Anatomy of a campaign: #LoveAudio

When I talk to non-publishing people (and sometimes publishing people too) about my job in audiobooks, I often hear that people simply don’t know where to start. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-06-23 00:00:00 UTC ]
News tagged with: ##loveaudio #publishing people

Other news stories related to: "Anatomy of a campaign: #LoveAudio"


Former Trump Aide Sues President for Allegedly Using Campaign NDA to Exact Retribution for Tell-All Book

Former White House communications aide and new member of the Trump White House tell-all book club Cliff Sims is suing President Trump for his attempts to enforce a nondisclosure agreement signed by Sims—and many others—when he worked for the Trump presidential campaign. Sims, the New York Times... Continue reading at Slate

[ Slate | 2019-02-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #federal government #time working


Northern writers celebrated in Read Regional campaign

New Writing North, the literature development agency for the North of England, has released its list of ‘12 new books by northern writers you must read in 2019’, part of the Read Regional campaign that it began in 2008. Continue reading at The Bookseller

[ The Bookseller | 2019-02-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #northern writers #writing north


Kamala Harris lays out the core ideals of her 2020 campaign in her new book, ‘The Truths We Hold’

As the campaign season ramps up, so too are the releases of political memoirs; we recently saw publication of Chris Christie’s "Let Me Finish," as well as Cliff Sims’ gossipy “Team of Vipers: My 500 Extraordinary Days in the Trump White House.” One of the most high-profile books is by a notable... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-01-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #high-profile books


Raven launches its 'biggest ever campaign' for Clark-Platts' The Flower Girls

The marketing campaign for The Flower Girls by Alice Clark-Platts will be Raven Books’ largest to date. Continue reading at The Bookseller

[ The Bookseller | 2019-01-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #raven books


Libraries 'central' to nation’s culture strategy, campaigners make case to ACE

The Library Campaign (TLC) is appealing to Arts Council England (ACE) for funding and support in recognition that public libraries are “the bedrock of the nation’s entire culture strategy”. Continue reading at The Bookseller

[ The Bookseller | 2019-01-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #public libraries


Knights Of launches crowdfunding campaign for more bookshops

Inclusive publisher Knights Of, which launched a pop-up bookshop in Brixton in October, is aiming to raise £30,000 to open a permanent bookselling business. Continue reading at The Bookseller

[ The Bookseller | 2018-12-05 00:00:00 UTC ]
More news stories like this |


Beaconsfield to honour former resident Uttley with plaque following local society campaign

Buckinghamshire town Beaconsfield will next month unveil a plaque dedicated to children’s author and former resident Alison Uttley. Continue reading at The Bookseller

[ The Bookseller | 2018-12-04 00:00:00 UTC ]
More news stories like this |


DK celebrates Nickelodeon nostalgia titles with 'immersive' poster campaign

DK has partnered with Jack Arts to create a poster installation celebrating the publication of its new humour titles with Nickelodeon. Continue reading at The Bookseller

[ The Bookseller | 2018-11-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #poster campaign


Data the key for new, three-year school libraries campaign

The Great School Libraries Campaign is to embark on a comprehensive survey of UK schools’ library provision in the hope of forcing Ofsted to include it in its assessment criteria. Continue reading at The Bookseller

[ The Bookseller | 2018-11-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #library provision #uk schools #comprehensive survey


Obama’s Becoming to a bookshop near you: Penguin preps record-breaking campaign

Michelle Obama’s memoir, issued next Thursday in a simultaneous global publication, is the recipient of Penguin General’s biggest ever marketing spend, with campaigns to run across formats, platforms, and even on the bare walls of Brixton... Continue reading at The Bookseller

[ The Bookseller | 2018-11-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #marketing spend #penguin general #michelle obama


NBC, Fox News and Facebook stop running Trump's anti-immigrant campaign ad

NBCUniversal said Monday that it is pulling President Trump’s controversial anti-immigrant campaign advertisement, hours after the spot ran prominently during “Sunday Night Football.” Fox News said it decided to stop running the commercial as well, and Facebook stopped accepting it as a paid ad,... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-11-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #fox news


Granta unveils bookshops' Share a Pint campaign

Around 20 bookshops are partnering with Granta, author Rose George and the NHS to encourage the public to give blood through the ‘Share a Pint campaign’. Continue reading at The Bookseller

[ The Bookseller | 2018-10-31 00:00:00 UTC ]
More news stories like this |


Campaign to Promote Physical Bookstores Launched

A number of industry members have gotten together to form Love Your Bookstore, a campaign aimed to help draw attention to all physical bookstores as the holiday shopping season begins. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-10-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #physical bookstores #draw attention #industry members #campaign aimed


Hilton doubles-down on 'book direct' messaging with Anna Kendrick campaign

As it battles competition from online travel agencies and the growing influences of Google and Airbnb, Hilton is doubling down on its "book direct" messaging with a new marketing push. The McLean, Virginia-based hotel chain, which operates 14 brands, has tapped actress Anna Kendrick for what a... Continue reading at Advertising Age

[ Advertising Age | 2018-09-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #loyalty programs #social feed #lower rate


Peters sponsors Great School Libraries campaign

School library supplier Peters is sponsoring a campaign, spearheaded by the School Library Association, CILIP and CILIP’s School Libraries Group, to make libraries a statutory requirement in schools. Continue reading at The Bookseller

[ The Bookseller | 2018-09-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #make libraries


L,B implements international campaign for fourth Robert Galbraith

Little, Brown is running an international marketing and publicity campaign for the latest Robert Galbraith novel Lethal White. Continue reading at The Bookseller

[ The Bookseller | 2018-09-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #lethal white #publicity campaign


Kerr and Morpurgo support Seven Stories expansion campaign

Children’s authors Judith Kerr and Michael Morpurgo will next week launch a campaign to fund a new gallery at Seven Stories, the Newcastle-based National Centre for Children’s Books. Continue reading at The Bookseller

[ The Bookseller | 2018-09-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #michael morpurgo


Illustration campaign enters ‘phase two’

Pictures Mean Business (PMB), the campaign co-founded and run by Sarah McIntyre and aimed at boosting recognition in the industry and among the public for illustrators, is moving into “phase two”, with an expanded team and a new website. Continue reading at The Bookseller

[ The Bookseller | 2018-09-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sarah mcintyre


Stars of stage and screen join Comma Press’s refugee campaign

Actors Jeremy Irons, Maxine Peake, Zoë Wanamaker and Christopher Eccleston have joined a campaign, organised by Comma Press, calling for an end to the British policy of immigration detention. Continue reading at The Bookseller

[ The Bookseller | 2018-09-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #comma press #christopher eccleston #maxine peake #refugee campaign


BAMB strikes new partnerships for autumn campaign

Annual bookshop campaign Books Are My Bag has unveiled its campaign plans for the autumn, featuring partnerships with National Poetry Day and the Wellcome Collection, and a dedicated flagship event. Continue reading at The Bookseller

[ The Bookseller | 2018-09-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #wellcome collection