[Sponsored Content] Whether you’re a publisher looking to drive subscriptions, an association with goals of increasing membership, or an enterprise selling a product, knowing ROI of your campaigns can help you to be more efficient and successful. The post 4 Steps to Figuring Out ROI on Digital Content appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2016-05-20 00:00:00 UTC ]
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The Internet Archive is facing another lawsuit over one of its conservation projects. Sony Music Entertainment, Universal Music Group and a handful of other music labels have filed a lawsuit against the nonprofit organization, accusing it of copyright infringement for digitizing, "willfully... Continue reading at Engadget
[ Engadget | 2023-08-12 11:01:08 UTC ]
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John Lovell, the self-styled Warrior Poet, shoots to the top of nonfiction listings with a Christian living title for men and Sarah Young's Jesus Calling still rings up sales. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-09 04:00:00 UTC ]
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When this media company tried out a shorter workweek, it saw a boost in morale and productivity. The CEO explains the careful advanced planning this required. In early 2022, business was booming for digital publisher Alpha Brand Media, and staff were struggling to keep up with demand.Read Full... Continue reading at Fast Company
[ Fast Company | 2023-08-06 05:00:00 UTC ]
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Policies in response to book bans are pushing kids out of libraries — plus, this week's censorship and book banning news. Continue reading at Book Riot
[ Book Riot | 2023-08-04 10:40:00 UTC ]
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How author Aimie K. Runyan found a new way to approach story for her “reluctant reader” children. | Lit Hub Parenting “My wife was actually kind of freaked out by how happy I was during that time.” Adrian Tomine on the delight of collaborating on the film adaptation of his graphic novel... Continue reading at Literrary Hub
[ Literrary Hub | 2023-08-04 10:30:27 UTC ]
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Among the week's headlines: a major victory for freedom to read advocates in Arkansas; a motion to block Texas's new 'book rating' law gets a speedy hearing date; the Michigan Library Association recruits advocates for its freedom to read initiative; and a look at the Brooklyn Public Library's... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-04 04:00:00 UTC ]
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Lifestyle and comedy publisher Betches, which chronicles dating and pop culture for a predominantly female audience, just introduced digital advertising to its newly redesigned website in late July. The move is part of a broader effort to diversify its business and signal a new chapter for the... Continue reading at AdWeek
[ AdWeek | 2023-08-03 11:50:06 UTC ]
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Elon Musk and X, the site formerly known as Twitter, are in more legal trouble. The Agence France-Presse (AFP) is suing X for not engaging in discussions about payment to the French publisher in exchange for its articles appearing on the platform. In 2019, France passed neighboring rights... Continue reading at Engadget
[ Engadget | 2023-08-03 10:55:01 UTC ]
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The company claims to reach “over half” of adults across 146 UK towns and cities. Continue reading at Media Week
[ Media Week | 2023-07-12 08:53:16 UTC ]
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As someone who works in the tech field, I have a lot of gadgets hanging around the house. While I enjoy playing around with my custom-built theremin (yes it’s a real thing) or my embarrassingly decrepit iPhone, there’s one gadget that I always seem to reach for: my Kindle. I’m a... Continue reading at PC World
[ PC World | 2023-07-03 14:05:14 UTC ]
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On June 25, the ALA, AAP, ABA, Authors Guild, and others reaffirmed their commitment to the landmark “Freedom to Read” statement. We look back at our 1953 reporting on its publication. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-30 00:00:00 UTC ]
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Sarah Crichton will "step back from her duties as editor-in-chief" at Henry Holt & Co., assuming the role of editor-at-large on July 5, Holt president and publisher Amy Einhorn has announced in a letter to staff. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-22 04:00:00 UTC ]
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Call comes amid moves to combat disinformation from Russia, while Twitter is warned to comply with new digital content lawsSocial media companies including Google and Facebook have been urged by the EU to “immediately” start labelling content and images generated by artificial intelligence as... Continue reading at The Guardian
[ The Guardian | 2023-06-05 13:06:04 UTC ]
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The Coalition of Content Provenance Authenticity aims to “advance the future of responsible digital media creation, publication and sharing”. Continue reading at Media Week
[ Media Week | 2023-06-05 12:11:00 UTC ]
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The Audio Publishers Association finds in its annual report that audiobook sales generated $1.8 billion in the United States in 2022. The post APA Report: US Sees Double-Digit Audiobook Sales Growth for 11th Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-06-01 15:27:14 UTC ]
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In addition to preparing television and sponsored ads, Kraft has also taken an interest in digital OOH and social media displays to account for how consumer shopping habits have changed. Continue reading at Digiday
[ Digiday | 2023-05-22 04:01:00 UTC ]
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Vice Media is filing for Chapter 11 bankruptcy protection, the latest digital media company to falter after a meteoric rise Continue reading at ABC News
[ ABC News | 2023-05-15 11:47:06 UTC ]
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The paper has been a bright spot for digital media despite falling ad revenue and a slowing growth rate for new subscribers Continue reading at Crains New York
[ Crains New York | 2023-05-10 18:44:39 UTC ]
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The digital media company Cond? Nast unveiled a slate of new video offerings, ad products and experiential franchises at its NewFronts presentation this morning in The Spiral at Hudson Yards, furthering its embrace of business lines that extend beyond its core editorial product. Speaking to a... Continue reading at AdWeek
[ AdWeek | 2023-05-04 14:15:00 UTC ]
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Jack Jensen, who built Chronicle Books into one of the country's largest and most distinctive independent publishers, will transition from president of Chronicle parent company the McEvoy Group to chair of the McEvoy Group advisory board later this month. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-04 04:00:00 UTC ]
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