Women's lifestyle site rides native-ad trend to the bank

During the past year, native advertising has gone from being the girl traditional publishers wanted to date but worried would hurt their reputation, to the trophy wife whom they always want by their... To view the full story, click the title link. Continue reading at 'Crains New York'

[ Crains New York | 2015-05-05 00:00:00 UTC ]
News tagged with: #native advertising

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Dialogue snaps up Ofori's debut challenging 'monolithic narrative about Black women'

Dialogue Books has aquired A Word from the Margins: The Intersections of Race, Gender, Class and Ambition by Lennina Ofori.   Continue reading at The Bookseller

[ The Bookseller | 2021-03-14 04:33:22 UTC ]
More news stories like this | News stories tagged with: #black women

Here’s the longlist for the 2021 Women’s Prize for Fiction.

Today, the Women’s Prize for Fiction, in collaboration with Bailey’s and Nat West, announced the longlist for its annual award, which recognizes and honors a female author of any nationality for the best novel written in English published in the United Kingdom in the previous year. The winner... Continue reading at Literrary Hub

[ Literrary Hub | 2021-03-10 20:25:29 UTC ]
More news stories like this | News stories tagged with: #cash prize #annual award #united kingdom #female author

In Russell Banks’s ‘Foregone,’ a dying man comes clean

At 80, the author understands the mingled triumphs and humiliations of a long, complicated life. Continue reading at The Washington Post

[ The Washington Post | 2021-03-09 13:00:00 UTC ]
More news stories like this | News stories tagged with: #russell banks #complicated life

‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness

Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with... Continue reading at Digiday

[ Digiday | 2021-03-08 05:01:00 UTC ]
More news stories like this | News stories tagged with: #ad tech #digital publishers

Meet the forgotten rebels and quiet revolutionaries of women’s history

From rights advocates to scientists, Rosalind Miles pulls female pioneers out of obscurity. Continue reading at The Washington Post

[ The Washington Post | 2021-03-05 13:00:00 UTC ]
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Vintage editor Lily Lindon's 'wild ride' debut goes to Head of Zeus

The debut novel of Vintage editor Lily Lindon has gone to Head of Zeus in a four-way auction, as part of a two-book deal.  Continue reading at The Bookseller

[ The Bookseller | 2021-03-04 09:59:43 UTC ]
More news stories like this | News stories tagged with: #wild ride #debut novel

Review: Why do women stay with toxic men? A debut novel has some uncomfortable answers

Megan Nolan's "Acts of Desperation," about a woman in thrall to an older man, stands out from similar tales with an uncannily self-aware narrator. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-03-03 15:00:19 UTC ]
More news stories like this | News stories tagged with: #older man #debut novel

HarperCollins reveals 2025 Glasgow site move

HarperCollins will be moving to a new purpose-built warehouse and office facility in Robroyston, Glasgow, when the lease at its current nearby site expires in 2025, the firm has announced. Continue reading at The Bookseller

[ The Bookseller | 2021-03-01 12:45:18 UTC ]
More news stories like this | News stories tagged with: #harpercollins

Sourcebooks Launches Women Voices Imprint with E.L. James as First Author

Sourcebooks has launched a new imprint company founder Dominique Raccah said will “expand what publishing can be for women authors.” E.L. James' backlist titles will become part of the imprint April 1. Pam Jaffee has joined Sourcebooks to help direct the imprint. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-01 05:00:00 UTC ]
More news stories like this | News stories tagged with: #women authors #backlist titles

International pandemic book trends discussed at ReBoot workshop

The resilience of the print market, digital library borrowing and the appetite for backlist titles during the pandemic were among topics discussed at the ReBoot Books Business and Reading workshop held on Thursday (25th February).  Continue reading at The Bookseller

[ The Bookseller | 2021-02-25 18:25:30 UTC ]
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This Ad Centered on Breastfeeding Is Both ‘Unapologetically Raw’ and Joyously Supportive

Tommee Tippee, the feeding and accessories brand for babies and new parents, has launched a new global campaign that aims to "demystify the complex realities of feeding." Created by agency Manifest, the campaign comprises a hero film and a digital content series. Titled "Spill the Milk," the... Continue reading at AdWeek

[ AdWeek | 2021-02-23 00:46:05 UTC ]
More news stories like this | News stories tagged with: #digital content

From Charlie Hill to the 1491s, ‘We Had a Little Real Estate Problem’ gives Native American comedians their due

Kliph Nesteroff’s book shows the importance and influence that proper representation in the media can have. Continue reading at The Washington Post

[ The Washington Post | 2021-02-22 16:57:23 UTC ]
More news stories like this | News stories tagged with: #book shows

Books by Women Confront Churches’ Misuse of Power

Women’s issues, particularly those related to #ChurchToo and #MeToo, prompt religion publishers’ continuing interest in titles that address the silencing and abuse women face in the church and religious institutions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-19 05:00:00 UTC ]
More news stories like this | News stories tagged with: ##metoo

Context and environment are driving success for video pre-roll ads

Hilary Pollack, research manager, Twitter Good storytellers know that context matters. But did you know that applies to your ads as well? We partnered with MAGNA and IPG Media Lab to measure the impact of context, specifically content adjacency and user experience, on ad perception and... Continue reading at Digiday

[ Digiday | 2021-02-17 02:00:00 UTC ]
More news stories like this | News stories tagged with: #context matters #user experience #premium publisher

Armitage and Fiennes among all-star cast for PRH Audio's 2000 AD adaptations

Richard Armitage, Sheila Atim and Joseph Fiennes are starring in five new audiobook adaptations of stories from 2000 AD, including Judge Dredd and Halo Jones. Continue reading at The Bookseller

[ The Bookseller | 2021-02-14 17:22:53 UTC ]
More news stories like this | News stories tagged with: #all-star cast #prh audio #audiobook adaptations #audiobook

‘The Three Mothers’ honors the women who made Martin Luther King Jr., Malcolm X and James Baldwin

In her new book, Anna Malaika Tubbs shines a light on the strong women behind three influential Black leaders Continue reading at The Washington Post

[ The Washington Post | 2021-02-12 07:00:00 UTC ]
More news stories like this | News stories tagged with: #strong women #james baldwin

New in TikTok trends: A ten-year-old self-help book?

The latest TikTok trend is surprisingly old-school: it’s a book. Last week, Sherry Argov’s 2002 relationship guide Why Men Love Bitches: From Doormat to Dreamgirl—A Woman’s Guide to Holding Her Own in a Relationship made the Sunday Times bestseller list for the first time since its release... Continue reading at Literrary Hub

[ Literrary Hub | 2021-02-08 17:27:52 UTC ]
More news stories like this | News stories tagged with: #decade ago #times bestseller

What a $5.5 million Super Bowl ad can buy in digital media

For example, in terms of Big Game spending, $5.5 million for a 30-second ad could cover the cost of 275 million impressions on YouTube. The post What a $5.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-05 05:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media

What a $5.5 million Super Bowl ad can buy in digital media

For example, in terms of Big Game spending, $5.5 million for a 30-second ad could cover the cost of 275 million impressions on YouTube. The post What a $5.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-05 05:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media

PubWest Conference Opens with Talk of 2021 Trends

The PubWest 2021 conference opened with a discussion on new digital marketing efforts while Gibbs Smith's Brad Farmer and Nicole Sullivan of Denver's BookBar shared observations about the current state of publishing and bookselling. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-03 05:00:00 UTC ]
More news stories like this | News stories tagged with: #gibbs smith #nicole sullivan #current state