[Sponsored Content] Maintaining a direct sales force can be a distraction that doesn't make economic sense. The post A Changing Publishing Environment Requires New Thinking appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2015-08-26 00:00:00 UTC ]
A publisher roundtable organized by MetaX has lofty ambitions for the technology's applications in digital publishing. The post Why Publishers Should Start Thinking About Blockchain appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#start thinking
#digital publishing
Advertising has traditionally been one of two types: interruptive, like TV and radio, and in-content, like newspaper or most digital. Digital has been driven by in-content, but because of voice search, much of digital's paradigm may be forced to become interruptive. This could mean a massive... Continue reading at Advertising Age
[ Advertising Age | 2017-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#tv brands
Woongjin ThinkBig was established in 1980 as Woongjin Publications and focuses on educational materials for people of all ages, including study books, complete collections, single works, after-school learning materials, textbooks and online content. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-08-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#woongjin thinkbig
#woongjin publications
#educational materials
#complete collections
#single works
#online content
Stripes Publishing's Ruth Bennett and Aa’Ishah Z Hawton share their experiences of publishing A Change is Gonna Come, an anthology of YA short stories about change by authors from BAME backgrounds. Continue reading at The Bookseller
[ The Bookseller | 2017-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#stripes publishing
In the 37 years since Adweek first honored standout magazines in its annual Hot List, the publishing industry has undergone a massive transformation (to put it mildly), which we've been helping our readers navigate in our pages and online. As such, we felt that the Hot List itself was due for a... Continue reading at AdWeek
[ AdWeek | 2017-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#hot list
#publishing industry
MediaRadar is a cloud-based intelligence platform which uses data science to give ad sales advice on millions of brands. The company published a trend report on Tuesday, Vertical Video Market Snapshot: Q1 2017, which analyzed the use of vertical video advertising by media properties in the first... Continue reading at AdWeek
[ AdWeek | 2017-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital publishers
#data science
#company published
#trend report
#media properties
Warning that new regulations will give Google, Apple and Facebook too much control of advertising and personal dataAn alliance of news publishers has called on European regulators to rethink proposed changes to online privacy laws, arguing that they will potentially kill their digital businesses... Continue reading at The Guardian
[ The Guardian | 2017-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital businesses
#le monde
#daily mail
#european parliament
In the wake of a flood of recent changes to Facebook's News Feed algorithm aimed at drowning out fake news and clickbait, the social network threw a lifeline to potentially overwhelmed publishers. Vice president of News Feed Adam Mosseri shared some "basic guideposts" for publishers looking to... Continue reading at AdWeek
[ AdWeek | 2017-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#fake news
#vice president
Sarah Minty, vice chair of SYP London, says future publishers need to do more than just love books. Continue reading at The Bookseller
[ The Bookseller | 2017-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#love books
#vice chair
'Comics are one of the few things that kids get to choose themselves,' says one panelist at London Book Fair, as British comics publishers talk transition. The post British Comics Publishers in a Changing Marketplace: ‘We Want To Do More Comics’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#changing marketplace
Facebook and Google have stepped up their efforts to make nice with media companies, with new hires, journalism initiatives and expanded ways to monetize content. But publishers remain skeptical, saying they need to see a substantial change in their ability to make money from all the content... Continue reading at Digiday
[ Digiday | 2017-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishers shrug
#make nice
#media companies
#journalism initiatives
#make money
Rightwing writers, ranging from conservative to lunatic fringe across all genres, have long been a lucrative books market. Will the new era see it grow?He compares feminism to cancer, called transgender people “retarded” and once labelled a BuzzFeed reporter a “thick-as-pig-shit media Jew”. So... Continue reading at The Guardian
[ The Guardian | 2017-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#simon schuster
It’s getting easier to get to a billion views on Facebook. But publishers that are only chasing scale, and not thinking about video as a long-term business, are in trouble. Take, for instance, TV, which can monetize the same piece of content through advertising, licensing, syndication,... Continue reading at Digiday
[ Digiday | 2016-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#chasing scale
#long term
#billion views
#revenue streams
#suggested videos
#sponsored videos
One truism of the media industry in 2016 is that there's seemingly no end to the restructurings and reorganizations that are swiftly remaking companies across the publishing landscape. That's particularly true for magazine companies, which are starting to acknowledge the reality that their... Continue reading at Advertising Age
[ Advertising Age | 2016-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine companies
#rolling stone
#individual brands
Snapchat is a little different today, going back to its roots with a retooling that boosts personal messages and lowers visibility for its publishing partners in Discover.The reconfiguration is seen as a sign that Snapchat doesn't see the need to keep putting Discover in users' faces. A few... Continue reading at Advertising Age
[ Advertising Age | 2016-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing partners
#months ago
#unique views
The change of seasons has brought changes in the landscape of Spanish-language book publishing. In September, the Celebra imprint announced that it will stop acquiring new titles, and the Sélector USA imprint launched. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#spanish-language publishers
#stop acquiring
"Publishers need to think beyond the book" to other media such as YouTube and Snapchat, and ensure everything they do has "the consumer at its heart”, m.d. of Penguin Random House Children’s Francesca Dow has said. Continue reading at The Bookseller
[ The Bookseller | 2016-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#francesca dow
Woongjin ThinkBig was established in 1980 as Woongjin Publications and focuses on educational materials for people of all ages, including study books, complete collections, single works, after-school learning materials, textbooks and online content. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#woongjin thinkbig
#woongjin publications
#educational materials
#complete collections
#single works
#online content
As publishers try to figure out how much content to share on Facebook, the social giant is quietly making moves that may leave new publishers feeling as if they have no choice but to share content on it. As of this summer, publishers will no longer be able to sign up for access to Domain... Continue reading at Digiday
[ Digiday | 2016-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishers appeared
#social giant
The social network is a fact of life for any company that creates content. And the new reality will require lots of adjustment.The day many marketers and publishers have dreaded has arrived: Facebook is changing its algorithm to send less traffic to content sites.Read Full Story Continue reading at Fast Company
[ Fast Company | 2016-07-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#content sites