A Revolutionary Brand's Second Coming: Spotlight on Patricia Bragg

A classic library of health books becomes new again and aims to reach another generation of readers. (Sponsored) Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2020-11-02 05:00:00 UTC ]

Other Publishing stories related to: 'A Revolutionary Brand's Second Coming: Spotlight on Patricia Bragg'


A Revolutionary Brand's Second Coming: Spotlight on Patricia Bragg

A classic library of health books becomes new again and aims to reach another generation of readers. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-02 05:00:00 UTC ]
More news stories like this |


Coming to America: Spotlight on Hardie Grant

With new offices in North America and a new imprint, Hardie Grant looks to reach new readers and expand its legacy, offering up an inaugural list featuring vibrant, visually stunning food and lifestyle books. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-21 04:00:00 UTC ]
More news stories like this | News stories tagged with: #hardie grant #lifestyle books


It's All About Branding: Spotlight on Lulu

The veteran self-publishing platform offers authors time-tested tools to publish quality books, build their brands, and reach readers. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-14 04:00:00 UTC ]
More news stories like this | News stories tagged with: #reach readers #self-publishing platform


DoubleVerify Authentic Brand Safety Targeting Comes to Google Display & Video 360

DoubleVerify said Monday that its Authentic Brand Safety targeting is now available on Google Display & Video 360, Google Marketing Platform's demand-side platform. The digital media measurement, data and analytics platform said Authentic Brand Safety enables consistent activation of brand... Continue reading at AdWeek

[ AdWeek | 2020-11-02 18:20:24 UTC ]
More news stories like this | News stories tagged with: #demand-side platform #digital media


Where Hope Comes From: Spotlight on Linda Kass

In her latest novel, A Ritchie Boy, Kass examines one of the most unacknowledged and important American units in WWII (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #linda kass


Grande Dame of Historical Romance Comes to Kensington: Spotlight on Sabrina Jeffries

For her latest series and her first with Kensington, Duke Dynasty, Jeffries chronicles the lives of the children of a thrice-widowed duchess. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-06-03 04:00:00 UTC ]
More news stories like this | News stories tagged with: #grande dame #historical romance #sabrina jeffries #latest series


AMC's 'Comic Book Men' spotlights Geppi's Entertainment Museum as a place where dreams can come true

Here's televised proof that a visit to Baltimore's Geppi’s Entertainment Museum can fulfill a comic-book fan’s dearest fantasy: Sunday’s Season 6 premiere of the AMC show “Comic Book Men,” spotlighting the continuing adventures of writer-director-comic geek Kevin Smith and the staff at his Jay... Continue reading at Baltimore Sun

[ Baltimore Sun | 2016-10-27 00:00:00 UTC ]
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Why Relying on Facebook and Google Comes With Trade-Offs for Brands

  brightcove.createExperiences(); COLOGNE, Germany—While Facebook and Google are dominating digital ad budgets (and increasingly, consumers' time) because they give marketers sophisticated and granular targeting, advertisers are getting squeezed with the amount of data that the... Continue reading at AdWeek

[ AdWeek | 2016-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #flip side #global head #giving companies


New York Times Ad Chief: Branded Content Units Coming Soon

The New York Times is planning to step off the sidelines and into the world of native advertising online, where a growing list of traditional publishers have thrown their arms around sponsored or branded content.Meredith Kopit Levien, exec VP-advertising, said the Times is planning to introduce... Continue reading at Advertising Age

[ Advertising Age | 2013-10-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing list #traditional publishers #branded content #redesigned website #ad products


The Second Coming of ‘Second Coming’: PW Talks with Mark Russell

PW talks to comics writer Mark Russell about his controversial graphic novel 'Second Coming' (with art by Richard Pace), the story of Jesus Christ returning to earth, this time with Earth's mightiest superhero as his roommate. The trade paperback collection was published this month by Ahoy Comics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic novel


Brand RX part two: The state of brand safety one year later

It's been a year since we've surveyed our audience about the state of brand safety in digital media. Since then, marketers, publishers, social platforms and tech providers have worked overtime to help brands avoid unfortunate adjacencies. Complete the survey and you'll receive a $5 Starbucks... Continue reading at Digiday

[ Digiday | 2018-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brand safety #social platforms #ll receive


On-Brand, Off-Page: Magazine Brands Aim to Build Social Communities

Both Domino and Seventeen look beyond their pages to interact with audiences. The post On-Brand, Off-Page: Magazine Brands Aim to Build Social Communities appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-12-05 00:00:00 UTC ]
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If Magazine Brands Are So Valuable, Why Are There So Many Non-Branded Offshoots?

Publishers take deeper dives into targeted topics, looking to appeal to millennials, expand ad inventory, and drive names into their databases. The post If Magazine Brands Are So Valuable, Why Are There So Many Non-Branded Offshoots? appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-24 00:00:00 UTC ]
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PW Sales Rep of the Year 2024: Patricia Nelson

This year’s winner was nominated for the award an impressive eight times and praised for her encyclopedic knowledge, intelligence, curiosity, and diligence. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-19 04:00:00 UTC ]
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PW Sales Rep of the Year 2024 Finalist: Patricia Doherty

The sales rep at Macmillan, which distributes Entangled Publishing, deserves a good deal of credit for that press's prominence in the marketplace in a year of record-breaking growth. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-15 04:00:00 UTC ]
More news stories like this | News stories tagged with: #sales rep #good deal #record-breaking growth


Reese's Book Club Comes to London—and Stays at the Sheraton

Just in time for the London Book Fair, Hello Sunshine has set up shop in the Sheraton Grand London Park Lane, a five-star Art Deco hotel just down the way from Buckingham Palace, where a new pop-up library and bookstore, Reese’s Book Club x Sheraton Lobby Library, has been installed. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-11 04:00:00 UTC ]
More news stories like this | News stories tagged with: #buckingham palace #london book #book club


Folio Society Comes Out Swinging in the Battle of Deluxe Comic Book Reprints

'DC: Batman,' a luxe new slipcased hardcover gathering some of the Dark Knight’s most iconic stories, is among a number of recent reprint editions employing differing printing strategies and techniques to bring classic comics stories to readers old and new. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-06 05:00:00 UTC ]
More news stories like this | News stories tagged with: #folio society #dark knight #hardcover #comic book


A Neuromancer TV series is coming to Apple TV+

Apple TV+ has announced it's adapting William Gibson's Neuromancer into a 10-episode series. The novel debuted in 1984 and is largely thought to mark the birth of cyberpunk, which includes creations like The Matrix and Robocop. In fact, it's crazy that it has taken four decades for it to get the... Continue reading at Engadget

[ Engadget | 2024-02-29 10:34:03 UTC ]
More news stories like this | News stories tagged with: #small screen #tom clancy #release date #graphic novel


Maurice Vellekoop Comes Out in a Big Way

The veteran comics creator’s first full-length graphic memoir, ‘I’m So Glad We’ve Had This Time Together’ (Pantheon), is a coming-of-age story mixed with a family history so unsparingly honest that his mother dreaded its publication. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-27 05:00:00 UTC ]
More news stories like this | News stories tagged with: #family history