Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Day One of Advertising Week If you skipped the first day of Advertising Week New York, you missed some hassles (long lines of attendees snaking down stairwells) and high points (the opening concert with girl group TLC, who sang “No Scrubs" and allowed everyone to relive 1999). The mega-conference also played host to some spirited discussion about the future of advertising. Ad Age’s Lindsay Rittenhouse reports that veteran magazine editor Joanna Coles had tough words for the industry: “People hate advertising, they fucking hate it, and it’s all advertising’s fault,” said Coles, the former Hearst chief content officer who is at work on a new platform called Boudica for women in the corporate world. She spoke on a panel with Procter & Gamble Chief Brand Officer Marc Pritchard and RadicalMedia Chairman-CEO Jon Kamen. Coles said, speaking directly to Pritchard and Kamen, that consumers take every opportunity to skip ads or subscribe to ad-free streaming platforms because “you oversaturated” them. Pritchard and Kamen think branded entertainment is an answer; they just worked on a P&G docuseries in partnership with Global Citizen and National Geographic. “We need to move the ad world out... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-24 10:00:00 UTC ]
News tagged with:
#all-time low
#streaming services
#personal connection
#northern hemisphere
#company declined
#anonymous tip
#hearst
Turkish writer Elif Shafak will be London Book Fair's Market Focus Author of the Day on... Continue reading at The Bookseller
[ The Bookseller | 2013-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#lbf author
Magazine publishers have more directly embraced tablets over more than a year as it became clearer that they were boosting the bottom line. We may be witnessing a watershed moment today, however. Hearst has started publishing issues for 22 of its magazines in the iOS Newsstand days before their... Continue reading at Engadget
[ Engadget | 2013-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine publishers
#print editions
#bottom line
#early lead
#app store
#early access
#movie studios
School libraries will be celebrating National Libraries Day with a Guinness World Record attempt... Continue reading at The Bookseller
[ The Bookseller | 2013-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#world record
#school libraries
For your holiday pleasure we offer our own version of The Twelve Days of Christmas, customized for the publishing business. Enjoy and happy holidays! Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing business
#happy holidays
Transworld has acquired a "powerful wartime novel", Wake by Anna Hope, with plans to... Continue reading at The Bookseller
[ The Bookseller | 2012-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#anna hope
Publishers seem to have no end to their appetite for apps. This year through October, 9,125 publication-related apps were released for the iPad, twice the number released in the year-ago period, according to McPheters & Co.’s iMonitor app-tracking service. Hearst led publishers with the most... Continue reading at AdWeek
[ AdWeek | 2012-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#data points
#year-ago period
#time warner
#bonnier corp
#pulling back
#carlos monteiro
Founded by a writer and mother, Take Your Child to a Bookstore Day is set for Dec. 1 this year. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-11-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bookstore day
Jeff Kinney's new Diary of a Wimpy Kid novel, The Third Wheel (Puffin), has proved the... Continue reading at The Bookseller
[ The Bookseller | 2012-11-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#jeff kinney
#wimpy kid
#wheel puffin
From self-publishing and selling out of the trunk of a car to millions of dollars in sales and a blue-sky spot in Macy's Thanksgiving Day Parade, the creators of Elf on the Shelf discuss how they packaged up a new American tradition. Innovators often have those “blue sky” moments, times where... Continue reading at Fast Company
[ Fast Company | 2012-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#business owners
#chanda bell
#beatrix potter
Jeff Kinney's seventh Diary of a Wimpy Kid novel, The Third Wheel (Puffin), has become one of... Continue reading at The Bookseller
[ The Bookseller | 2012-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#strong week
#jeff kinney
#wimpy kid
#wheel puffin
J K Rowling has been overlooked in the nominations for the Literary Review’s Bad Sex award... Continue reading at The Bookseller
[ The Bookseller | 2012-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#literary review
The third National Libraries Day will run on Saturday 9th February 2013. A proposal to shift... Continue reading at The Bookseller
[ The Bookseller | 2012-11-16 00:00:00 UTC ]
More news stories like this |
Victoria Jacob-Luck has joined Hearst Magazines UK as advertising director for its international sales offering, Hearst Advertising Worldwide UK. Continue reading at Media Week
[ Media Week | 2012-11-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#advertising director
Local newspaper publisher NYC Community Media, which fled its Canal Street home last week and is now publishing from 1 MetroTech Center in Brooklyn, is putting its experience as a storm-driven nomad to use. On Friday, it will launch a weekly paper called NYC Reconnects, and a website,... Continue reading at Crains New York
[ Crains New York | 2012-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#retail outlets
#comprehensive guide
#stay put
Amazon Prime's trifecta of two-day shipping, instant media streaming and monthly Kindle book rentals just became a little more consumer friendly at a slightly higher price. As a Hacking Netflix reader recently noticed, Amazon is now inviting users to buy into Prime for $7.99 a month, bringing... Continue reading at Engadget
[ Engadget | 2012-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#inviting users
#yearly fee
#full year
#good deal
#holiday season
Icon Books' title The Horologicon by Mark Forsyth is following in the footsteps of its... Continue reading at The Bookseller
[ The Bookseller | 2012-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#icon books
#mark forsyth
HarperCollins has released the digital figures of its Man Booker Prize-winning titles Wolf Hall... Continue reading at The Bookseller
[ The Bookseller | 2012-10-24 00:00:00 UTC ]
More news stories like this |
Sayville, Long Island, October, 2012 – Brainworks Software, the leading provider of newspaper advertising and circulation systems for North America has announced that the Times Publishing Company has selected Brainworks to provide their pro ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#long island
#leading provider
#newspaper advertising
If there's one advantage a print magazine still has over an online publication, it's the ability to offer all manner of crazy freebies glued to its pages. Maybelline samples, CDROMs packing the latest version of WinZip, or -- in tomorrow's edition of Entertainment Weekly -- something that... Continue reading at Engadget
[ Engadget | 2012-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#cw network
#usb port
#originally appeared
The Albuquerque Publishing Company – the advertising sales, production and distribution agent for New Mexico’s largest and most read newspaper, the Albuquerque Journal – is live with Atex Advertising. The Atex syst ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#advertising sales