permission. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-15 00:00:00 UTC ]
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Google readies launch of ebook service in Australia

Written By: Graeme Neill Publication Date: Wed, 14/09/2011 - 09:54 Google is close to launching an Australian version of its ebookstore, the first time the digital company has expanded the service outside the United States. The move raises speculation that a UK launch could be imminent.... Continue reading at The Bookseller

[ The Bookseller | 2011-09-14 00:00:00 UTC ]
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French Publishers Drop Lawsuits Against Google Book Scanning

Three French publishers have dropped lawsuits against Google alleging that the company infringed their copyright. Continue reading at PC World

[ PC World | 2011-09-09 00:00:00 UTC ]
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French publishers may drop claim against Google

Written By: Barbara Casassus Publication Date: Thu, 08/09/2011 - 09:00 French publishers Albin Michel, Flammarion and Gallimard appear to be dropping charges against Google for digitising copyrighted books without prior permission, at least for the moment, the trade weekly Livres Hebdo has... Continue reading at The Bookseller

[ The Bookseller | 2011-09-08 00:00:00 UTC ]
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Google Reaches Deal With 2nd French Publisher

La Martinière will split revenue with the U.S. Internet company from digital sales of out-of-print, copyright-protected works. Continue reading at The New York Times

[ The New York Times | 2011-08-26 00:00:00 UTC ]
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AppWatch : A Look at What Publishers are Launching in the Mobile Space

Move Over Rubik's Cube ... There's a New, Addicting Puzzle in Town App: Esquire's Hardest Puzzle Ever Produced by: Esquire magazine (Hearst) Price: First level and sponsor level are free; next four levels cost $4.99 (total) to... Continue reading at Publishing Executive

[ Publishing Executive | 2011-08-10 00:00:00 UTC ]
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Yahoo Ad Network Rolling Out Publisher-Friendly Features

Even though ad exchanges and networks were created to lubricate the buying and selling of digital ad inventory, the system is still far from slippery. One lingering issue is that of transparency: when online publishers can’t sell all their inventory directly to advertisers (often at a premium),... Continue reading at AdWeek

[ AdWeek | 2011-07-28 00:00:00 UTC ]
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Indie publishers ready digital editions and reprints after Booker fillip

Written By: Charlotte Williams Publication Date: Wed, 27/07/2011 - 09:10 The smaller publishers whose titles have been selected for the Man Booker longlist, including Seren Books, Sandstone Press and Oneworld, are preparing to reprint the titles and release digital versions to meet the... Continue reading at The Bookseller

[ The Bookseller | 2011-07-27 00:00:00 UTC ]
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Three French publishers file new lawsuit against Google

Written By: Barbara Casassus Publication Date: Wed, 11/05/2011 - 08:11 French publishers Albin Michel, Flammarion and Gallimard are suing Google for having scanned 9,797 books without prior permission for its Google Book Search programme, a publishing source told The Bookseller. Lawyers for... Continue reading at The Bookseller

[ The Bookseller | 2011-05-11 00:00:00 UTC ]
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News.me, the iPad News Aggregator Blessed By Big Publishers, Gets Ready To Launch [MediaMemo]

The 99-cents a week-service looks like the kind of thing that could drive the New York Times and the Associated Press batty. Instead, they've signed on for a piece of the action. Continue reading at AllThingsD

[ AllThingsD | 2011-04-20 00:00:00 UTC ]
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Implementing a Mobile Strategy as an Independent Publisher

A b-to-b publisher shares lessons from its first app launch including mobilizing Web sites and implementing QR codes. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-23 00:00:00 UTC ]
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Cader and Shatzkin ready Publishers Launch

Written By: Bookseller Staff Publication Date: Tue, 22/03/2011 - 16:40 Two of US publishing's leading commentators are moving into the conference business with Publishers Launch Conferences, which will "convene up to eight events in four cities over the next year", including New York, San... Continue reading at The Bookseller

[ The Bookseller | 2011-03-22 00:00:00 UTC ]
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Check Google Books data for errors, publishers warned

Written By: Caroline Horn Publication Date: Fri, 04/02/2011 - 09:01 Publishers are being warned to check their Google Books data online as thousands of titles have been mistakenly attributed to publisher BPR. Independent UK publisher Children’s Story Publishers spotted the mistake after its... Continue reading at The Bookseller

[ The Bookseller | 2011-02-04 00:00:00 UTC ]
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Spain: Publishers Report 211 Publishers at Frankfurt, Turnover Rising

The book market in Spain, the market’s publishers association reports, sees turnover growing by 5.1 percent, up 30.1 percent in 10 years. By Porter Anderson, Editor-in-Chief | @Porter_Anderson FGEE’s Stand at Frankfurt: 56 Publishers and Institutions aving covered the 2024 Guest of Honor Italy... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-11-20 00:04:51 UTC ]
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At the Digiday Publishing Summit Europe, publishers move away from trend chasing

Despite the publishing industry’s grim outlook, many outliers are simultaneously fighting to change and reluctantly accepting the status quo. Continue reading at Digiday

[ Digiday | 2024-11-06 05:01:00 UTC ]
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Belarus's Januškevič Publishing House Receives 2024 AAP Freedom to Publish Award

The Association of American Publishers has awarded the Belarusian-language house, publishing in effective exile from Poland, with its annual honor recognizing "courage and fortitude" in defense of the freedom of expression. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-09-27 04:00:00 UTC ]
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The State of Publishing, As Seen From the Inside: Notes from the 2024 Publishers Weekly U.S. Book Show

Get insights on the state of publishing from agents, editors, and other industry professionals from the 2024 U.S. Book Show. Continue reading at Book Riot

[ Book Riot | 2024-05-23 18:14:04 UTC ]
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Challenge board: Publishers speak out during the Digiday Publishing Summit

During this spring’s Digiday Publishing Summit in Vail, Colorado, publishers filled the challenge board with a whole host of issues that ranged from traffic troubles to AI anxiety. Continue reading at Digiday

[ Digiday | 2024-04-08 04:01:00 UTC ]
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U.K. Publishing Spotlight: Jessica Kingsley's Strategy for LGBTQ Publishing

An editor explains how publishing LGBTQ books poses unique opportunities and challenges when books are published on both sides of the Atlantic. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
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