Apple Runs First Watch Ads: 12 Pages in Vogue

The first marketing for Apple Watch has arrived in a customary form for the brand: glossy print ads.The March issue of Conde Nast's Vogue includes 12 pages of advertising for Apple's upcoming device, set to go on sale in April. The three versions -- the leather-bound standard model, a rubber-banded Sport and a golden, luxury Edition -- appear against stark white backdrops.Apple's appearance in Vogue's March edition puts it in the company of European fashion houses and high-end luxury brands, which pour into fashion magazines' March issues to preview their spring collections. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-02-26 00:00:00 UTC ]
News tagged with: #march issue #conde nast #fashion magazines

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12 Hot Picks By Popular Book Clubs For August 2023

Get to know what all of the book clubs are reading in August, from exciting debuts to new releases from beloved authors. Continue reading at Book Riot

[ Book Riot | 2023-08-11 10:35:00 UTC ]
More news stories like this | News stories tagged with: #book clubs #exciting debuts #beloved authors #popular book


Author says the Apple TV+ 'Tetris' movie ripped off his book

The Apple TV+ film Tetris was copied from a book written years ago, according to a lawsuit filed against the tech giant and the Tetris Company. Dan Ackerman, the editor-in-chief of Gizmodo, has accused the plaintiffs of ripping off his book The Tetris Effect, which tells the history of the game... Continue reading at Engadget

[ Engadget | 2023-08-09 06:17:44 UTC ]
More news stories like this | News stories tagged with: #apple tv+ #tech giant #desist letter #major source #point home #lengthy list #real life #book written


12 back-to-school gadgets you didn’t know you needed

Some tech purchases are no-brainers when getting ready for a fresh school year, like buying a new laptop or Chromebook. But other back-to-school products aren’t quite as obvious. They might seem purely optional—stuff you buy if you have money to throw around. But don’t be so quick to... Continue reading at PC World

[ PC World | 2023-08-04 15:00:00 UTC ]
More news stories like this | News stories tagged with: #royal pain #move frequently #special torture #lcd screens #store hundreds #decent trade- #local library #overdrive service #written word #consumer electronics #purely optional—stuff #kindle


12 Of The Best New Children’s Books Out August 2023

Check out these great August children's book releases, like Make a Move, Sunny Park by Jessica Kim and River of Mariposas by Mirelle Ortega. Continue reading at Book Riot

[ Book Riot | 2023-08-04 10:31:00 UTC ]
More news stories like this | News stories tagged with: #book releases #children's book


Longest-running southern California newspaper closes after 168 years

Controversial owner Wendy McCaw has shut down Santa Barbara News-Press, which won Pulitzer prize in 1962The longest-running newspaper in southern California has ceased publication after filing for bankruptcy.The Santa Barbara News-Press has posted its last online edition after ceasing print... Continue reading at The Guardian

[ The Guardian | 2023-07-24 12:36:36 UTC ]
More news stories like this | News stories tagged with: #southern california #ceased publication #online edition #month ago #print publication #pulitzer prize


Apple's 10.2-inch iPad drops back to $250, plus the rest of the week's best tech deals

This week's best tech deals include a couple of all-time lows on older but still worthwhile Apple gadgets, with the 9th-gen iPad on sale for $250 and the M1-powered MacBook Air available for $750. The Amazon Fire TV Stick 4K Max is a solid value for those in need of a cheap media streamer at... Continue reading at Engadget

[ Engadget | 2023-07-21 15:15:52 UTC ]
More news stories like this | News stories tagged with: #wireless earbuds #extra cost #$40 cheaper #$100 drop #follow @engadgetdeals #audiobook


How to watch bestselling author Luis Alberto Urrea at the L.A. Times Book Club

Luis Alberto Urrea, author of 'Good Night, Irene,' joins L.A. Times Book Club readers live on July 19. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-07-19 20:38:21 UTC ]
More news stories like this | News stories tagged with: #good night #times book #bestselling author


Apple’s powerhouse headphone brand Beats has a new designer. See his first big product

We talk to Samuel Ross about the new Beats Studio Pro. It’s the first update to the Beats Studio line since 2017. I’m holding the box for Beats Studio3 headphones. They were released in 2017—in other words, a lifetime ago. The box is nothing short of peak packaging, with a hefty fiberboard... Continue reading at Fast Company

[ Fast Company | 2023-07-19 10:00:00 UTC ]
More news stories like this | News stories tagged with: #hardcover book


12 Book Club Picks Of July 2023

Get to know what all of the book clubs are reading this month, then get involved. Continue reading at Book Riot

