With Retail Outlets Closed, Indie Magazines Band Together on Subscription Bundle

Unlike most mass-market magazine publishers, whose print books generally depend far more on subscriptions and advertising revenue than single-copy sales, the closures of newsstands, bookstores and other retail outlets stemming from shelter-in-place orders have robbed many independent, niche magazine publishers of a vital distribution channel. "A substantial number of our copy sales are from newsstand and other retail outlets," says Gemma Peckham, publisher and editor-in-chief at Executive Media Global, whose titles include ROVA and Oh Reader magazines. "With the closure of many Barnes & Noble outlets, as well as a number of other retail stores through which we distribute, our circulation has certainly dropped off. We are working on taking orders for our mags directly through our websites and we're pushing subscriptions to try to mitigate as much of that loss as possible." To further alleviate this disruption, Executive Media has identified a collaborative solution: a curated, subscription-based bundle of five niche magazines, all from different independent publishers, sold online and mailed to readers every two months. Branded as MagBox, the first box will be shipped in June, containing the latest issue of ROVA as well as Adventure Journal, Drift, Fifty Grande and Sandwich magazines. Ranging from $39.99 for a 12-month commitment up to $44.99 for a "pay as you go" subscription (a steep discount off the combined cover prices of each magazine, which average $15.99),... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-04-23 16:55:51 UTC ]
News tagged with: #create opportunities #direct mail #handle distribution #main focus #distribution channel #magazine publishing

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Ad Age's 2014 Magazine A-List: See All the Winners

It's clear that the business of magazines is under pressure, but they continue to exert an outsized influence on culture, food, politics and more. Despite the business challenges, they're still sexy. Articles become movies and editors become celebrities. A short blurb turns a product into a... Continue reading at Advertising Age

[ Advertising Age | 2015-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #outsized influence #tidal wave #changed dramatically #primary source


Global Ebook Retailers Race to Beat Amazon into Latin America

Global Spanish-language ebook retailers are racing to capture Latin American readers and bolster ebook sales before Amazon makes a big push into the region. The post Global Ebook Retailers Race to Beat Amazon into Latin America appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #beat amazon #latin america #amazon makes #big push


Indies rejoice following best Christmas in years

A greater percentage of independent booksellers reported that they enjoyed Christmas sales increases in 2014, compared to the previous two years, according to a survey by The Bookseller.   In a separate survey by the Booksellers Association of 80 bookshops, 55% reported sales were up—compared... Continue reading at The Bookseller

[ The Bookseller | 2015-01-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #booksellers association


News Corp magazine's provocative ad for interns an 'error in judgment'

Ad featuring photograph of young woman in lingerie posed on a bed, headlined ‘Interns wanted’, since removed News Corp Australia’s most popular magazine insert has advertised for fashion interns by using a photo of a young woman dressed in underwear on all fours on a bed.Murdoch's Sunday Style... Continue reading at The Guardian

[ The Guardian | 2015-01-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #young woman


Randall-Reilly Scales Back Two Magazines

In a cost-cutting move, Randall-Reilly, a B2B publisher with footholds in several markets, is merging two of its brands and going digital-only with another. Road building magazine, Better Roads, will fold as a standalone title and become part of Equip Continue reading at Folio Magazine

[ Folio Magazine | 2015-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cost-cutting move #b2b publisher #standalone title


2014 Proves Another Solid Year for Indies

Based on PW’s informal survey of stores around the country, many easily beat the National Retail Federation’s prediction of a 4.1% increase during November and December. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #solid year #informal survey #1% increase


Hearst Magazines Survives "Roller Coaster" Year

In June, David Carey will mark his fifth anniversary as Hearst Magazines president, and a New Year's Day tradition of his (begun over a decade ago when publisher of The New Yorker) is to look back and look ahead in a letter to colleagues. In his 2015 message, Carey acknowledged that Continue reading at Folio Magazine

[ Folio Magazine | 2015-01-06 00:00:00 UTC ]
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Scribd Raises $22 Million to Bolster Ebook Subscription Biz

