Why Is Hard News a Hard Sell for Advertisers?

Rob NormanNewspapers and news magazines' print editions are fading. Their readers are literally dying. Other industries have new demography and geography to conquer, but no new generation is acquiring a breakfast-table habit that has persisted for 200 years -- even in Myanmar, where 12 daily newspapers have started since the start of political reform, only three survive. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-01-01 00:00:00 UTC ]
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FastStats: Publishing Industry Statistics, News and Trends

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[ Publishing Executive | 2012-09-01 00:00:00 UTC ]
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Argos, Foyles and Blackwell's to sell Nook

Blackwell's, Foyles and Argos will sell Barnes & Noble’s Nook in the UK from... Continue reading at The Bookseller

[ The Bookseller | 2012-08-30 00:00:00 UTC ]
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German Cabinet Backs Law That Could Allow News Publishers to Sue Google

The German cabinet gave its backing Wednesday to a draft law extending copyright protection to snippets of news articles republished by search engines, although... Continue reading at PC World

[ PC World | 2012-08-29 00:00:00 UTC ]
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John Lewis to sell Nook

John Lewis has been named as the first retailer to sell Barnes & Noble’s Nook e-reader... Continue reading at The Bookseller

[ The Bookseller | 2012-08-28 00:00:00 UTC ]
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Why Increased Competition for Marketing Spend is Bad News for Print Media

The newspaper business’s reliance on the industrial machine of printing and distributing is often understated. It’s a delicate ecosystem that can have a real effect on publisher margins – as the fluctuation in newsprint ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-08-24 00:00:00 UTC ]
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News Corp parts ways with chief digital officer Jonathan Miller

News Corporation is parting company with chief digital officer Jonathan Miller at the end of September, ahead of the separation of its publishing and entertainment business. Continue reading at Media Week

[ Media Week | 2012-08-24 00:00:00 UTC ]
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Local News Sites Form New Trade Association

Next month, at the annual Block by Block conference for local news sites, around 100 independent publishers will celebrate the launch of a new nonprofit trade group that will offer support for the growing hyperlocal news industry.   Local Indepe ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-08-22 00:00:00 UTC ]
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Big Hits Keep Selling Well

Swedish crime writer Camilla Läckberg has seen international success since releasing her 2003 debut, Ice Princess (published in 2010 by Pegasus), and to date her books have been translated into 33 languages. In France, her 2008 novel The Drowning was the top title. Earlier this year, Pegasus... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-08-17 00:00:00 UTC ]
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Marketers get a refresher: Sex still sells

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[ Crains New York | 2012-08-16 00:00:00 UTC ]
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News plans to shed 10% of photographers

News Limited is planning to get rid of 10 per cent of its photographers across the publisher's newspapers. Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2012-08-16 00:00:00 UTC ]
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Rupert Murdoch's News Corp Launches Anti-Corruption Review

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[ Editor & Publisher | 2012-08-15 00:00:00 UTC ]
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News Corp Registers $1.6 Billion Fourth-Quarter Loss

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[ Editor & Publisher | 2012-08-08 00:00:00 UTC ]
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News Corp restructures digital magazine

News Corp's digital tablet magazine The Daily is letting go of 50 employees, around 29 per cent of its total, as it streamlines production to focus on its most popular features. Continue reading at Stuff

[ Stuff | 2012-08-01 00:00:00 UTC ]
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ReDigi Plans to Sell Used E-books

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[ Publishers Weekly | 2012-07-27 00:00:00 UTC ]
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Online Publishers to Promote Each Other’s Work, Strengthen Digital News

Four local online newsrooms have united to broaden New Orleans’ news options. The mission of the newly formed New Orleans Digital News Alliance is to connect independent digital news organizations for the benefit of our readers and to stren ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-24 00:00:00 UTC ]
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News Corp launches Amplify educational unit, with help from AT&T (video)

In light of recent scandals, it's hard not to see this as a bit of image rehabilitation, but we'll do our best to take it at face value. News Corp is bringing its 18-month-old educational division to the fore by rebranding it Amplify and teaming up with AT&T to put tablets in the hands of... Continue reading at Engadget

[ Engadget | 2012-07-23 00:00:00 UTC ]
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Selling ‘The Night Circus'

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[ Publishers Weekly | 2012-07-20 00:00:00 UTC ]
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Some good news for the book business

BookStats, an annual survey that tracks the American publishing industry, finds that, contrary to doomsday predictions, bookstores and paper-and-ink books are still in demand. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-07-19 00:00:00 UTC ]
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SnapMeUp to sell business ebooks via QR codes

Bookshops are being offered 40% commission on the sale of books simply by hanging a poster in... Continue reading at The Bookseller

[ The Bookseller | 2012-07-13 00:00:00 UTC ]
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Fifty Shades could sell 10m, sales curve shows

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[ The Bookseller | 2012-07-06 00:00:00 UTC ]
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