With Retail Outlets Closed, Indie Magazines Band Together on Subscription Bundle

Unlike most mass-market magazine publishers, whose print books generally depend far more on subscriptions and advertising revenue than single-copy sales, the closures of newsstands, bookstores and other retail outlets stemming from shelter-in-place orders have robbed many independent, niche magazine publishers of a vital distribution channel. "A substantial number of our copy sales are from newsstand and other retail outlets," says Gemma Peckham, publisher and editor-in-chief at Executive Media Global, whose titles include ROVA and Oh Reader magazines. "With the closure of many Barnes & Noble outlets, as well as a number of other retail stores through which we distribute, our circulation has certainly dropped off. We are working on taking orders for our mags directly through our websites and we're pushing subscriptions to try to mitigate as much of that loss as possible." To further alleviate this disruption, Executive Media has identified a collaborative solution: a curated, subscription-based bundle of five niche magazines, all from different independent publishers, sold online and mailed to readers every two months. Branded as MagBox, the first box will be shipped in June, containing the latest issue of ROVA as well as Adventure Journal, Drift, Fifty Grande and Sandwich magazines. Ranging from $39.99 for a 12-month commitment up to $44.99 for a "pay as you go" subscription (a steep discount off the combined cover prices of each magazine, which average $15.99),... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-04-23 16:55:51 UTC ]
News tagged with: #create opportunities #direct mail #handle distribution #main focus #distribution channel #magazine publishing

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Tom Weldon: 'Book readers don't want subscription'

Penguin Random House's c.e.o. Tom Weldon has said the company will not be exploring subscription, as he is not convinced it is what readers want. Weldon, in conversation with The Bookseller's editor Philip Jones at today's FutureBook conference, said PRH UK is betting on three things for the... Continue reading at The Bookseller

[ The Bookseller | 2014-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tom weldon #futurebook conference #prh uk #connecting authors


Head of Print and Digital Sales at Time Magazine to Exit

Moritz Loew, VP-sales and marketing at Time Inc. and a key architect of Time.com's ambitious redesign this year, is leaving the company, Ad Age has learned. His last day is Friday.A veteran of the digital media world, Mr. Loew led U.S. ad sales for Time magazine in both print and digital. Jed... Continue reading at Advertising Age

[ Advertising Age | 2014-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital sales #ad sales #group publisher


How America’s Oldest Magazines Are Modernizing (And Monetizing) Their Archives

TIME launched its digital archive, "The Vault," on Wednesday, but it's not the only magazine to look to its past for new content, more inventory and increased value for subscribers. Through bundles, tiered subscription models or one-off purchases, titles are able t Continue reading at Folio Magazine

[ Folio Magazine | 2014-11-14 00:00:00 UTC ]
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Amazon, Indies, Barnes & Noble Unite for E-tax Fairness

Advocates for Internet sales taxes, which include both the American Booksellers Association and Amazon, sent a letter urging Congress to act. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-13 00:00:00 UTC ]
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B&N Starts Holiday Bundling Program

Barnes & Noble has created B&N Sync Up, a program that will allow customers to buy selected paperbacks and receive the digital edition for $4.99. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #digital edition


Storyplayr: Kid’s Ebook Subscriptions for France

French digital entrepreneurs have launched Storyplayr, a children’s ebook library for 3-8-year-olds. The post Storyplayr: Kid’s Ebook Subscriptions for France appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-11 00:00:00 UTC ]
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New York Magazine digs into Hawaii media owner Pierre Omidyar, Civil Beat digs on buying nice things

New York Magazine has just come out with an in-depth profile of the intensely private Honolulu resident Pierre Omidyar. It quickly gets beyond the basics—"the programmer who created eBay, is one of America's richest men, a 47-year-old philanthropist intent on giving away the fortune he made when... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2014-11-07 00:00:00 UTC ]
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Regionals 2014: The Indie Moment

