With Retail Outlets Closed, Indie Magazines Band Together on Subscription Bundle

Unlike most mass-market magazine publishers, whose print books generally depend far more on subscriptions and advertising revenue than single-copy sales, the closures of newsstands, bookstores and other retail outlets stemming from shelter-in-place orders have robbed many independent, niche magazine publishers of a vital distribution channel. "A substantial number of our copy sales are from newsstand and other retail outlets," says Gemma Peckham, publisher and editor-in-chief at Executive Media Global, whose titles include ROVA and Oh Reader magazines. "With the closure of many Barnes & Noble outlets, as well as a number of other retail stores through which we distribute, our circulation has certainly dropped off. We are working on taking orders for our mags directly through our websites and we're pushing subscriptions to try to mitigate as much of that loss as possible." To further alleviate this disruption, Executive Media has identified a collaborative solution: a curated, subscription-based bundle of five niche magazines, all from different independent publishers, sold online and mailed to readers every two months. Branded as MagBox, the first box will be shipped in June, containing the latest issue of ROVA as well as Adventure Journal, Drift, Fifty Grande and Sandwich magazines. Ranging from $39.99 for a 12-month commitment up to $44.99 for a "pay as you go" subscription (a steep discount off the combined cover prices of each magazine, which average $15.99),... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-04-23 16:55:51 UTC ]
News tagged with: #create opportunities #direct mail #handle distribution #main focus #distribution channel #magazine publishing

Other Publishing stories related to: 'With Retail Outlets Closed, Indie Magazines Band Together on Subscription Bundle'


Magazine Circ Continues Downward Spiral

Publishers are making up for paid circ losses with verified subs though. The post Magazine Circ Continues Downward Spiral appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-02-13 00:00:00 UTC ]
More news stories like this |


Valentine's and half-term promotions for retailers

Booksellers are anticipating a much-desired boost over the next week with the arrival of Valentine’s Day on Saturday, followed by half term.  Chain retailers across the country have rolled out romantic point of sale (POS) posters in the hope of capturing some of the Valentine’s Day shopping... Continue reading at The Bookseller

[ The Bookseller | 2015-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chain retailers #educational titles


Publishers Watch Closely as Adoption of Ad Blocking Tech Grows

Ad blocking technology presents a growing threat to digital publishers and ad-tech companies -- and they're starting to pay close attention.Ad blocking technology removes ads from the internet via a browser extension. There are a number of such extensions -- the two most notable being Adblock... Continue reading at Advertising Age

[ Advertising Age | 2015-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #browser extension #digital publishers


Indie Book Day backed by bookshops and publishers

Indie Book Day is set to make a mark on the UK this year after starting in Germany two years ago and quickly spreading across Europe. The campaign – which hopes to become comparable to the American Record Store Day event, but for books – wants readers to flock to independent bookshops on 21st... Continue reading at The Bookseller

[ The Bookseller | 2015-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookshops #independent publisher


Teicher Says Wi10 Shows 'Resurgence' of Indies

This year's Winter Institute showcased the vitality of independent booksellers. “Anybody who doubts the resurgence of independent booksellers, I wish they could have been in Asheville,” said ABA CEO Oren Teicher. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent booksellers


Four indies shut up shop

Four independent bookshops are closing their bricks and mortar stores after nearly 200 years in business collectively. The Ian Allan Bookshop in Cardiff’s Royal Arcade is set to close at the end of this week after nearly 130 years of a bookshop in business on that site, including a Blackwell’s... Continue reading at The Bookseller

[ The Bookseller | 2015-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookshops #mortar stores


Read thousands of comic books with a Scribd subscription

Scribd's monthly subscription includes unlimited access to its library of audio and ebooks, and as of today, you can add comics to that list. The service announced that it added over 10,000 comic books for leisurely reading, and the more visually st... Continue reading at Engadget

[ Engadget | 2015-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #read thousands #comic books


Jewish online magazine starts charging commenters to deter 'offenders'

Tablet says charge of $2 a day is not aimed at making money, but at creating ‘a more pleasant and cultivated environment’ for its readersDealing with “toxic” commenters is a problem faced by many websites – and must be a particular problem for faith-based publishers. US-based Tablet, which... Continue reading at The Guardian

[ The Guardian | 2015-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make money #website redesign #core part


Lucky Magazine Lays Off About 10 Staffers

Lucky magazine, the women's shopping title that was once a blockbuster success for Conde Nast, laid off about 10 staff members this week. One person with knowledge of the matter said nearly 15 employees were let go. A Lucky spokeswoman, however, put the number at "less than 10."The spokeswoman... Continue reading at Advertising Age

[ Advertising Age | 2015-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lucky group #conde nast #vanity fair #joint venture #co-founded myspace #majority shareholder


Notes on the American Magazine Media Conference

It was a glass-half-full kind of event and in the end, they didn't rename it the AMMC for nothing. The post Notes on the American Magazine Media Conference appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post notes


MPA’s AMMC Looks to Redefine the Magazine Industry

Program focuses on multiplatform strategy, while the association tries to graduate 'magazines' to 'media.' The post MPA’s AMMC Looks to Redefine the Magazine Industry appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine industry


The 2015 National Magazine Award Winners

Vogue takes home top honors. The post The 2015 National Magazine Award Winners appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-02-04 00:00:00 UTC ]
More news stories like this |


Does ‘Magazine Media’ Actually Redefine The Industry?

The MPA hosted its annual American Magazine Media Conference in New York this week and closed the show with “A View From The Top.” The post Does ‘Magazine Media’ Actually Redefine The Industry? appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine media


Six jobs go as Ripley closes London office

Six people have been made redundant following the closure of the London office of publisher Ripley. The publisher moved its editorial functions to Orlando in America from the start of this month (1st February). The change means half a dozen people have been made redundant, with the... Continue reading at The Bookseller

[ The Bookseller | 2015-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #made redundant #london office #31st january


Minimum Wage Law to Shutter SF Indie

With the law set to its increase its payroll by 39%, 18-year-old Borderlands Books said it will have to close its doors by March 31. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-02 00:00:00 UTC ]
More news stories like this |


Wiley partners with ebook bundling BitLit

Vancouver-based BitLit has added Wiley to its growing list of ebook-bundling partner publishers, offering deeply discounted DRM-free ebooks to print-book owners. In this newly announced partnership, readers who own Wiley print books, including Wrox and Sybex imprint titles, will be able to use... Continue reading at The Bookseller

[ The Bookseller | 2015-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vancouver-based bitlit #growing list


Canadian Indies Report a Positive 2014

Independent bookstores across Canada reported that sales in 2014 were generally up, or at least comparable to 2013. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstores


How Kalmbach Turned Two of Its Strengths Into a New Magazine

Kalmbach is using existing footholds in tech and hobbies as platforms for a launch. The post How Kalmbach Turned Two of Its Strengths Into a New Magazine appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine appeared


North Carolina Indies Build Lists, Community

North Carolina is home to a growing number of independent presses that publish in diverse subjects and categories. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #north carolina #growing number #independent presses


German E-book Retailer Txtr is Bankrupt

Txtr will continue to operate its ebook retailing operations while it restructures and seeks a buyer for its assets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-29 00:00:00 UTC ]
More news stories like this |