Acxiom's LiveRamp inks deal with Sonobi as sale rumors swirl

Now that data-marketing giant Acxiom has sold its marketing solutions platform to Interpublic for $2.3 billion, eyes are turning to Axciom's other big business: LiveRamp, which helps brands link their data with real people. While observers wonder whether LiveRamp will also go on the block, the company is adding new revenue streamspotentially stirring up an appetite among either investors or potential buyers.LiveRamp on Tuesday announced a deal with Sonobi, which helps publishers sell digital ad inventory, that will let marketers upload their data to LiveRamp and then target signed-in users across leading publishers such as The Guardian, USA Today, Scripps and CBS. Advertisers won't need to use additional platforms to do it, as they'll be able to make the ad buys directly through LiveRamp's software.LiveRamp is perhaps best known for its Identity Resolution service, which plugs into other platforms so marketers can target ads around the digital ecoystem, much as they can within Google and Facebook. The company had not previously offered planning, buying or measurement, instead offering its services as one piece of the larger "tech stack" that brands assemble for programmtic advertising. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-07-17 00:00:00 UTC ]
News tagged with: #leading publishers #usa today #target ads

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Smashwords, OverDrive Ink Distribution Deal

Smashwords, an ebook self-publishing platform, and digital library vendor OverDrive have reached an agreement to distribute 200,000 ebooks via the OverDrive global network of public libraries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-20 00:00:00 UTC ]
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Capstone, Epic! Ink E-book Subscription Deal

Children's publisher Capstone Young Readers and Epic!, a kids’ ebook subscription service, announced a distribution agreement that will make 500 Capstone titles available through the Epic! digital service. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-28 00:00:00 UTC ]
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Taunton Press Inks Deal with Stanley

The Taunton Press has reached a five-year custom publishing agreement with Stanley Black & Decker Inc. to develop a Stanley-branded publishing program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-22 00:00:00 UTC ]
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Kobo Inks Deals with Nickelodeon, Blue Apple Books

In separate announcements, Nickelodeon Publishing and Blue Apple Books reached agreements to make their children’s titles available for sale through ebook retailer Kobo. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-28 00:00:00 UTC ]
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Kobo Inks Digital Deal for 'A Suitable Boy'

Kobo will publish the first English-language digital edition of Vikram Seth’s 600,000 word novel "A Suitable Boy" in India. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-06 00:00:00 UTC ]
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Image Expo 2014: Brubaker, Willingham Ink Deals

Last week, Image Comics presented Image Expo 2014, an innovative single-publisher media event, held at the Yerba Buena Center for the Arts in downtown San Francisco to show off its artists and forthcoming projects. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-14 00:00:00 UTC ]
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Oyster, Perseus Ink Pilot E-Book Deal

Oyster, the ebook subscription service launched this year, has reached a deal with the Perseus Books Group to launch a pilot program offering 100 Perseus titles through the Oyster subscription catalog Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-19 00:00:00 UTC ]
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Condé Nast Inks Big Deal With Amazon

Condé Nast has announced a big deal with Amazon that will let people buy and renew print and digital subscriptions to its magazines on the e-commerce giant. The new service, which Amazon is billing as the first of its kind with a publisher, also enables customers to get immediate access to their... Continue reading at AdWeek

[ AdWeek | 2013-08-20 00:00:00 UTC ]
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Lewinsky inks $12m book deal

Monica Lewinsky, the former White House intern whose affair with then-President Bill Clinton paralysed the nation, has been shopping a memoir for several weeks, and according to the New York Post, she has apparently sold it for US$12 million (NZ$14.5 million) to an unnamed publisher. Continue reading at Stuff

[ Stuff | 2012-09-24 00:00:00 UTC ]
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Amazon Publishing inks deal with Ingram, opens ebook distribution to rivals

Amazon Publishing is continuing to broaden its distribution channels, as the New York-based imprint has formed a partnership with Ingram Content Group that will make the company's ebooks available to competitors such as Apple, Barnes & Noble and Kobo. As you may be aware, there's some uneasy... Continue reading at Engadget

