The announcement of a new imprint might seem like another corporate PR exercise. Why bother when few - if any - readers buy a book because of a logo on a spine? Of course, while the launch of Trapeze - our new imprint under the Orion umbrella - is a positive news story about the wider company, it is so much more than that. It’s about challenging ourselves, about being innovative and instigating change, the only way we can remain relevant. Continue reading at 'The Bookseller'
[ The Bookseller | 2016-04-07 00:00:00 UTC ]
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The trade has endorsed Chris Riddell's appointment as children's laureate, praising his plans to highlight the work of illustrators and librarians in particular. Former children’s laureates Anthony Browne (2009-2011) and Julia Donaldson (2011-2013) both said they were thrilled with Riddell’s... Continue reading at The Bookseller
[ The Bookseller | 2015-06-10 00:00:00 UTC ]
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Author Kamila Shamsie is “right to draw attention” to gender inequality in publishing, but her suggestion of a year in which only books by women are published has been greeted with mixed views by the trade. Writing in the latest issue of The Bookseller, Shamsie [pictured] said 2018 – the 100th... Continue reading at The Bookseller
[ The Bookseller | 2015-06-09 00:00:00 UTC ]
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Sales of adult books dropped 7.2% in February compared to February 2014, while sales in the children/young adult category fell 32.1%, according to AAP figures. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-05 00:00:00 UTC ]
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"Journalism is the new marketing degree" is the slightly sarcastic motto among New York Times staffers, many of them former journalists, who create articles and videos for brands. It appears the same could be said at The Atlantic, which just hired former Time magazine Managing Editor James... Continue reading at Advertising Age
[ Advertising Age | 2015-06-03 00:00:00 UTC ]
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The American flagship store of the British music company is featuring a branded book space for the indie press' frontlist and backlist titles, a monthly book club, and other book-related events. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-03 00:00:00 UTC ]
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Booksellers have welcomed a new title in the Fifty Shades of Grey series but have mixed opinions on how well a fourth book will sell. News there would be a new title in the series told from Christian Grey's perspective and entitled Grey: Fifty Shades of Grey as told by Christian broke... Continue reading at The Bookseller
[ The Bookseller | 2015-06-02 00:00:00 UTC ]
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With sales up 30% over the last three years, the indie comics publisher has announced a slate of promotions intended to prepare the house for further expansion. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-02 00:00:00 UTC ]
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Pinterest currently drives 7.1 percent of Web traffic, second only to Facebook (21.3 percent), and is miles ahead of other social sites. Investing now is a long-term play for growth. After all, the company has announced its long-awaited "buy" button today, and revealed that it will be launching... Continue reading at Digiday
[ Digiday | 2015-06-02 00:00:00 UTC ]
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Fauzia Burke and Kristen Frantz offered an hour of genial and common sense advice about using social media to build your brand online. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-30 00:00:00 UTC ]
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At Book Expo America in New York today (Friday 29th May), Hachette Book Group c.e.o. Michael Pietsch, Little, Brown publisher Reagan Arthur, and bestselling author James Patterson are announcing the launch of “jimmy patterson,” a children’s imprint which "aims to save lives" by making kids into... Continue reading at The Bookseller
[ The Bookseller | 2015-05-30 00:00:00 UTC ]
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Best of Bridge cookbooks, founded 40 years ago by a group of women who played bridge together, is now one of Canada's most popular line of cookbooks, with four million copies sold. To keep the tradition going, the ladies are passing their aprons to three women who are also friends that love to cook. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-29 00:00:00 UTC ]
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Less than a year after she moved from HarperCollins’s Ecco imprint to Little, Brown to head her own imprint, Lee Boudreaux is putting the finishing touches on her first list of eight books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-28 00:00:00 UTC ]
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In another effort to encourage children to read, James Patterson has formed the jimmy patterson imprint at Little, Brown. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-28 00:00:00 UTC ]
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New World Library is launching its new Eckhart Tolle Editions imprint at BEA and will be displaying the first two titles: :Parenting with Presence: Practices for Raising Conscious, Confident, Caring Kids," by Susan Stiffelman (Apr.) and "The Calm Center: Spiritual Reflections and Meditations,"... Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-28 00:00:00 UTC ]
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The 24th annual Religious Booksellers Trade Exhibit for Catholic stores saw more exhibitor attrition, but in a smaller space the show felt busier, and the mood was upbeat. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-28 00:00:00 UTC ]
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Earlier this month Google announced that video ads running on YouTube have a chance to be seen 91% of the time. That's great, and a lot better than the 46% of video ads that Google runs outside of YouTube that never have a chance to be seen. But advertisers would like to be able to check... Continue reading at Advertising Age
[ Advertising Age | 2015-05-26 00:00:00 UTC ]
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Skyhorse Publishing and David Talbot, founder of Salon, are teaming to launch a new imprint, Hot Books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-26 00:00:00 UTC ]
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Penguin Random House imprint Hogarth is focuses on publishing high quality literary fiction told in voices from around the world, says editor Alexis Washam. The post The Global Perspective at PRH’s Hogarth Imprint appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-05-22 00:00:00 UTC ]
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Harlequin and HarperCollins Publishers announced the launch of Harlequin Audio, a new audio imprint for Harlequin titles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-21 00:00:00 UTC ]
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Venerable digital publishing platform Vook is no longer, but has been re-imagined and rebranded as Pronoun — a company that will offer 100% royalties. The post Pronoun: Re-branded Vook Promises Authors 100% Royalties appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-05-21 00:00:00 UTC ]
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