Adaptive Studios Revives Abandoned Content

Adaptive Studios is an unusual venture that looks to find abandoned intellectual property and revive it for production in a wide variety of media. The venture has launched Adaptive Books and released its first title this month. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2014-06-16 00:00:00 UTC ]
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Will winning the MacArthur fellowship allow Lauren Redniss to give up her Murphy bed studio?

Lauren Redniss was awarded the MacArthur Fellowship for her nonfiction graphic storytelling, work that is both grounded and distinctly artful. “Radioactive,” about the relationship between Pierre and Marie Curie and their scientific discoveries, was a finalist for the National Book Award; it was... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #macarthur fellowship #marie curie


Hearst's New Content Platform Is Part News Feed, Part Art Installation

As the owner of Cosmopolitan, Elle and Esquire, Hearst is known for its globally-recognized media brands. But for its latest content play, the company is keeping things close to home. On Sept. 27, the publisher is set to debut HearstLive, a new multimedia installation that will display curated... Continue reading at AdWeek

[ AdWeek | 2016-09-21 00:00:00 UTC ]
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At The Week Live, Magazine Content Comes to Life

The news magazine launches a new event to boost its profile in cultural coverage. The post At The Week Live, Magazine Content Comes to Life appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-09-20 00:00:00 UTC ]
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Why You Need Branded Content Benchmarks

Five years. That's how long "native advertising" has been a thing. That's when digital publishers started offering content marketing solutions to brands. It's when BuzzFeed tripled revenue, further validating that branded content was here to stay. Publishers, new and old, from the New York Times... Continue reading at Advertising Age

[ Advertising Age | 2016-09-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #branded content #native advertising #growing demand #banner ads


Burke to play Cormoran Strike in Galbraith adaptations

“War and Peace” star Tom Burke is to play Cormoran Strike in the BBC’s upcoming adaptations of JK Rowling’s adult crime novels written under the pseudonym Robert Galbraith. Continue reading at The Bookseller

[ The Bookseller | 2016-09-08 00:00:00 UTC ]
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Joanna Coles Leaves Cosmo to Become Hearst's Chief Content Officer

Joanna Coles' steady rise to the top at Hearst Magazines has reached a new high, with the well-regarded Cosmopolitan editor in chief (and two-time Adweek Hot List Editor of the Year) being promoted today to chief content officer, a new position within the publishing company. "Joanna is a... Continue reading at AdWeek

[ AdWeek | 2016-09-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media brand #current events #morning joe


Joanna Coles Named Hearst Magazines Chief Content Officer

Michele Promaulayko returns to take the reins at Cosmopolitan and Seventeen. The post Joanna Coles Named Hearst Magazines Chief Content Officer appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-09-06 00:00:00 UTC ]
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Canelo’s Abandoned Bookshop Publishes a Forgotten Novelist

While its imprint named 'Abandoned Bookshop' may not seem a ray of hope in a crowded marketplace, its publishing house, Canelo, is looking for a novelist's heirs. The post Canelo’s Abandoned Bookshop Publishes a Forgotten Novelist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-31 00:00:00 UTC ]
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BBC to adapt seven more Agatha Christie works

The BBC has signed a deal to adapt seven more of the late Agatha Christie's works. Continue reading at The Bookseller

[ The Bookseller | 2016-08-25 00:00:00 UTC ]
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Netflix to adapt YA thriller 13 Minutes

Netflix has acquired film rights to Sarah Pinborough’s psychological YA thriller, 13 Minutes (Gollancz), bringing Josh Schwartz and Stephanie Savage, the creators of "Gossip Girl", on board to write. Continue reading at The Bookseller

[ The Bookseller | 2016-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sarah pinborough #gossip girl


Five Publishing Companies To Pitch Their Content at Germany’s GamesCom

Three German companies, another from Belgium and one from the UK will pitch video game projects to specialists later this month at GamesCon in Cologne. The post Five Publishing Companies To Pitch Their Content at Germany’s GamesCom appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-09 00:00:00 UTC ]
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Portman to star in TV adaptation of Karen Joy Fowler novel

Natalie Portman is to star in a miniseries adaptation of by Karen Joy Fowler (Serpent’s Tail). Continue reading at The Bookseller

[ The Bookseller | 2016-08-09 00:00:00 UTC ]
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How Sponsored Content Is Becoming King in a Facebook World

As native advertising gains prominence, publishers may find themselves competing not just with one another, but with the ad agencies that already exist. Continue reading at The New York Times

[ The New York Times | 2016-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsored content #ad agencies


Random House Studio Sold to Fremantle Media

The film development unit Random House launched in 2007 (which was then called Random House Films), has been sold to Fremantle Media North America. Peter Gethers, longtime head of RH Studio, will stay on as an executive v-p at the newly owned unit. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-19 00:00:00 UTC ]
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How publishers wring new value from old content

Creating original editorial content is expensive. That’s why modern publishing is as much an exercise in dusting off and repurposing old articles as it is creating new ones. The approaches range from BuzzFeed applying the listicle format to new topics and repurposing video as text to The New... Continue reading at Digiday

[ Digiday | 2016-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content appeared #modern publishing #good stories


The Revival of Print Books Continues

So far in 2016, sales of print books are up 6% over last year, despite the lack of a single runaway bestseller. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-08 00:00:00 UTC ]
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Facebook Is Changing Its News Feed Algorithm to Focus Less on Publishers' Content

Expect to see more pictures of your friends' pets and wedding announcements from extended family members in your Facebook news feed in the coming weeks. And expect to see less news. In yet another blow to publishers that have spent years building audiences to build traffic and revenue, the... Continue reading at AdWeek

[ AdWeek | 2016-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top priority #research suggests #digital publishing #marketing strategies


Revived Actissia to 'focus on books again'

Actissia, which owned the Chapitre chain of 57 bookshops in France that collapsed in 2013, is back on track, according to Adrian Diaconu, who bought the company a year ago and took over as chairman in February. Continue reading at The Bookseller

[ The Bookseller | 2016-06-29 00:00:00 UTC ]
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FT takes controlling stake in content marketing company Alpha Grid

Publisher to ramp up its presence in branded content, especially digital and videoThe Financial Times is to significantly boost its advertiser-funded video and digital content by acquiring specialist firm Alpha Grid.Alpha Grid produces branded content across broadcast, video, digital and social... Continue reading at The Guardian

[ The Guardian | 2016-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital content #branded content