A certain Hearst glossy wants you to start saying that is 'So Elle'

Just in time for New York Fashion Week (Sept. 6-14), Elle, the venerable women's fashion magazine published in the U.S. and more than a dozen other countries by Hearst, is taking to the streets to promote its brand with a new tagline."So Elle" will be the message plastered across entire Manhattan blocks, billboards, bus shelters and taxi tops, as well as on Instagram, on Elle.com and in the print magazine. The image you see below is a rendering of an execution planned for Clarkson Street between Washington and Greenwich in Manhattan.The "So Elle" campaign, says the magazine's senior VP, publisher and chief revenue officer, Kevin O'Malley, "is tied to Elle's September issue, which is the culmination of Nina Garcia's vision since becoming editor in chief of Elle." (The issue is Garcia's first full September issue since taking over for Robbie Myers last fall.) Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-09-04 00:00:00 UTC ]
News tagged with: #nina garcia #bus shelters #senior vp #robbie myers

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‘No feedback and zero movement’: Facebook Watch’s international expansion is off to a rocky start

For U.K. publishers, the journey to becoming a Facebook Watch partner is not an obvious one. The post ‘No feedback and zero movement’: Facebook Watch’s international expansion is off to a rocky start appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-04-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook watch #international expansion #rocky start


Glossies so white: the data that reveals the problem with British magazine covers

A Guardian investigation shows there were whole months last year when not a single BAME person featured on the cover of our biggest-selling magazines. And when it comes to children’s magazines, the problem is even worse Women’s magazine editors have always understood the importance of a good... Continue reading at The Guardian

[ The Guardian | 2018-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #popular magazines #queen victoria #bestseller status #marie claire


Killer Nashville Founder Starts Publishing Company

Clay Stafford, founder and CEO of the Killer Nashville writing conference, has launched Clay Stafford Books, which will look to capitalize on the writing talent discovered at the writing conference. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-04-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #writing conference


AT&T wants to buy Time Warner to 'weaponize' its content, government says at start of antitrust trial

The biggest U.S. antitrust case of this century kicked into high gear on Thursday as a government lawyer warned that AT&T Inc. wants to buy media giant Time Warner Inc. to “weaponize” its must-have content — a move that would raise prices for consumers and hinder innovation. “Time Warner... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #antitrust trial #antitrust case #high gear #raise prices #time warner


Will Self on the cartoon strip that set him on the road to writing – The Start podcast

The novelist and journalist shares how living a life of austerity inspired his first professional work, SlumpSubscribe and review on Apple Podcasts or Acast, and join the discussion on Facebook and TwitterIn 1982, as mass unemployment gripped Britain, a young graduate with an array of criminal... Continue reading at The Guardian

[ The Guardian | 2018-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #political magazine


Hearst's Troy Young on Publishing Amid Chaos: 'Facebook Doesn't Owe Me Anything'

Subscribe to us on iTunes, check us out on Spotify and hear us on Stitcher, Google Play and iHeartRadio too. This is our RSS feed. Tell a friend!It's been five years since Troy Young came to Hearst to build out the magazine company's digital division. Today as the global president of digital for... Continue reading at Advertising Age

[ Advertising Age | 2018-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #good housekeeping #media space


‘We need real diversity’: Hearst’s Joanna Coles says more women in leadership will lead to culture change

The chief content officer at Hearst talks about #MeToo, print media's comeback, Snapchat's value to publishers and more. The post ‘We need real diversity’: Hearst’s Joanna Coles says more women in leadership will lead to culture change appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joanna coles ##metoo #print media


Sunlight helps identify 17th century painting at Hearst Castle

A painting that has been hanging at California’s landmark Hearst Castle for decades has been identified as a 17th century work after two guides noticed a previously undetected monogram and inscription when sunlight illuminated them last fall. The markings allowed museum director Mary Levkoff to... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-03-09 00:00:00 UTC ]
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B&N Starts Nationwide Book Club

The Barnes & Noble Book Club will debut May 2, with Meg Wolitzer’s forthcoming novel 'The Female Persuasion' as its first title. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #meg wolitzer #female persuasion


Hearst Is Laying Off Over A Dozen Staffers At Women’s Health Magazine

The publication’s editorial team will be combined with other Hearst magazines, including Cosmopolitan. Men’s Health faces a similar fate. It’s bad out there for the magazine industry as more consolidation leads to more dismissals. Hearst Media is laying off at least 15 editorial employees from... Continue reading at Fast Company

[ Fast Company | 2018-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dozen staffers #health magazine #editorial team #including cosmopolitan #magazine industry


Layoffs Continue at Hearst Magazines After Rodale Acquisition

At least 50 more employees have been let go as the integration continues, per sources. The post Layoffs Continue at Hearst Magazines After Rodale Acquisition appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines


Hearst Magazines Taps New Global VP | People on the Move

Meredith staffs up a former Time Inc. title, Teen Vogue gets a deputy editor, and more people on the move this week... The post Hearst Magazines Taps New Global VP | People on the Move appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #move appeared #teen vogue #deputy editor


Amy Odell Exits Cosmopolitan.com, Hearst Magazines

She'll be succeeded by Jessica Pels, site director for Marie Claire. The post Amy Odell Exits Cosmopolitan.com, Hearst Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #site director #marie claire


Where to Start With Ursula K. Le Guin

Given her incredible skill at narrative economy, Ursula K. Le Guin could probably do a much better job of summing up her own achievements as a writer than I could. Then again, Le Guin could do most things better than most writers. An undisputed master of science fiction and fantasy, she also... Continue reading at Slate

[ Slate | 2018-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #science fiction #alternative history


Former SouthComm CEO Starts New Company, Acquires Three Magazines

Chris Ferrell's newly formed Endeavor Business Media acquires Grand View's Process Flow Network, says more deals are on the horizon. The post Former SouthComm CEO Starts New Company, Acquires Three Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazines appeared #chris ferrell


Facebook to start ranking news sources on trustworthiness

Facebook Inc., which is cutting the amount of news in its news feed, will prioritize information from the publishers that remain on the social network based on how trustworthy they are, the company said. Trustworthiness is based on a recent survey of U.S. Facebook users that gauged their... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-01-20 00:00:00 UTC ]
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Hearst To Lay Off 145 Former Rodale Staffers | Industry Notes

The Awl shuts its doors, Hanley Wood expands its data offerings, Cole Publishing acquires several Grand View titles, and more from around the industry. The post Hearst To Lay Off 145 Former Rodale Staffers | Industry Notes appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-17 00:00:00 UTC ]
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A Soft Start to 2018

At outlets that report to NPD BookScan, unit sales of print books were 2% lower in the week ended Jan. 7, 2018, than in the first week in 2017. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-12 00:00:00 UTC ]
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Hearst launches book festival and awards

Magazine publisher Hearst UK is to launch a book festival which will include a new awards, accreditation and live events experience. Continue reading at The Bookseller

[ The Bookseller | 2018-01-06 00:00:00 UTC ]
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Get 'Getting Started with PowerShell' ($20 value) FREE for a limited time

Windows PowerShell is a task-based command-line shell and scripting language designed specifically for system administration. This ebook can teach you the fundamentals of PowerShell, enabling you to build reusable scripts and functions to automate administrative tasks with Windows. SEE ALSO: Get... Continue reading at Betanews

[ Betanews | 2017-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #limited time #enterprise administrators #penetration testing #3rd edition