What you missed at Day One of Advertising Week: Tuesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Day One of Advertising Week If you skipped the first day of Advertising Week New York, you missed some hassles (long lines of attendees snaking down stairwells) and high points (the opening concert with girl group TLC, who sang “No Scrubs" and allowed everyone to relive 1999). The mega-conference also played host to some spirited discussion about the future of advertising. Ad Age’s Lindsay Rittenhouse reports that veteran magazine editor Joanna Coles had tough words for the industry: “People hate advertising, they fucking hate it, and it’s all advertising’s fault,” said Coles, the former Hearst chief content officer who is at work on a new platform called Boudica for women in the corporate world. She spoke on a panel with Procter & Gamble Chief Brand Officer Marc Pritchard and RadicalMedia Chairman-CEO Jon Kamen. Coles said, speaking directly to Pritchard and Kamen, that consumers take every opportunity to skip ads or subscribe to ad-free streaming platforms because “you oversaturated” them.  Pritchard and Kamen think branded entertainment is an answer; they just worked on a P&G docuseries in partnership with Global Citizen and National Geographic. “We need to move the ad world out... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-09-24 10:00:00 UTC ]
News tagged with: #all-time low #streaming services #personal connection #northern hemisphere #company declined #anonymous tip #hearst

Other Publishing stories related to: ' What you missed at Day One of Advertising Week: Tuesday Wake-Up Call '


International Hot Book Properties, Week of November 12, 2018

This week's hot international books include an Australian backlist novel that has gained new sales after a film adaptation, and a Finnish title about a woman seeking inspiration from historical figures. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #film adaptation #finnish title #historical figures


PW Picks: Books of the Week, November 19, 2018

This week: Amparo Dávila's creepy story collection, plus the lies women tell about sex—and the truths they reveal. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-16 00:00:00 UTC ]
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Book Deals: Week of November 19, 2018

Nina Simone’s daughter, Lisa Simone, sells her story; HC invests in a Dutch novel; Susan Wiggs re-ups for seven figures at William Morrow; and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #hc invests #william morrow


The Week in Libraries: November 16, 2018

Among the week's headlines: Oxford Dictionaries picks a fitting Word of the Year; privacy concerns grow as a shocking new report accuses Facebook of allowing user data to be compromised; and the library world says goodbye to Stan Lee. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #library world #stan lee


This Week's Bestsellers: November 19, 2018

The #1 book in the country is 'Whose Boat Is This Boat?,' a parody picture book by the staff of 'The Late Show' with Stephen Colbert. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #late show #stephen colbert


How McClatchy plans to pursue national advertisers’ digital budgets

The 161-year-old newspaper publisher has hired its first-ever national ad sales vp in a bid to boost digital ad revenue. The post How McClatchy plans to pursue national advertisers’ digital budgets appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital budgets


The Week in Libraries: November 9, 2018

Among the headlines this week: Mixed results for libraries at the polls; the battle over Europe's bold open access plan heats up, as AAP and other stakeholders weigh in; and Tim Berners-Lee pushes his plan to save the Internet. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mixed results


This Week's Bestsellers: November 12, 2018

Wimpy Kid author Jeff Kinney has the #1 book in the country – again – with ‘The Meltdown.’ Plus musicians tell their stories in two new titles, and Ursula K. Le Guin's Earthsea Cycle gets an illustrated omnibus. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #le guin


Weekly E-Ranking: Morris and Maas oust Sansom

Heather Morris’ The Tattooist of Auschwitz has claimed its fourth Weekly E-Book Ranking number one, and its first since its release in paperback. Continue reading at The Bookseller

[ The Bookseller | 2018-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #heather morris


Book Deals: Week of November 12, 2018

Doubleday invests in the sophomore novel by the author of 'The Night Circus,' Morrow nabs a debut thriller that picked up buzz in Frankfurt, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #night circus #debut thriller


Sturgeon signs up to Book Week Scotland digital festival

Scottish Book Trust will later this month run a second digital festival, with First Minister Nicola Sturgeon and award-winning author Maggie O’Farrell lined up to take part. Continue reading at The Bookseller

[ The Bookseller | 2018-11-08 00:00:00 UTC ]
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Weekly E-Ranking: Tombland hits heavenly heights

CJ Sansom’s seventh Matthew Shardlake title Tombland has buried the competition in the Weekly E-Book Ranking, sweeping straight into the number one spot. Continue reading at The Bookseller

[ The Bookseller | 2018-11-03 00:00:00 UTC ]
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This Week's Bestsellers: November 5, 2018

John Grisham has the #1 book in the country with ‘The Reckoning.’ Plus Sarah J. Maas’s Throne of Glass series has a fiery finish, and ‘The Girl in the Spider’s Web’ spins to the big screen. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #john grisham #glass series #big screen


The Week in Libraries: November 2, 2018

Among the week's headlines: Libraries hope to win at the ballot box; NYPL sends a 'powerful' message via its library card design; and a look at how the battle over privacy is shaping up in Congress. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ballot box


Book Deals: Week of November 5, 2018

Harper invests in the debut by a former Aussie book buyer, a social history of the Barbizon Hotel draws Hollywood interest, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #social history


International Hot Book Properties, Week of October 29, 2018

This week's hot books include an Italian novel that sold in over 10 territories during the Frankfurt season, and a Finnish title on the meaning of life that sold to Harper in the U.S. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #finnish title


Tattooist at number one, record second week sale for Milkman

Heather Morris’ The Tattooist of Auschwitz (Zaffre) has returned to the UK Official Top 50 number one spot, leapfrogging C J Sansom’s Tombland (Mantle) just a week after the seventh Matthew Shardlake title itself elbowed Morris’s debut off the top. Continue reading at The Bookseller

[ The Bookseller | 2018-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #week sale #heather morris #auschwitz zaffre


Mitchell Beazley buys James Wong 10-a-day cookbook

Octopus imprint Mitchell Beazley has bought 10-a-Day the Easy Way: Fussfree Recipes & Simple Science to Transform Your Health by Kew-trained botanist, science writer and broadcaster James Wong. Continue reading at The Bookseller

[ The Bookseller | 2018-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #science writer


This Week's Bestsellers: October 29, 2018

Cooking titles by Yotam Ottolenghi and René Redzepi debut on our hardcover nonfiction list. Plus Lin-Manuel Miranda puts his popular tweets on paper, and Kristina McMorris’s ‘Sold on a Monday’ has its best sales to date two months after release. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #yotam ottolenghi #popular tweets


Weekly E-Ranking: Galbraith bookends ebook chart

Robert Galbraith’s Lethal White boomeranged back to the Weekly E-Book Ranking number one, leapfrogging previous top spot holder Ian Rankin’s In a House of Lies, which fell to sixth place. Continue reading at The Bookseller

[ The Bookseller | 2018-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #robert galbraith