Instagram last week introduced a clearer way for users to determine when posts by influencers or publishers are the result of commercial relationships with the businesses they are posting about. The Facebook-owned app said users will see demarcations that read "paid partnership with" on such posts. The move came a couple months after the Federal... Continue reading at 'AdWeek'
[ AdWeek | 2017-06-21 00:00:00 UTC ]
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The Pulitzer Prize-winning writer’s new book looks at American racism through the lens of India’s entrenched social hierarchicy. Continue reading at The Washington Post
[ The Washington Post | 2020-08-07 07:10:20 UTC ]
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Chris Kane's job is to take a look at a brand's digital ad buys to see where there are overlaps that can be eliminated to improve the efficiency of the entire strategy. But in order to do that, brands have to understand exactly what they're buying through each exchange. Kane, founder and... Continue reading at AdWeek
[ AdWeek | 2020-07-29 21:03:28 UTC ]
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This is definitely a clickbait title because I don’t really know the answer. In contemplating Nadim Shamma-Sourgen’s recently announced book deal with Walker Books (who will publish a collection of his “astonishing” poetry next summer) I have spent the last 15 minutes of my life cycling through... Continue reading at Literrary Hub
[ Literrary Hub | 2020-07-22 15:38:53 UTC ]
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With most live sports on hold for the past several months, sports media publishers have had to stretch their imaginations to find interesting stories to show and tell. Wave.tv, a digital media company built around working with license holders to repackage archival sports, hopes to invest more in... Continue reading at AdWeek
[ AdWeek | 2020-07-22 14:00:38 UTC ]
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At Electric Literature, Ann and Jeff VanderMeer take a look at fantasy’s impact on comtemporary pop culture, in their introduction to the new collection, The Big Book of Modern Fantasy. “Fantasy becomes something of use to a writer to make a political or social statement,” they write. “It’s not... Continue reading at The Millions
[ The Millions | 2020-07-20 20:30:05 UTC ]
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Stand fees will be reduced by up to 50 percent and digital development will be supported by funds from Germany's 'Neustart Kultur' stimulus package. The post Frankfurter Buchmesse Announces €4 Million German Federal Grant appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-07-10 11:29:18 UTC ]
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Rampant keyword blocking is a symptom of the open marketplace, but news publisher pages are dense and they won’t be pulling inventory out anytime soon. The post ‘Blockers are an industry stopper’: CNN sharpens its contextual tool for the brand safety fight appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-07-07 04:01:07 UTC ]
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Claire McGowan’s The Other Wife returns to the Bookstat top spot, with the Northern Irish author’s latest continuing a great run, having spent three solid months in the top 10 and earning four (non-consecutive) pole positions. Continue reading at The Bookseller
[ The Bookseller | 2020-07-03 09:18:39 UTC ]
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Blogger and influencer Caroline Hirons' Skincare (HQ) shifted just under 33,000 copies through Nielsen BookScan in its first week on sale to become just the second fashion and beauty title to claim the UK's Official Top 50 number one—and the first for over 18 years. Continue reading at The Bookseller
[ The Bookseller | 2020-06-30 16:39:05 UTC ]
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Welcome to Ad Age’s special-edition NewFronts Now newsletter, a roundup of the biggest news, trends, insights and takeaways from IAB’s Digital Content NewFronts. Continue reading at Advertising Age
[ Advertising Age | 2020-06-25 21:05:12 UTC ]
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Ahead of TikTok's presentation at the 2020 Digital Content NewFronts, the company released a new umbrella brand called TikTok for Business for its advertiser offerings. TikTok, a newcomer to NewFronts, adapted its vertical-first format for a horizontal presentation. The main message to brands in... Continue reading at AdWeek
[ AdWeek | 2020-06-25 21:01:24 UTC ]
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Booksellers are now the “gatekeepers” and attempts to get titles by people of colour into their stores are often an “exercise in futility”, Jacaranda Books founder Valerie Brandes has said. Continue reading at The Bookseller
[ The Bookseller | 2020-06-25 01:19:33 UTC ]
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Ex-special forces soldier turned TV star Matthew "Ollie" Ollerton is publishing a debut thriller with Bonnier Books UK. Continue reading at The Bookseller
[ The Bookseller | 2020-06-24 00:04:04 UTC ]
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As the month of May comes to a close, and things slowly start to sort of resemble the way they were before March, we continue to see publishers step up and help out their communities. For more than eight weeks we have spotlighted these efforts and have given shout-outs to publishers from every... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-29 16:34:42 UTC ]
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At Home with 4 Indies—the Facebook Live series spearheaded by four independent bookshops—is back with a new programme for June featuring authors shortlisted for The British Book Awards 2020, including Adele Parks, Caroline Criado Perez and Katherine Rundell. Continue reading at The Bookseller
[ The Bookseller | 2020-05-29 05:14:09 UTC ]
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The coronavirus is causing many publishers to experience of bifurcation of their ad sales that’s led to an evaporation of the mid-sized deal. Many large digital publishers are finding the bulk of their deal flow is smaller deals. There are still the big fish to land with wide-ranging campaigns,... Continue reading at Digiday
[ Digiday | 2020-05-18 04:00:00 UTC ]
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As folks around the country are becoming more optimistic about returning to “normal,” most recognize we still have a long way to go. Publishers have not been immune to the economic and human impacts of COVID-19, but week after week we continue to spotlight those that are looking forward and... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-15 16:02:17 UTC ]
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In a time when we could all use some inspirational uplift, the Netflix star and author’s unironic catchphrase is: You’re doing great! Continue reading at The Washington Post
[ The Washington Post | 2020-05-11 12:00:00 UTC ]
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“We are only sheltered from tragedy”, he writes in “Inventory”, “by the thin ice that we call time.” Continue reading at The Economist
[ The Economist | 2020-05-09 00:00:00 UTC ]
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On March 27 we decided it was important to end each week on a much needed high note, so we published the first edition of 4 Shout-Outs. Seven weeks later, and we continue to see publishers—small and large—find unique ways to support their communities, despite facing difficult times of their... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-08 16:34:59 UTC ]
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