Snapchat Re-Ups With DIY-Minded Startup for More Holiday Content

Brit + Co will be the primary holidays channel going forward on Snapchat's Discover portal, which gives about two dozen media companies, such as Vice, CNN and Daily Mail, a publishing platform to reach the ephemeral app's young audience. The Brit + Co-Snapchat relationship began during the 2015 yuletide season and is formally being extended today in anticipation of Easter weekend. Through Sunday, the publisher's content will include Easter games, fashion tips, decorating ideas like "15 Genius Ways to Decorate Easter Eggs" and recipes. The DIY-minded startup, which fashions itself as a "geek-chic answer to Martha Stewart," will also run text-based stories and videos on Snapchat Discover for other holiday and seasonal junctures this year such as Mother's Day, Fourth of July, Back to School, Halloween, Hanukah, Christmas, etc.  Financial terms were not disclosed.  In other Snapchat news, the Santa Monica, Calif.-based company has purchased Bitstrips, which makes the popular virtual-sticker application Bitmoji, for $100 million, The Wall Street Journal reported yesterday.   Continue reading at 'AdWeek'

[ AdWeek | 2016-03-25 00:00:00 UTC ]

Other news stories related to: "Snapchat Re-Ups With DIY-Minded Startup for More Holiday Content"


This Week’s Bestsellers: November 25, 2024

Martha Stewart’s 100th book, ‘Martha: The Cookbook,’ is #1 on our hardcover nonfiction list and #5 in the country. Plus Fox News personality and secretary of defense nominee Pete Hegseth returns to our lists, and tie-ins to the movie musical adaptation of ‘Wicked’ prove popular. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-11-22 05:00:00 UTC ]
More news stories like this


Ziff Davis Acquires Tech Publisher CNET for Over $100M

Digital media company Ziff Davis acquired tech publisher CNET from its parent company, Red Ventures, for more than $100 million, according to reporting from The New York Times. The acquisition confirms an Axios report from January, which found that Red Ventures had been... Continue reading at AdWeek

[ AdWeek | 2024-08-06 10:53:30 UTC ]
More news stories like this


OpenAI will train its AI models on the Financial Times' journalism

The Financial Times has become the latest news organization to strike a deal with OpenAI. In a joint announcement on Monday, the Financial Times and OpenAI said that maker of ChatGPT will use the Financial Times’ journalism to train its AI models and collaborate on developing new AI products and... Continue reading at Engadget

[ Engadget | 2024-04-29 17:32:56 UTC ]
More news stories like this


Zibby Books Makes Its Debut

Leading bookfluencer and budding book business entrepreneur Zibby Owens discusses the newly launched Zibby Books; her first bookstore, Zibby’s Bookshop, which will open in Santa Monica, Calif., this month; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-10 05:00:00 UTC ]
More news stories like this


Google will pay News Corp outlets for using their content

Google has signed a three-year agreement to carry content from News Corp publications. In the US, UK and Australia, Google’s News Showcase will now feature stories from The Wall Street Journal, MarketWatch and other outlets. The financial terms of th... Continue reading at Engadget

[ Engadget | 2021-02-17 18:42:24 UTC ]
More news stories like this


Unsafe Harbors: A Conversation with Nadia Terranova

ON JULY 2 of this year, I interviewed the author Nadia Terranova at her mother’s house in Santa Marinella, Italy, on a Zoom call from my apartment in Santa Monica, California. Back in 2015, I’d written a review of her first novel ​Gli anni al contrario (​The Years in Reverse​) and we’d met for... Continue reading at Los Angeles Review of Books

[ Los Angeles Review of Books | 2020-10-27 17:00:01 UTC ]
More news stories like this


Frisco social media network raises angel funding from Austin investor

A Frisco startup is looking to cut through the noise of other social media apps and give digital content creators a way to reach more fans. TUBBR, an invite-only social network, announced landing Angel Funding from Global Ascent Partners that it plans to use for its upcoming beta launch.... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-10-24 12:00:00 UTC ]
More news stories like this


Bobit Business Media Sells Automotive Aftermarket Division

Torrance, Calif.-based Bobit Business Media has sold its automotive aftermarket division, consisting of two controlled-circulation magazines as well as a paid membership program, to 10 Missions Media, a St. Paul, Minn.-based publisher of five B2B publications serving various segments of the... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-22 15:09:13 UTC ]
More news stories like this


