10 Essential Content Tools

New York - We asked them for five, and they gave us ten. At the 2011 FOLIO: Show today, Golf Digest associate editor Ashley Mayo and Summit Business Media group editorial director James Green shared some of the best content tools to manage workflow. Here’s what made the cut for social media, tracking and team sharing tools. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-11-03 00:00:00 UTC ]
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4 Steps to Figuring Out ROI on Digital Content

[Sponsored Content] Whether you’re a publisher looking to drive subscriptions, an association with goals of increasing membership, or an enterprise selling a product, knowing ROI of your campaigns can help you to be more efficient and successful. The post 4 Steps to Figuring Out ROI on Digital... Continue reading at Folio Magazine

[ Folio Magazine | 2016-05-20 00:00:00 UTC ]
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Mark Zuckerberg says many conservatives don't trust Facebook to show 'content without a political bias'

As Facebook has taken on the mantle of content distributor, news publisher and story curator, the world's biggest social media company has ventured into the territory of traditional media companies. Such moves have helped Facebook attract users and advertising dollars -- but they have also... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-05-19 00:00:00 UTC ]
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When you buy digital content on Amazon or iTunes, you don't exactly own it

Buy an ebook on Amazon or an album on Apple's iTunes and you own it, right? Maybe not as much as you think. It's all about what the tech industry calls digital rights management, and the bottom line for consumers is that there are significant differences between owning a tangible product and... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-05-13 00:00:00 UTC ]
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Celebrate Motherhood with 10 Great Mom Comics

Usually, moms only play an ancillary role in comics, however some cartoonists choose to focus on what it means to bring life into this world and nurture it. So in time for Mother's Day, enjoy these 10 mom comics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-04 00:00:00 UTC ]
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Digital Solutions in India 2016: Unfolding the Next Chapter in Digital Content Proposition

This being Generation Flux, perpetual innovation and transformation are imperative, and competitive advantages are, at best, fleeting. Continuous value creation and higher engagement—at lower cost and faster speed and with improved quality—is the key to business longevity. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-29 00:00:00 UTC ]
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Walk on the Wild Side: 10 Great Animal Comics

Animals in comics can be wild creatures, loyal pets, test subjects, and so much more. These 10 comics reflect the complicated relationship that exists between people and the animal world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-27 00:00:00 UTC ]
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Kids Comic Con: Celebrating 10 Years of Kids and Comics in the Bronx

For ten years, families and kids have flocked to the Bronx for Kids Comic Con to meet creators, take part in workshops, and learn how comics are created. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-26 00:00:00 UTC ]
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Apple iBooks Category Bestsellers, April 10, 2016

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[ Publishers Weekly | 2016-04-15 00:00:00 UTC ]
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Facebook levels up its live streaming service with new video tab and developer tools

Facebook is doubling down on its investment in video with a new tool that will help hardware makers build devices to stream live to the social networking service. The new Facebook Live API will let publishers and hardware makers build tools that connect with the social network's live video... Continue reading at PC World

[ PC World | 2016-04-13 00:00:00 UTC ]
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Facebook opens the door to branded content from top publishers

Facebook has officially updated its policy and now allows publishers to post ads in the form of branded content to their pages. Media outlets had been hoping to help driving more money from all their efforts on the social network. The new rules allow verified pages, from publishers like NowThis... Continue reading at Digiday

[ Digiday | 2016-04-08 00:00:00 UTC ]
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Facebook Opens the Gates to Branded Content

Facebook has long prohibited publishers, celebrities and influencers from taking advantage of its vast platform to post branded content on their pages, unless it was part of a paid ad campaign on Facebook. As the rules said:"Advertising on Pages: Third-party advertisements on Pages are... Continue reading at Advertising Age

[ Advertising Age | 2016-04-08 00:00:00 UTC ]
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Facebook Opens Up Branded Content to Publishers

Verified publishers now have the platform's blessing to distribute sponsored content—provided they do so within the guidelines. The post Facebook Opens Up Branded Content to Publishers appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-04-08 00:00:00 UTC ]
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PA plans to recruit 10,000 'Reading Ambassadors'

The Publishers Association is urging members of the public to "share their love of reading" by volunteering to become Reading Ambassadors in their local communities. Continue reading at The Bookseller

[ The Bookseller | 2016-04-02 00:00:00 UTC ]
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Snapchat Re-Ups With DIY-Minded Startup for More Holiday Content

Brit + Co will be the primary holidays channel going forward on Snapchat's Discover portal, which gives about two dozen media companies, such as Vice, CNN and Daily Mail, a publishing platform to reach the ephemeral app's young audience. The Brit + Co-Snapchat relationship began during the 2015... Continue reading at AdWeek

[ AdWeek | 2016-03-25 00:00:00 UTC ]
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In 10 months, Quartz has gone from zero to 200 million video views

Quartz’s dedicated three-person video team has been experimenting with what works since May 2015. Since then, it has gained 200 million views across platforms, mainly Facebook. What it has learned is that quality is a more effective yardstick than length of time. Also, according to... Continue reading at Digiday

[ Digiday | 2016-03-24 00:00:00 UTC ]
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Springer Nature to expand content sharing to all journals

Springer Nature is to expand its nature.com content sharing initiative to its entire journals portfolio. Continue reading at The Bookseller

[ The Bookseller | 2016-03-23 00:00:00 UTC ]
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10 bizarre children's books that somehow actually exist

Everyone loves children's books. They taught us how to read, they remind us of our childhood, and just remembering them can bring a smile to the face of even the most hardened adult cynic. For the most part. Children's literature is tricky, and even the most well-intentioned author can stumble,... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-03-23 00:00:00 UTC ]
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10 Great Graphic Novels About Video Games

While comic books based on video games are easy to find, comics about gaming are few and far between. Here are 10 great examples of comic books about gaming. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-22 00:00:00 UTC ]
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New Republic Spinning Off Content Marketing Agency

When The New Republic said last summer that it was creating a brand marketing studio called Novel, it seemed a bit out of character. The magazine, which has been referred to as the "in-flight magazine of Air Force One," has been known throughout its history as a lofty journal of ideas, rather... Continue reading at Advertising Age

[ Advertising Age | 2016-03-21 00:00:00 UTC ]
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The 10 Best Adventure Novels

Ian McGuire picks 10 essential adventure novels, including "Heart of Darkness" and "Moby-Dick." Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-18 00:00:00 UTC ]
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