[ Engadget | 2012-08-30 00:00:00 UTC ]
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Atria Inks Co-Pub Deal with U.K.’s Short Books

Simon & Schuster’s Atria imprint has teamed up with British independent publisher Short Books to start a new imprint called Marble Arch Press. The imprint—the name refers to the famous London landmark near Hyde Park—will premiere in fall 2012, releasing (in the U.S. and Canada) roughly 12... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-07-27 00:00:00 UTC ]
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Amazon Prime Day 2024: The best deals we found from Apple, Anker, Sony, Lego and others before October Big Deal Days ends tonight

October Prime Day 2024 is half over but you can still save thanks to a slew of deals across the entirety of Amazon’s online storefront. Props to you if you came prepared with a wishlist of items you hope to buy on sale, because it can be easy to get distracted by the thousands of other deals... Continue reading at Engadget

[ Engadget | 2024-10-09 15:14:28 UTC ]
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Amazon Prime Day deals are available to shop before October Big Deal Days starts tomorrow

Amazon Prime Big Deal Days is back this year, returning on October 8 and 9. The “fall Prime Day” of sorts has served as the online retailer’s unofficial kickoff to the holiday shopping season for the past few years. We expect most of the deals to be Prime exclusives, meaning you must be an... Continue reading at Engadget

[ Engadget | 2024-10-07 21:00:14 UTC ]
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Amazon Prime Day 2024: We found the best early deals to shop before October Big Deal Days

The Amazon Prime Big Deal Days event is coming up in a few days, so it’s time to start thinking about what you may want to snag at a discount during the sale. Some may shudder at the thought of holiday shopping already, but if you pay the $139 annual fee for Prime, these sale events are a great... Continue reading at Engadget

[ Engadget | 2024-10-06 13:12:09 UTC ]
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Amazon Prime Day 2024: The best early deals to shop ahead of the October Big Deal Days event next week

Amazon Prime Big Deal Days is back this year, returning on October 8 and 9. The “fall Prime Day” of sorts has served as the online retailer’s unofficial kickoff to the holiday shopping season for the past few years. We expect most of the deals to be Prime exclusives, meaning you must be an... Continue reading at Engadget

[ Engadget | 2024-10-04 13:25:06 UTC ]
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The best early Prime Day deals we could find ahead of Amazon's October Big Deal Days event

Since 2022, Amazon has held a second Prime Day of sorts in October and that sale event is coming back this year, too. Prime Big Deal Days returns on October 8 and 9, but we’re already starting to see some decent deals pop up across Amazon’s site. As per usual, most of the deals we expected to... Continue reading at Engadget

[ Engadget | 2024-10-03 19:00:39 UTC ]
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The best early Amazon Prime Day deals to shop before October Big Deal Days

Amazon Prime Big Deal Days is back this year, returning on October 8 and 9. The “fall Prime Day” of sorts has served as the online retailer’s unofficial kickoff to the holiday shopping season for the past few years. We expect most of the deals to be Prime exclusives, meaning you must be an... Continue reading at Engadget

[ Engadget | 2024-10-03 17:54:46 UTC ]
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Amazon Prime Day is almost here: These are the best early deals to shop before October Big Deal Days

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'Hillbilly Elegy' Sales Soared Last Week; Sales of Books by Kamala Harris Growing

The 2016 title by Republican vice-presidential candidate J.D. Vance sold more than 197,000 copies last week according to Circana BookScan and an estimated 650,000 copies according to publisher HarperCollins. Sales for titles by Vice President Kamala Harris, now the presumptive Democratic... Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-07-24 04:00:00 UTC ]
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Sales Fall in Q2 as Wiley Lowers Sales Forecast for Year

Sales fell 3% at John Wiley in the second quarter ended October 31, largely due to a 14% revenue decline in its academic and publishing learning group. Trouble in the group prompted the company to lower its revenue forecast for fiscal 2023, though its earnings predictions remained intact. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-07 05:00:00 UTC ]
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