Folio: Announces Call For Nominations for 2020’s Top Women in Media Awards

NEW YORK—Folio:, the publishing industry’s go-to source for news, business intelligence and peer-to-peer recognition, has opened the call for nominations for the 2020 Top Women in Media Awards. Each year, the awards program honors 80+ leaders who have made a lasting impact on their brands,... Continue reading at Folio Magazine

[ Folio Magazine | 2020-01-28 21:07:59 UTC ]
More news stories like this


Informa Moves to Replace Longtime Chairman Derek Mapp

Informa plc announced Tuesday that it has begun the process of replacing Derek Mapp, chairman of the London-based B2B publisher and exhibitions giant since 2008, with a successor expected to be installed by the end of the year. Mapp first joined Informa's board as a non-executive director in... Continue reading at Folio Magazine

[ Folio Magazine | 2020-01-08 19:41:38 UTC ]
More news stories like this


All the latest production moves, hires and partnerships: October 16, 2019

Park Pictures has signed director Jaci Judelson for U.S. commercial and worldwide representation.  Judelson's Gatorade “Sisters in Sweat” spot starring Serena Williams won a Cannes Lion, two Clios and a One Show award in 2018. She has also directed spots and branded films for the likes of... Continue reading at Advertising Age

[ Advertising Age | 2019-10-16 14:14:29 UTC ]
More news stories like this


Northstar Travel Eyes International Expansion With Three Acquisitions

Northstar Travel Group is on a buying spree. The Secaucus, N.J.-based, private equity-backed B2B media company mainly serving the travel and hospitality space has acquired travAlliancemedia, Buying Business Travel Media and CAT Media in a trio of separate deals announced Monday and... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-08 16:33:05 UTC ]
More news stories like this


Jack in the Box’s mystery, New Coke’s revival and Dressbarn’s downfall: Wednesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today We're still pondering this mystery: What exactly prompted Kim Kardashian... Continue reading at Advertising Age

[ Advertising Age | 2019-05-22 10:00:00 UTC ]
More news stories like this


National Enquirer and sibling tabloids reportedly sold for $100 million

American Media Inc. is selling the National Enquirer to Hudson News Deputy Chairman James Cohen, according to The Washington Post, letting the embattled publisher jettison the tabloid after being accused of trying to blackmail the world’s richest man. Cohen will pay $100 million for the... Continue reading at Advertising Age

[ Advertising Age | 2019-04-19 00:00:00 UTC ]
More news stories like this


Smith, Leaver Form New Company, Buy Carlton Books

Mark Smith and Marcus Leaver, two publishing veterans with lots of trans-Atlantic publishing experience, have formed a new U.K.-based company, which has already made the first of what the two said are likely to be several acquisitions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-01 00:00:00 UTC ]
More news stories like this


Endeavor Business Media Buys Healthcare Brand From Vendome Group

Endeavor Business Media has acquired Vendome Group's Healthcare Informatics brand, the Nashville-based b2b firm announced Friday. The deal—which includes the brand's website as well as 13 annual Health IT Summits throughout the U.S.—marks Endeavor's second acquisition since absorbing SouthComm... Continue reading at Folio Magazine

[ Folio Magazine | 2018-11-02 00:00:00 UTC ]
More news stories like this


Snoop Dogg to publish cookbook, From Crook to Cook

Following his Emmy-nominated cookery show with Martha Stewart, the rapper will share recipes for chicken, lobster and ‘snacks to satisfy those munchies’Snoop Dogg is to publish his first cookbook, From Crook to Cook, in October.The rapper will share his recipes for everything from fine-dining... Continue reading at The Guardian

[ The Guardian | 2018-08-23 00:00:00 UTC ]
More news stories like this


Economist Group Nears Agreement to Sell CQ Roll Call

The Economist Group is nearing a deal to sell CQ Roll Call to SaaS firm FiscalNote in exchange for an 18 percent stake in the company, according to an announcement released Wednesday. Expected to be finalized later this year, the proposed deal would see the London-based publisher become the... Continue reading at Folio Magazine

[ Folio Magazine | 2018-07-25 00:00:00 UTC ]
More news stories like this


Wholesaler American West Books Acquired

The Calif.-based company, which is the exclusive wholesaler to Whole Foods, was acquired by industry veteran Christopher Robbins. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-07-18 00:00:00 UTC ]
More news stories like this