Back to our sponsor? Why publishers struggle to renew native advertising

Even though sponsored content has grown into an essential revenue source for major publishers, many of them are having trouble attracting repeat business, with industry-wide renewal rates hovering around 20 percent. The reasons include a surge in supply as more publishers enter the market, more emphasis on broader distribution of content, and increasingly sophisticated targeting offered by programmatic players. The post Back to our sponsor? Why publishers struggle to renew native advertising appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-08-15 00:00:00 UTC ]

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Florida Moves to Dismiss Publisher Lawsuit Over Book Bans

Attorneys for the state of Florida have asked a federal judge to toss a closely watched lawsuit filed by six major publishers, the Authors Guild, students and parents, and several bestselling authors over HB 1069, a newly enacted state law that critics say is fueling a surge in unconstitutional... Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-11-22 05:00:00 UTC ]
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Academic Publishers Hit with Antitrust Suit over Peer Review

The suit accuses six major publishers of establishing a cartel through its international trade association, STM, and using the peer review process to "unlawfully divert billions of taxpayer dollars every year from science to the Publisher Defendants.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-09-18 04:00:00 UTC ]
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Major Publishers, Authors Guild Sue Over New Florida Book Banning Law

A major lawsuit challenges Florida's book banning law, SPARE is finally coming out in paperback, and how the NYPL memed its way into saving more than 50 million bucks from being cut from its budget. All in today's top book news. Continue reading at Book Riot

[ Book Riot | 2024-08-29 16:33:25 UTC ]
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Major Publishers, Authors Guild Sue Over New Florida Book Banning Law

The August 29 complaint over H.B. 1069 argues that the statute is vague and overbroad, and that it has led to the improper removal of hundreds of books from school and classroom libraries in the state. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-29 04:00:00 UTC ]
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After layoffs and an AI scandal, CNET's staff is unionizing

CNET, the venerable tech site which began publication nearly 30 years ago, has become the latest digital media company whose staff have chosen to band together and demand more. The CNET Media Worker's Union (CMWU) today sent a letter to Red Ventures, the private equity concern which purchased... Continue reading at Engadget

[ Engadget | 2023-05-16 16:13:18 UTC ]
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Publishers, Internet Archive Ready for Summary Judgment Hearing in Book Scanning Case

A federal judge is now ready to hear arguments for summary judgment in a closely watched copyright case filed by four major publishers against the Internet Archives over its program to scan and lend library books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-10 04:00:00 UTC ]
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Awards: Scotland’s Highland Book Prize Names Its 2022 Shortlist

The five-year-old Highland Book Prize Names four titles to its shortlist from university, independent, and major publishers. The post Awards: Scotland’s Highland Book Prize Names Its 2022 Shortlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-03-28 15:34:26 UTC ]
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Susan Richman, Longtime Publicity Executive, Dies

Susan Richman, a former publicity executive at several major publishers and who worked with the Goddard Riverside Community Center Book Fair for more than 30 years, died April 19. She was 80. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-23 04:00:00 UTC ]
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New Grant Program Will Aid Indie Bookstores

A new industry initiative to help independent booksellers and comic shops recover from the Covid-19 pandemic is being launched today, with a $500,000 contribution from Ingram Charities and Ingram Content Group as well as significant gifts from Bookshop.org and four major publishers. The Survive... Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-30 04:00:00 UTC ]
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Class suit filed against Amazon for e-book price fixing in US

Amazon is being sued for anti-competitive behaviour in the United States by the same law firm that successfully sued Apple and five major publishers for colluding to fix e-book prices in 2011. Continue reading at The Bookseller

[ The Bookseller | 2021-01-17 12:13:54 UTC ]
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Amazon Hit with E-book Price Fixing Suit

The law firm that successfully sued Apple and five major publishers for colluding to fix e-book prices in 2011 has filed a class action against Amazon, accusing the company of colluding with the Big Five publishers to eliminate price competition from the e-book market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-14 05:00:00 UTC ]
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As Coronavirus Spreads, Publishers Struggle with When, and How, to Move Pub Dates

With the new coronavirus pandemic affecting every part of the book business, now is not a great time to be publishing a book, and many authors with titles scheduled for the coming months might be tempted to a new publication date. But for publishers, moving titles en masse will be tricky. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-24 04:00:00 UTC ]
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Covid-19 forces widespread bookshop closures as major publishers go remote

The impact of the coronavirus has seen the Booksellers Association issue a rallying cry to the trade, as many publishers enforce home working to safeguard staff. Continue reading at The Bookseller

[ The Bookseller | 2020-03-19 23:39:55 UTC ]
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London Book Fair cancelled as major publishers pull out over coronavirus fears

London Book Fair has been cancelled in the wake of the coronavirus outbreak, hours after major publishers said they would not attend. Continue reading at The Bookseller

[ The Bookseller | 2020-03-04 06:57:39 UTC ]
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Audible settles copyright lawsuit with publishers over audiobook captions

Seven publishers had sued the audiobook giant last July, claiming that its audio-to-text service Captions was unauthorisedAfter months of back and forth, Audible has settled in a copyright lawsuit with major publishers over its plan to introduce captions to their recordings, a proposal that the... Continue reading at The Guardian

[ The Guardian | 2020-01-15 14:00:06 UTC ]
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Audible Will Exclude Publishers’ Works from Captions Program—For Now

In a filing this week, Audible has agreed to exclude titles from a group of major publishers from its Captions program until a recently filed copyright lawsuit is resolved. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-29 04:00:00 UTC ]
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Toasted Collective Is Bringing Programmatic Advertising to the Cannabis Industry

The burgeoning cannabis industry has had a fraught relationship with premium inventory across a bevy of publishers, as media companies often blacklist cannabis-related ads. Toasted Collective, a cannabis digital agency, wants to change that. The agency--which recently secured exclusive... Continue reading at AdWeek

[ AdWeek | 2019-04-10 00:00:00 UTC ]
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Indies Want Support for New Stores

Opening order specials for new bookstores were nonexistent at major publishers as recently as fall 2015. The ABA is working to change all that. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-05 00:00:00 UTC ]
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Obituary: Laurie Brown, 69

Laurie Brown, who worked in various sales and marketing positions for a number of major publishers in a 40-year career, died January 31 after a battle with cancer. She was 69. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-01-31 00:00:00 UTC ]
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