AOL Inks Mobile Data Deal to Power More Location-Based Ads

As part of AOL's ongoing work to build a mobile advertising business that rivals Facebook and Google, the company is partnering with Berlin, Germany-based Adsquare on a new data effort. Adsquare's data will be built into AOL's programmatic platform One by AOL that helps publishers sell ads. Advertisers also use the platform to manage their... Continue reading at 'AdWeek'

[ AdWeek | 2017-02-27 00:00:00 UTC ]
News tagged with: #programmatic platform #location-based ads #rivals facebook

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Book Deals: Week of April 27, 2015

Bennett starts ‘Feminist Fight’ at Harper and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals


As Mobile Travel Bookings Grow, This Private Jet Charter Service Is Catching Up

While the mobile boom took off for commercial travel brands a few years ago, the private sector has been noticeably slower to make the shift to digital. But that's starting to change for high-end players like Skyjet, a private jet charter service. After launching a website last year, Skyjet... Continue reading at AdWeek

[ AdWeek | 2015-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #commercial airlines #travel brands #phone numbers #mobile site #desktop version


Google's 'Mobilegeddon' Has Arrived for Sites That Aren't Mobile-Friendly

Every now and then Google tweaks its search algorithm in a way that uproots the online publishing ecosystem. It happened a few years ago when Google decided links to so-called content farms -- publishers that try to game Google's algorithm with keyword-laden headlines tied to content of... Continue reading at Advertising Age

[ Advertising Age | 2015-04-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #search giant #significant impact #search results


Publishers take ad-targeting cues for Facebook posts

Facebook's tentacles are reaching deeper into the publishing ecosystem. One of its newest tools, interest targeting, lets publishers target their content on Facebook to fans of niche communities like sports or TV shows. The tool is showing results for publishers like The New York Times, which is... Continue reading at Digiday

[ Digiday | 2015-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing ecosystem #tv shows #critics argue


London Book Fair's latest deal highlights

Deals revealed during the last two days of London Book Fair 2015, which concluded yesterday (16th), include an "intense auction" for a thriller by Melanie Raabe, which went to Mantle, a "stunning psychological suspense novel" by Margaret McQuaile which went to Quercus, and a debut by Goodreads... Continue reading at The Bookseller

[ The Bookseller | 2015-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #intense auction #fig tree


Hilton's Maestra gets film deal

The first book acquired by Zaffre, the adult fiction imprint of Bonnier Publishing, has been optioned by Columbia Pictures for a film adaptation. Amy Pascal, a producer for the forthcoming "Ghostbusters", "Spider-Man", and Angelia Jolie's Cleopatra movie, is set to produce the film adaptation... Continue reading at The Bookseller

[ The Bookseller | 2015-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #film deal #bonnier publishing #columbia pictures #film adaptation


Lightning strikes 50:50 deals

A new publishing model has launched, offering authors a 50% share of revenue on book sales.  Lightning Books, the fiction imprint of the newly created Eyestorm Media, operates a co-publishing model. It was founded by Eye Books owner Dan Hiscocks, a former director of the Independent Publishers’... Continue reading at The Bookseller

[ The Bookseller | 2015-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing model #offering authors #50% share #book sales #lightning books #fiction imprint #independent publishers #publishing industry


HC signs six-figure deals for Gurley and Chambers

HarperFiction has signed a self-published novel in a six-figure deal, as well as a further three books by Kimberley Chambers. Editorial director Natasha Bardon and executive publisher Kate Elton pre-empted UK and Commonwealth rights, excluding Canada, in Jason Gurley's Eleanor, in a deal with... Continue reading at The Bookseller

[ The Bookseller | 2015-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kimberley chambers #originally self-published #caspian dennis #abner stein #seth fishman #gernert company


London Book Fair 2015: After Film Deal, ‘Maestra’ Set as Launch for Bonnier’s Zaffre