[ Book Riot | 2023-07-14 10:38:00 UTC ]
More news stories like this | News stories tagged with: #book clubs #book club


How The Guardian US Fetched Ad Revenue Hike of 42% Despite Broader Downturn

The U.S. outpost of the general news publisher The Guardian finished the first quarter of its fiscal year, which ended June 30, with advertising revenues up 42% year over year, according to senior vice president of advertising Luis Romero. The hikes buck common trends most publishers are seeing.... Continue reading at AdWeek

[ AdWeek | 2023-07-12 08:56:56 UTC ]
More news stories like this | News stories tagged with: #fiscal year #advertising revenues #news publisher


Religion Book Deals: July 12, 2023

A new work by spirituality writers Kathleen Norris and Gareth Higgins goes to Brazos, Kar-Ben takes a Passover picture book, are among the new book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-12 04:00:00 UTC ]
More news stories like this | News stories tagged with: #kar-ben takes #book deals


12 Of The Best New Children’s Books Out July 2023

New children’s book releases include clever nonfiction picture books, thrilling middle grade fantasies, and more. Continue reading at Book Riot

[ Book Riot | 2023-07-07 10:32:00 UTC ]
More news stories like this | News stories tagged with: #children’s book


The AP Debuts New Website Designed to Attract More Ad Spend

Global news publisher the Associated Press (AP) launched a newly redesigned version of its website Tuesday, part of a broader effort from the news outlet to diversify its revenue by attracting more direct advertising. The publisher currently generates roughly 80% of its revenue from content... Continue reading at AdWeek

[ AdWeek | 2023-06-28 09:22:55 UTC ]
More news stories like this | News stories tagged with: #ad spend #broader effort #news outlet #content licensing #news publisher


Apple has posted the entire first episode of ‘Silo’ on Twitter

Apple is borrowing a marketing tactic from Twitter pirates. The company made the unusual move of uploading the entire first episode of its series Silo to the social platform, allowing anyone there to watch the opening installment for free. The gambit follows Twitter’s move to allow longer video... Continue reading at Engadget

[ Engadget | 2023-06-27 18:24:03 UTC ]
More news stories like this | News stories tagged with: #company made #social platform #worth checking #takes place #questions arise #harriet walter #american author #science fiction


Introducing Ad Age Leading National Advertisers 2023

Ad spending for the top 200 U.S. advertisers showed robust growth, powered my internet companies. Digital media grabbed the lion's share of budgets. Spending is growing this year, but a recession looms. Continue reading at Advertising Age

[ Advertising Age | 2023-06-26 09:45:00 UTC ]
More news stories like this | News stories tagged with: #ad spending #internet companies #recession looms #digital media


News publishing giant Gannett sues Google for monopolizing ad tech

Gannett, a news publisher accused of monopolistic behavior, is suing Google for monopolistic behavior. It’s the latest in a string of lawsuits against the search giant, and it repeats many of the arguments made by the Department of Justice in its second lawsuit against Google, filed earlier this... Continue reading at Engadget

[ Engadget | 2023-06-20 16:46:02 UTC ]
More news stories like this | News stories tagged with: #advertising business #anticompetitive behavior #news publisher #publishing giant


How ad platforms are inflating streaming TV performance

The rise of streaming television has threatened to dethrone Nielsen as the standard-bearer for how every single agency and advertiser measured a TV campaign — creating an even playing field for all parties involved. Now, there are too many new players — such as Samba TV, VideoAmp, Comcore and... Continue reading at Digiday

[ Digiday | 2023-06-20 13:41:01 UTC ]
More news stories like this | News stories tagged with: #ad platforms #playing field #samba tv #nielsen


Beijing International Book Fair: A Four-Day Run This Week

Running four days starting June 15, the 29th Beijing International Book Fair is to be staged at the National Convention Center. The post Beijing International Book Fair: A Four-Day Run This Week appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-06-12 18:51:02 UTC ]
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Book Riot’s SFF Deals for June 12, 2023

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2023-06-12 14:20:37 UTC ]
More news stories like this | News stories tagged with: #sff deals #science fiction


This Week's Bestsellers: June 12, 2023

Tracy Wolff concludes her popular YA vampire series, Crave, with 'Cherish,' the #3 book in the country. Plus actor and musician Hayley Kiyoko takes the #5 spot on our children’s fiction list with her debut novel, 'Girls Like Girls,' and June's book club picks celebrate friendship. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-09 04:00:00 UTC ]
More news stories like this | News stories tagged with: ##3 book #fiction list #book club