#loyalty programs

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Hilton doubles-down on 'book direct' messaging with Anna Kendrick campaign

As it battles competition from online travel agencies and the growing influences of Google and Airbnb, Hilton is doubling down on its "book direct" messaging with a new marketing push. The McLean, Virginia-based hotel chain, which operates 14 brands, has tapped actress Anna Kendrick for what a... Continue reading at 'Advertising Age'

[ Advertising Age | 2018-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #loyalty programs #social feed #lower rate


Data Giant Acxiom Launches Data Management Platform

It's a day for launching advertiser tools: not just Tremor Video but data leviathan Acxiom, as well, is bringing a new tool to the digital marketplace, and where Tremor has extensive publisher relationships to leverage its new DSP, Acxiom has all the information anyone could ever want about more... Continue reading at 'AdWeek'

[ AdWeek | 2013-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #loyalty programs #big retailers #told adweek #digital marketplace