Ad Pages Fall 4.9 Percent in the First Half

Print ad pages are down for the eighth-consecutive quarter, but the pace of those losses is slowing down. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2013-07-11 00:00:00 UTC ]

Other news stories related to: "Ad Pages Fall 4.9 Percent in the First Half"


NME sales falling off the charts

Music weekly's circulation drops below 'death knell' 20,000 mark but publisher says reach and revenues are growingIn its heyday it sold more than 300,000 copies but the circulation of the New Musical Express, the last of the old-school music weeklies, has dipped below 20,000 in the latest... Continue reading at The Guardian

[ The Guardian | 2014-02-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #revenue growth #valuable audience #multiple platforms


NME sales fall below 20,000

IPC Media music magazine reports drop in circulation of 21.1% year on year, with rival Q down 14.2%A relaunch of the New Musical Express failed to stop its sales falling below the 20,000 mark for the first time, down more than a fifth year on year.The IPC Media title, which celebrated its 60th... Continue reading at The Guardian

[ The Guardian | 2014-02-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #future publishing #total film


Here Comes Another Native Ad Exchange

The native advertising programmatic gold rush is on. Following the emergence of a handful of native ad networks came yesterday's announcement that the startup TripleLift was launching a native ad exchange with several top brands and publishers. Now comes another native ad exchange—albeit this... Continue reading at AdWeek

[ AdWeek | 2014-02-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #brand dollars #started testing #automated fashion #tech platform


LinkedIn Is Looking More Like a Publisher as It Grows Its Native Ad Business

LinkedIn is looking more and more like a publisher these days. The professional networking site eschews the term, but its recent moves suggest otherwise, from its Influencers blog network to its acquisition of news reader Pulse and the introduction of native advertising. (LinkedIn calls them... Continue reading at AdWeek

[ AdWeek | 2014-02-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #technology company #user engagement #thought leadership #make money


When Publishers Pay for Video Ad Views

Quality video ad inventory is still scarce. That's why companies such as Conde Nast, Meredith, AOL, and Entrepreneur.com are eager to generate as many video views as they possible can, and why they buy traffic from platforms like Swagbucks to help.The post When Publishers Pay for Video Ad Views... Continue reading at Digiday

[ Digiday | 2014-02-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #buy traffic #video views #conde nast #publishers pay


Sony turns the page on ebooks in North America

The PC business isn’t the only one Sony will abandon. The electronics giant is also closing the books on its North American ebook efforts.“Wait,” you’re probably saying after reading that sentence: “Sony was making an ebook effort in North America?”And you know, that’s pretty hurtful.Still, you... Continue reading at PC World

[ PC World | 2014-02-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #barnes noble #electronics giant #sony reader


News Corp. profit tops estimates but ad sales dip

News Corp., the newspaper publisher that owns The Wall Street Journal and the New York Post, beat profit estimates and posted gains in real-estate services and book publishing, even as advertising... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2014-02-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book publishing #york post


News Corp reports 4% revenue drop

Rupert Murdoch’s publishing arm, which owns Wall Street Journal and the Times, blames ‘challenging advertising market’Dominic Rushe Continue reading at The Guardian

[ The Guardian | 2014-02-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing arm #rupert murdoch


Times Co. Reports Digital Subscriber Increase, but Continued Ad Declines

The New York Times Company said it added digital subscribers and slowed its declines in print and digital advertising revenue during the fourth quarter of 2013, a year of transition for the newspaper publisher. For all of 2013, revenue from digital ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-02-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #fourth quarter


Time Inc. Ad Revenue Grows, but Only Because It Bought AmEx Publishing

Time Warner, the media company that owns HBO and the Warner Bros. film studio as well as Time Inc. for a few more months, surpassed analysts' estimates for both fourth-quarter revenue and profit in results reported on Wednesday.Excluding some items, earnings were $1.17 a share, the New... Continue reading at Advertising Age

[ Advertising Age | 2014-02-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #fourth quarter #pay-tv providers #data compiled #york-based company #film studio #warner bros


Mail Online fuels DMGT ad revenue rise

Daily Mail publisher reports that website's ad revenues increased by 48% to £14m in the final three months of 2013Mail Online's ad revenues increased by almost 50% to £14m in the final three months of last year, more than offsetting a fall in print advertising to keep the Daily Mail titles in... Continue reading at The Guardian

[ The Guardian | 2014-02-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #solid performance #dmg media #partially offset #sales decline


Why Publishers Need to Embrace Automated Ad Selling

The president of The Media Kitchen sees private marketplaces gaining traction with top publishers, and that's a good thing.The post Why Publishers Need to Embrace Automated Ad Selling appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-01-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #good thing #top publishers


How Facebook's Mobile Ad Network Could (Finally) Upend A Backwards Industry

By understanding our tastes and habits, Facebook could steal billions of dollars in ads from traditional media and get Madison Avenue out of the stone age.Facebook has never been a company lacking in foolish ambition--witness Facebook Home, Beacon, Places, and other monumental undertakings. But... Continue reading at Fast Company

[ Fast Company | 2014-01-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #third-party publishers #madison avenue #traditional media


People Prefer Big, Interruptive Web Ads

So much for blending in.  While the online ad industry falls deeper in love with native ads that fade into the background of Web pages, consumers prefer ads that get in their face by taking over their computer screens. At least, that’s according to a new study on high-impact ads conducted by... Continue reading at AdWeek

[ AdWeek | 2014-01-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #web content #ad types #web publishers


Facebook Tries a Mobile Ad Network

A Facebook spokesperson told Digiday that the program will not port Facebook-style ad units to other apps, however. Instead, it will simply use its data to target whatever formats those app publishers currently sell. The post Facebook Tries a Mobile Ad Network appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-01-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #app publishers #post facebook


BuzzFeed's Peretti: Mobile is a Better Ad Vehicle

The Web publishing world has been slightly panicked over the growth of mobile consumption—mostly because for individual sites, the just money isn't there. Mobile banners are seen as a lousy brand vehicle, which is why so many are rushing to native ads. BuzzFeed founder and CEO Jonah Peretti... Continue reading at AdWeek

[ AdWeek | 2014-01-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sold programmatically


Facebook Testing Mobile Ad Network

Facebook is testing mobile ads that appear on apps other than its own, the company said. In a post today, Facebook says the test is for a mobile ad network it is creating. It marks an important step for the social network, showing its sponsored content outside its own properties is key to... Continue reading at AdWeek

[ AdWeek | 2014-01-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #coming months #small number #working directly #sponsored content #important step #post today


From page to screen and back again

Movie tie-ins for '12 Years a Slave,' 'Philomena,' 'The Wolf of Wall Street' and other films give their namesake books — including one from 1853 — a second life. The memoir "12 Years A Slave" was published in 1853, a year after Harriet Beecher Stowe's classic, "Uncle Tom's Cabin."     Continue reading at Los Angeles Times

[ Los Angeles Times | 2014-01-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #wall street #movie tie-ins


As The Independent's sales fall to a new low, will anyone take it on?

The Independent is a calling card across the world, the paper's former owner, Tony O'Reilly, once told me. It was one of the major reasons he fought so hard to acquire the Indy and why he was prepared to lose so much money afterwards as its publisher.He understood that it was the title that gave... Continue reading at The Guardian

[ The Guardian | 2014-01-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #wrote yesterday


Patrick Carman's 'Half Nelson' proposal: for each Amazon purchase, buy a book at an independent bookstore

'39 Clues' author Patrick Carman says he knows Amazon is a convenient option, but suggests buying a book from an independent bookstore each time you buy from Amazon. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-01-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #independent bookstore