With $22 million in new funding, Scribd will boost its ebook subscription business by acquiring new content, and growing internationally. The post Scribd Raises $22 Million to Bolster Ebook Subscription Biz appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$22 million #growing internationally


IDW Acquires Indie Comics House, Top Shelf

In a major acquisition in the comics marketplace, IDW Publishing has acquired Top Shelf Productions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top shelf #major acquisition #idw publishing


Hearst Plans New Print Magazine for Early 2016

Hearst Magazines, publisher of glossy titles like Cosmopolitan and Good Housekeeping, is planning to introduce a new print magazine in early 2016, according to David Carey, the company's president."We're in conversations now with possible joint-venture partners," said Mr. Carey in a memo to... Continue reading at Advertising Age

[ Advertising Age | 2015-01-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #good housekeeping #print launch #print titles #good life


Best of 2014: Seven authors reflect on battles close at hand

A Monitor book critic recalls seven of his favorite author interviews from 2014. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-12-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #authors reflect


Pellerin questions lawfulness of subscription model

French culture minister Fleur Pellerin has asked the book mediator for a opinion on whether Kindle Unlimited and other subscriptions for unlimited access to ebooks infringes the law in France. Continue reading at The Bookseller

[ The Bookseller | 2014-12-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription model #kindle unlimited #unlimited access


‘Amazon-free’ Christmas campaign diverts reported £5m worth of sales from online retailer

Amazon Anonymous campaigners hand-deliver giant Christmas card to online retailer’s UK headquarters and call for company to pay workers a living wageDisenchanted shoppers have taken over £5m worth of business away from Amazon this Christmas in protest at the internet retailer’s business... Continue reading at The Guardian

[ The Guardian | 2014-12-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #internet retailer #uk headquarters #pay workers #5m worth #living wage #holiday season


Macmillan Reaches Amazon Deal, Will Try Subscription Services

In a letter sent to authors, illustrators and agents today, Macmillan CEO John Sargent said the company reached a sales agreement with Amazon last week for ebooks and print books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription services #sales agreement #print books


DRM-Free Site Humble Bundle Generated Over $4 Million in 2014

Over the last year, Humble Bundle, the promotional site that lets readers pay what they wish for bundles of DRM-free content, released 18 bundles that generated $4.75 million in revenue. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$4 million #humble bundle #promotional site #drm-free content


Call for indies to fill out Christmas Trading Survey

The Bookseller is running its annual Christmas Trading Survey once again to gauge a picture of the Christmas market for indie booksellers in the UK and Ireland. The survey is now live and probes how sales compared with last year, if deliveries held up and what books proved great Christmas hits... Continue reading at The Bookseller

[ The Bookseller | 2014-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #christmas market #indie booksellers #hot topics


Number of magazine closures almost double in 2014

Though the number of magazine launches held steady in 2014, the outlook for print media still took a turn for the worse as closures nearly doubled. Among the shuttered publications are... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2014-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine closures #print media #shuttered publications


Retailers hit by Yodel delivery problems

Delivery company Yodel has assured retailers that its backlog has been cleared and customers should receive deliveries they ordered last week no later than this Wednesday (17th December), after late deliveries hit pre-Christmas sales for bookshops and their customers. Continue reading at The Bookseller

[ The Bookseller | 2014-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #retailers hit


Magazine closures almost double in 2014

Though the number of magazine launches held steady in 2014, the outlook for print media still took a turn for the worse as closures nearly doubled. Among the shuttered publications are... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2014-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine closures #print media #shuttered publications


The Week closes off comments to avoid 'acrimonious' hijackers

Magazine loses patience with ‘pseudonymous commenters’ who indulge in ‘vitriolic personal insults’The Week is closing off its comments threads. The US-based online version of the magazine that publishes and summarises articles from national and global media has run out of patience with... Continue reading at The Guardian

[ The Guardian | 2014-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ben frumin #news sites #real people #social web