Apple Runs First Watch Ads: 12 Pages in Vogue

The first marketing for Apple Watch has arrived in a customary form for the brand: glossy print ads.The March issue of Conde Nast's Vogue includes 12 pages of advertising for Apple's upcoming device, set to go on sale in April. The three versions -- the leather-bound standard model, a rubber-banded Sport and a golden, luxury Edition -- appear against stark white backdrops.Apple's appearance in Vogue's March edition puts it in the company of European fashion houses and high-end luxury brands, which pour into fashion magazines' March issues to preview their spring collections. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-02-26 00:00:00 UTC ]
News tagged with: #march issue #conde nast #fashion magazines

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12 Brilliant Short Stories by Black Writers to Read Year-Round

From one girl’s aspiration to Olympic gymnastics glory, to a boy’s stint living in the Idaho wilderness in hopes of fixing his unruly behavior, something that remains a guiding principle in Black storytelling is the breadth of our lives. These stories, a collection of some of EL’s most-loved... Continue reading at Electric Literature

[ Electric Literature | 2024-02-22 12:00:00 UTC ]
More news stories like this | News stories tagged with: #black writers #guiding principle #electric literature #short stories


Book Deals: Week of February 12, 2024

Viking signs The Midnight Library author Matt Haig's latest novel; Scribner signs two by National Book Award finalist Sarah Smarsh, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-16 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #national book award


Super Bowl most-watched U.S. program ever, averaging 123.4 million viewers

The longest Super Bowl game will also go down as the most-watched program in U.S. television history. According to Nielsen and Adobe Analytics, Kansas City's 25-22 overtime victory over San Francisco on Sunday night averaged 123.4 million viewers across television and streaming platforms. Continue reading at CBC

[ CBC | 2024-02-13 13:58:34 UTC ]
More news stories like this | News stories tagged with: #adobe analytics #kansas city #streaming platforms #nielsen


Super Bowl LVIII was most-watched TV program ever, averaging 123.4m viewers

Chiefs-49ers sets US TV ratings mark with 123.4m viewersNickelodeon’s Super Bowl telecast: ingenious and wildly chaoticThe longest Super Bowl game will also go down as the most-watched program in television history.According to Nielsen and Adobe Analytics, Kansas City’s 25-22 overtime victory... Continue reading at The Guardian

[ The Guardian | 2024-02-13 07:37:15 UTC ]
More news stories like this | News stories tagged with: #television history #most-watched program #adobe analytics #kansas city #streaming platforms #7% increase #nielsen


From the Stage to the Page: 10 Years In, Z2 Comics Rocks On

For nearly a decade, Z2 Comics has worked to merge the twin fandoms, collaborating with musicians to produce titles that coexist with their musical work. The result: books that act as bridges between mediums. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-13 05:00:00 UTC ]
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The Best Sci-Fi/Fantasy Deals for February 12, 2024

Terrifying monsters, loved ones return from the beyond, fairy tale women, and more of today's best science fiction and fantasy book deals. Continue reading at Book Riot

[ Book Riot | 2024-02-12 14:11:45 UTC ]
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Book Deals: Week of February 12, 2024

Tiny Reparations signs two by National Book Award nominee LaToya Watkins, Tia Williams reups with Grand Central, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-09 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #grand central #national book award


This Week’s Bestsellers: February 12, 2024

‘House of Flame and Shadow’ by Sarah J. Maas is the #1 book in the country, one of numerous Maas titles on our list this week. Plus love is in the air—and on our nonfiction list—and February book club picks hit the shelves. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-09 05:00:00 UTC ]
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Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2024

Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday

[ Digiday | 2024-02-06 05:01:00 UTC ]
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The Mac turns 40: How Apple Silicon cured its midlife crisis

The Mac, formerly the more austere Macintosh, turns 40 today, putting Apple’s longest-running product squarely in middle age. But like someone who sees the back half of their life approaching and gets in marathon-runner shape, the Mac is in the strongest place it’s been for decades. From a... Continue reading at Engadget

[ Engadget | 2024-01-24 16:15:20 UTC ]
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How The Midst Taps Into the Midlife and Perimenopause Ad Market With She Media

Independent publisher The Midst launched on its new website Tuesday, after more than four years of chronicling perimenopause and the modern midlife experience as a personal blog called Jumble and Flow. The publisher is one of a growing number of media companies to plant... Continue reading at AdWeek

[ AdWeek | 2024-01-23 13:42:51 UTC ]
More news stories like this | News stories tagged with: #media companies #growing number #independent publisher


Apple just dropped a mysterious trailer for its latest sci-fi series Constellation

Apple just dropped a trailer for its forthcoming sci-fi mystery series Constellation. The series follows an astronaut, played by Noomi Rapace, after an emergency return to Earth. However, the homecoming is fraught with mysterious occurrences and plain-old sci-fi weirdness, leaving audiences... Continue reading at Engadget

[ Engadget | 2024-01-22 16:42:45 UTC ]
More news stories like this | News stories tagged with: #breaking bad #disposable income #isaac asimov #real world #science fiction


Book Banning Will Not Stop at Schools: Book Censorship News, January 12, 2024

Public libraries need to prepare for what's happening at school libraries to happen to them. That, plus this week's book censorship news. Continue reading at Book Riot

[ Book Riot | 2024-01-12 11:40:00 UTC ]
More news stories like this | News stories tagged with: #book banning #school libraries #libraries #public libraries


The Week in Libraries: January 12, 2024

Among this week's headlines: EveryLibrary updates its “legislation to watch” tracker for 2024; Indiana lawmakers take aim at how libraries are funded in the state; and the Los Angeles Public Library gets into publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-12 05:00:00 UTC ]
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Apple is reportedly looking to team up with news publishers to train its AI

Apple has been noticeably missing in the list of companies with their own generative AI product, but based on a new report by The New York Times, it's looking to change that real soon. In recent weeks, Apple has reportedly started negotiating with major publishers and news organizations to ask... Continue reading at Engadget

[ Engadget | 2023-12-23 07:43:48 UTC ]
More news stories like this | News stories tagged with: #news articles #legal issues #generative ais #rights holders #john grisham #novelists


A History of Ad Tech Chapter 4: The Privacy Reckoning

How the digital media industry had to come to grips with growing privacy requirements. Continue reading at Digiday

[ Digiday | 2023-12-22 05:01:00 UTC ]
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Digiday’s Oral History of Ad Tech podcast, episode 4, the privacy reckoning with Ana Milicevic

The final episode of Digiday’s Oral History of Ad Tech discusses how the digital media industry has moved faster than those charged to keep it in check, with Ana Milicevic of Sparrow Advisers sharing her insights. In this episode, she discusses how the blurred lines between data management... Continue reading at Digiday

[ Digiday | 2023-12-22 05:01:00 UTC ]
More news stories like this | News stories tagged with: #final episode #oral history #privacy reckoning #blurred lines #digital media