A racy novel picking up attention at the London Book Fair has officially been set as the launch title of the new adult fiction imprint at Bonnier. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #launch title #film deal


More UK publisher deals for Bookmate

Russian ebook subscription service Bookmate has agreed a deal with Bloomsbury, Faber Factory and Harlequin, which will add more than 15,000 backlist titles to its library. Faber Factory will provide Bookmate’s users with access to books from publishers including Atlantic Books, Allison &... Continue reading at The Bookseller

[ The Bookseller | 2015-04-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #titan books #oldcastle books #short books #faber factory #allison busby #john blake #history press #pushkin press


Harper lays down the gauntlet with global deal

HarperCollins president and c.e.o. Brian Murray has ramped up the publisher’s "unique global publishing programme”, announcing the acquisition of thriller writer Karin Slaughter in a four-book deal spanning world English rights and more than a dozen foreign languages.  Murray told The Bookseller... Continue reading at The Bookseller

[ The Bookseller | 2015-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global deal #brian murray #commercial fiction


Nielsen signs deal with Openbook

Nielsen has signed an agreement with Chinese retail tracking service Openbook to share data on the international book market. The collaboration will increase the flow of information between the Chinese book market and those in the US and UK, with Openbook publishing weekly overall and... Continue reading at The Bookseller

[ The Bookseller | 2015-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #share data #english translation


Amazon, HarperCollins reach print and ebook deal

Amazon.com Inc. and HarperCollins Publishers have agreed to a multiyear deal covering the sale of print and ebooks, the latest agreement between the Web retailer and a major publishing house... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2015-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook deal #harpercollins publishers


Janet Ellis novels among raft of pre-Fair deals

Two Roads has acquired two novels by actress and ex-"Blue Peter" presenter Janet Ellis in a deal done just before the London Book Fair. Meanwhile Chatto & Windus, Hodder & Stoughton, Serpent's Tail and Penguin Press are among the other publishers announcing pre-LBF deals. Lisa Highton,... Continue reading at The Bookseller

[ The Bookseller | 2015-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pre-fair deals #blue peter #chatto windus #hodder stoughton #penguin press #lisa highton #janet ellis #gordon wise #curtis brown


Trajectory adds new deals to China partnerships

A month after announcing its partnership with Shanghai-based Tencent Literature, Boston-based distribution and ebook-discovery start-up Trajectory Inc. Continue reading at The Bookseller

[ The Bookseller | 2015-04-13 00:00:00 UTC ]
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Book Deals: Week of April 13, 2015

Smith takes a ‘Honeymoon’ at Other Press and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals


Faber, Perseus Strike Partnership Deal

London-based publisher Faber & Faber and the Perseus Books Group have entered into a partnership that will see Faber using Perseus’ digital technology to publish its books globally, in both print and digital. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital technology


Transworld in six-figure deal for Wild

Transworld has bought five books by Meredith Wild, who was originally self-published, in a “significant six-figure deal”. Editorial director Harriet Bourton acquired British Commonwealth rights to all five books in the Hacker series from Grand Central Publishing in the US. The first four books... Continue reading at The Bookseller

[ The Bookseller | 2015-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #six-figure deal #originally self-published


London Book Fair 2015: In Pre-Fair Deals, Debut Sells to Knopf for Rumored 7 Figures

With the book fair just days away, a number of major sales have closed in the U.S., among them the acquisition of a debut novel, by a 25-year-old, for a rumored seven figures. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #debut sells #pre-fair deals #book fair


Self-published star Jasinda Wilder lands seven-figure deal with traditional imprint

After selling more than 2m ebooks under her own steam, the DIY star has now sold ‘dark, sexy’ Madame X trilogy to Berkley BooksRomance novelist Jasinda Wilder has become the latest self-published writer to land a major deal with a mainstream publisher, after her “dark, sexy” Madame X trilogy was... Continue reading at The Guardian

[ The Guardian | 2015-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #2m ebooks #major deal