5 Ways to Harness the Power of Pinterest

From pin lifespans to brand placements, how to supercharge your social strategy. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2013-08-21 00:00:00 UTC ]
News tagged with: #social strategy

Other Publishing stories related to: '5 Ways to Harness the Power of Pinterest'

Egmont mines its way to second number one

Egmont has notched up just its second UK Official Top 50 number one with its Minecraft franchise... Continue reading at The Bookseller

[ The Bookseller | 2014-04-15 00:00:00 UTC ]
More news stories like this |

5 Fifteen Partners with Bluefin Technology Partners to Market Cloud-Based Advertising Solutions

5 fifteen, a premier supplier of consulting services and cloud-based software solutions designed for newspaper and magazine publishers, has appointed Bluefin Technology Partners, a leading provider of online classifieds and self-service advertising s ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine publishers #leading provider

5 charts that describe the state of digital publishing

In its 2013 State of the News Media report released today, Pew found that while digital publishers are clearly growing fast, they're going to need to grow a lot more to make up for the losses elsewhere. The post 5 charts that describe the state of digital publishing appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing #digital publishers #growing fast

Video Advertising Goes Global With French Power Merger

Two major players in online video advertising, Ebuzzing and Teads, are merging to create a new company with plans to list on the NASDAQ in 2015.Both companies are French, and have separately been developing "outstream" video advertising allowing the distribution of video advertising outside of... Continue reading at Advertising Age

[ Advertising Age | 2014-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video advertising #major players #online publishers #social feeds

8 Ways Oyster Books Can Rule the Ebook Subscription Market

In the six months since its debut, the $14 million Oyster ebook subscription platform has yet to take off. What's lacking? What could be improved? We advise. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-25 00:00:00 UTC ]
More news stories like this |

5 things we learned at the Digiday Publishing Summit

Top executives from the Guardian, Time, USA Today, Atlantic Media's Quartz, the Onion and others took part in panel discussions with Digiday editors on a range of topics, such as applying established journalism techniques to the Web, embracing mobile, the rise of online video, and making... Continue reading at Digiday

[ Digiday | 2014-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday editors #top executives #usa today #atlantic media #panel discussions #embracing mobile #online video

Project Black Sky: Superheroes, The Dark Horse Way

In a comics marketplace crowded with works by The Big Two, is there room for another superhero universe, let alone another superhero publisher? Dark Horse publisher Mike Richardson thinks so. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dark horse

Pastor's church responds after he allegedly buys his way onto NYT bestseller list

'Outside counsel advised our marketing team to use Result Source,' Mars Hill Church said of Pastor Mark Driscoll's decision to pay a marketing company to ensure his book was a bestseller. 'While not uncommon or illegal, this unwise strategy is not one we had used before or since, and not one we... Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing team #marketing company

Even if 'bossy' could be banned, there are far better ways to boost girls' self-esteem | Hadley Freeman

Facebook's Sheryl Sandberg and Beyoncé want to ban the word 'bossy' as disparaging to women. It's a good start, but there's so much more to be done. Here are my top tipsThat growing numbers of girls suffer from issues of self-esteem during adolescence – ones that can be carried over into... Continue reading at The Guardian

[ The Guardian | 2014-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #curtis sittenfeld #elizabeth gilbert

Pastor reportedly buys his way onto New York Times bestseller list

Mark Driscoll reportedly paid the firm ResultSource Inc. hundreds of thousands of dollars to secure a place on the NYT bestseller list for his book. It's only the latest story of companies who will work to ensure a book makes it onto a bestseller list. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest story #bestseller list

Gibbs Smith Keeps Doing It His Way

When Gibbs Smith relocated his eponymous publishing company from California to the family farm in Layton, Utah, in 1973 he converted an old barn into offices. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gibbs smith

Job Moves: March 5, 2014

Linda Matthews announced she is stepping down as director of Chicago Review Press. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-05 00:00:00 UTC ]
More news stories like this |

The Way Publishers Cash In Twitter Referrals Now (Hint: More Ads)

Much bandwidth has been consumed discussing the effects of Facebook's recent algorithm change to favor sites offering "high quality" content. It's been said to hurt viral sites like Upworthy -- a notion the site's founders have denied -- while rewarding other publishers including Mental... Continue reading at Advertising Age

[ Advertising Age | 2014-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high quality #make money

Yahoo Now Powers Mocean Mobile Market

Yahoo announced a new ad partnership today with Mocean Mobile. Both companies are looking to rev up their mobile ad businesses through the new Mocean Mobile Marketplace. “Mocean Mobile will work with Yahoo to help advertisers and publishers efficiently buy and sell premium mobile inventory,”... Continue reading at AdWeek

[ AdWeek | 2014-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad platforms #mobile advertising

ProPublica's Richard Tofel: 'Our mission is to end abuses of power'

The president of the non-profit investigative journalism website on measuring impact, team work – and Edward SnowdenRichard Tofel has had a dream. It came upon him the night before we meet and he is still a little rattled by it. In it, he found himself performing his old role at Dow Jones, where... Continue reading at The Guardian

[ The Guardian | 2014-01-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #broadcast networks #investigative unit

B.J. Novak's children's book will try to win kids over to the power of language

B.J. Novak's children's book will be titled 'A Book With No Pictures.' 'I wanted to write a book that would introduce the youngest of kids to the idea that words can be their allies,' the actor said. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-01-25 00:00:00 UTC ]
More news stories like this |

Strong Holiday Sales Power Upbeat Wi9

If Winter Institute is any indication, as ABA president Steve Bercu noted at the conference opening, "independent bookselling is strong, vital, and growing." Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #winter institute #independent bookselling

5 Things We Learned at Digital Book World 2014

A few key take-aways from DBW 2014: teens aren't reading for fun, ebook sales grow overseas, Wall Street discounts publishing and Amazon is like modern art. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #modern art

5 Trends for Academic Publishing in 2014

Following yesterday's look at trade publishing, George Lossius, CEO of Publishing Technology, predicts five trends for the academic publishing sector in 2014. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #academic publishing #trade publishing #george lossius #publishing technology