DK celebrates Nickelodeon nostalgia titles with 'immersive' poster campaign

DK has partnered with Jack Arts to create a poster installation celebrating the publication of its new humour titles with Nickelodeon. Continue reading at 'The Bookseller'

[ The Bookseller | 2018-11-30 00:00:00 UTC ]

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DK celebrates Nickelodeon nostalgia titles with 'immersive' poster campaign

DK has partnered with Jack Arts to create a poster installation celebrating the publication of its new humour titles with Nickelodeon. Continue reading at The Bookseller

[ The Bookseller | 2018-11-30 00:00:00 UTC ]
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