Attendees at all eight regional bookseller association conferences this fall were optimistic, due in part to the fact that some regions saw the same level of membership increases as the ABA. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-07 00:00:00 UTC ]
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Slightly Foxed wins Vintage Indie of the Year

London’s Slightly Foxed has been named Vintage Independent Bookshop of the Year for 2014, winning £1,000. The shop, in Gloucester Road SW7, impressed judges with its “brilliantly conceived events”, including a vintage wine and Vintage literature evening, and a phantom book group, where people... Continue reading at The Bookseller

[ The Bookseller | 2014-11-07 00:00:00 UTC ]
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Scribd adds 30,000 audiobooks to its subscription service

Scribd's ebook subscription service seems to be making some inroads on Amazon's turf, and now the company is looking to take a swipe at Audible's lunch. From today, subscribers will be able to access a library of 30,000 audiobook titles that include... Continue reading at Engadget

[ Engadget | 2014-11-07 00:00:00 UTC ]
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Nod for Foyles at Retail Week awards

Foyles is a finalist in the Customer Innovation of the Year category at the Oracle Retail Week Awards.   The retailer is shortlisted for its "digital shopping service" Foyles Book Search . Continue reading at The Bookseller

[ The Bookseller | 2014-11-06 00:00:00 UTC ]
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PRH to close French and German offices

Penguin Random House UK is to close its Penguin Benelux and France and Penguin Germany offices, putting up to six roles at risk of redundancy, as part of a restructure of its international and group companies’ sales teams. Continue reading at The Bookseller

[ The Bookseller | 2014-11-05 00:00:00 UTC ]
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From IPR License: Global Rights Scene Shifts East, Goes Indie

IPR License reports that Europe and the US remain key markets for rights sales, but Turkey, the Arab World and China are increasingly active, as are self-publishers. The post From IPR License: Global Rights Scene Shifts East, Goes Indie appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-05 00:00:00 UTC ]
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Diversion Books Launches Romance Retail App

E-book publisher Diversion Books has launched EverAfter, a bookstore app dedicated to romance titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-04 00:00:00 UTC ]
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UK indies reveal plans for Patterson pledge money

Independent booksellers’ plans to use the money donated to them by US author James Patterson range from creating a “Dangerous Reading Club” to running a book review website for children. Continue reading at The Bookseller

[ The Bookseller | 2014-11-04 00:00:00 UTC ]
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Indie Comics: Easier To Build, Easier To Get On TV, And More Diverse Than Ever

Comics like Powers are flooding networks, cable, and now your PlayStation--often with a more diverse cast than they had on the page.In December of 1999, well before he became the man behind every Marvel title of note from Avengers to X-Men, writer and artist Brian Michael Bendis published a... Continue reading at Fast Company

[ Fast Company | 2014-10-31 00:00:00 UTC ]
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A “Critical Moment” for Ebook Subscription Services

We need innovation, and Kindle Unlimited might not be publishers’ best option, argues 24symbols co-founder, Justo Hidalgo. The post A “Critical Moment” for Ebook Subscription Services appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-28 00:00:00 UTC ]
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Magazine Social Engagement in Three Charts

Socail engagements were healthy for magazine brands in September across Facebook, Twitter, Google+ and Instagram, especially when it came to epicurean, shelter/home and pop culture & celebrity interests. This, according to data compiled in sister publication min, using True Social Metrics,... Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-27 00:00:00 UTC ]
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Will 'King of Magazines' Spin Off Print Unit? Execs 'Not Opposed'

Media companies have been streamlining their businesses by cleaving off underperforming print units from more lucrative TV, film and digital businesses. Just this year, Time Warner spun off magazine division Time Inc., Tribune Company split apart its TV and newspaper businesses and Gannett... Continue reading at Advertising Age

[ Advertising Age | 2014-10-24 00:00:00 UTC ]
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New E-book Subscription Service Debuts in U.K.

Blloon, a new ebook subscription service aimed at kids, has launched in the U.K. Its Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-23 00:00:00 UTC ]
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