The announcement of a new imprint might seem like another corporate PR exercise. Why bother when few - if any - readers buy a book because of a logo on a spine? Of course, while the launch of Trapeze - our new imprint under the Orion umbrella - is a positive news story about the wider company, it is so much more than that. It’s about challenging ourselves, about being innovative and instigating change, the only way we can remain relevant. Continue reading at 'The Bookseller'
[ The Bookseller | 2016-04-07 00:00:00 UTC ]
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If you were wondering what Facebook's $2 billion Oculus Rift might mean for advertisers, we may have just been given a sneak peek. Today, the Menlo Park, Calif.-based company debuted the first virtual reality-style video ads for AT&T, Nestle, Mondelez and Samsung, among others. In... Continue reading at AdWeek
[ AdWeek | 2015-11-13 00:00:00 UTC ]
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Actor Gwyneth Paltrow is launching a lifestyle publishing imprint called Goop with Grand Central Publishing in the US. Continue reading at The Bookseller
[ The Bookseller | 2015-11-12 00:00:00 UTC ]
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HarperLegend, with its focus on discovering new literary talent, will consider manuscripts submitted by un-agented authors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-10 00:00:00 UTC ]
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Sales from reporting publishers to AAP's StatShot program increased 10.9% in the month compared to July 2014 in the adult book category, while sales in the children’s/young adult segment rose 11.5%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-10 00:00:00 UTC ]
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Can the simple act of listening deepen your relationships, create a better life, and even ensure a smooth holiday dinner? Spiritual director McHugh explores the perks of keeping open ears in ‘The Listening Life.’ Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-09 00:00:00 UTC ]
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Debate about the future of the academic book will rage across the UK this week, with widespread support among publishers, academics, booksellers and librarians for the first Academic Book Week. Continue reading at The Bookseller
[ The Bookseller | 2015-11-09 00:00:00 UTC ]
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Sales at Houghton Mifflin Harcourt’s trade publishing division fell 7% in the third quarter ended September 30, 2015 and net income dropped to $164,000 from $3.5 million in the third quarter of 2014. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-05 00:00:00 UTC ]
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Hachette Children’s Group (HCG) has appointed Etta Saunders to the newly-created role of global brand manager to take prime responsibility for the Enid Blyton brand. Starting on 23rd November 2015, Etta will be working closely with the licensing and publishing teams to maximise opportunities... Continue reading at The Bookseller
[ The Bookseller | 2015-11-02 00:00:00 UTC ]
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Shareablee, a social marketing company that specializes in data, today released its brand rankings for the companies that created the best engagement via Facebook, Twitter and Instagram during the third quarter. It's filled with sports players like the NFL, NBA, MLB and Bleacher Report, as well... Continue reading at AdWeek
[ AdWeek | 2015-10-24 00:00:00 UTC ]
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Video is increasingly becoming part of the stock-in-trade for traditional publishers like The New York Times. Now, pure plays in the new media industry, including BuzzFeed, Vice Media and Huffington Post, are, as The Wall Street Journa ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-10-23 00:00:00 UTC ]
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New York Review Comics will launch in March with plans to release six graphic novels per year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-22 00:00:00 UTC ]
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Navid Kermani, whose work explores Islam, the Middle East, and Christian-Muslim dialogue, was awarded the 2015 Peace Prize of the German Book Trade. The post Navid Kermani Receives Peace Prize from German Book Trade appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-10-21 00:00:00 UTC ]
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The result of a merger, Springer Nature is a global powerhouse in STM and academic publishing. The new brand was on display at the 2015 Frankfurt Book Fair. The post Springer Nature Introduces New Brand to Frankfurt appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-10-16 00:00:00 UTC ]
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This year's New York Comic Con featured more fans--a record 169,000 tickets were sold--more programming space, more corporate branding and more emphasis on diversity. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-14 00:00:00 UTC ]
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Profile is set to launch a new imprint, Profile Pursuit, which will publish “high quality and original” cycling books. James Spackman, formerly m.d of Watkins Media, will join Profile Books as publisher of Profile Pursuit. In addition to commissioning books, he will be involved in sales,... Continue reading at The Bookseller
[ The Bookseller | 2015-10-09 00:00:00 UTC ]
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The new imprint will publish, HarperCollins said, “Books of lasting significance that inspire conversation." Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-09 00:00:00 UTC ]
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Museum of the Bible Books will begin releasing materials for all ages ahead of the museum's November 2017 opening in Washington. D.C. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-08 00:00:00 UTC ]
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Sales in the adult trade segment were up 3.1% in the first six months of 2015 over 2014, while sales of children’s/young adult books fell 12.3% in the same period, according to figures released by the Association of American Publishers StatShot program. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-08 00:00:00 UTC ]
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#figures released
The University of Texas Press is trying to achieve something new with Kristin Hersh’s memoir 'Don’t Suck, Don’t Die: Giving Up Vic Chesnutt,'--a trade bestseller. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-06 00:00:00 UTC ]
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[Sponsored Content] For a long time, brands have been powerful symbols of ownership, identity and value. Magazine publishers are increasingly discovering how beneficial those symbols can be. The post Magnifying the Power of the Brand appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-10-06 00:00:00 UTC ]
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