What you missed at Day One of Advertising Week: Tuesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Day One of Advertising Week If you skipped the first day of Advertising Week New York, you missed some hassles (long lines of attendees snaking down stairwells) and high points (the opening concert with girl group TLC, who sang “No Scrubs" and allowed everyone to relive 1999). The mega-conference also played host to some spirited discussion about the future of advertising. Ad Age’s Lindsay Rittenhouse reports that veteran magazine editor Joanna Coles had tough words for the industry: “People hate advertising, they fucking hate it, and it’s all advertising’s fault,” said Coles, the former Hearst chief content officer who is at work on a new platform called Boudica for women in the corporate world. She spoke on a panel with Procter & Gamble Chief Brand Officer Marc Pritchard and RadicalMedia Chairman-CEO Jon Kamen. Coles said, speaking directly to Pritchard and Kamen, that consumers take every opportunity to skip ads or subscribe to ad-free streaming platforms because “you oversaturated” them.  Pritchard and Kamen think branded entertainment is an answer; they just worked on a P&G docuseries in partnership with Global Citizen and National Geographic. “We need to move the ad world out... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-09-24 10:00:00 UTC ]
News tagged with: #all-time low #streaming services #personal connection #northern hemisphere #company declined #anonymous tip #hearst

Other Publishing stories related to: ' What you missed at Day One of Advertising Week: Tuesday Wake-Up Call '


Gill Hornby moves to Century for new novel 'Miss Austen'

Gill Hornby is moving from Little, Brown to Century for her next novel, Miss Austen, about the relationship between Jane and Cassandra Austen. Continue reading at The Bookseller

[ The Bookseller | 2018-10-09 00:00:00 UTC ]
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Bookshop Day 'went brilliantly', say booksellers

Bookshops up and down the country say they saw footfall increase on Saturday thanks to the Bookshop Day campaign, organised by Booksellers Association. Continue reading at The Bookseller

[ The Bookseller | 2018-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #booksellers association #bookshop day


Weekly E-Ranking: Lethal White soars to digital summit

Robert Galbraith’s third Cormoran Strike title Lethal White has bagged the ebook number one straight out of the gate. Continue reading at The Bookseller

[ The Bookseller | 2018-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital summit #robert galbraith #ebook number


Kate Atkinson calls authors reviewing their peers a 'callous art'

British novelist who recently published latest book Transcription says she tries not to read bad reviewsThe literary world is packed with novelists reviewing the books of their colleagues but it is not something Kate Atkinson would do, calling it a “callous art”. Related: Drawn from life: why... Continue reading at The Guardian

[ The Guardian | 2018-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #british novelist #kate atkinson


This Week's Bestsellers: October 8, 2018

Meghan Markel lends her support to a fundraising cookbook, ’Together,’ featuring recipes by women affected by the 2017 Grenfell Tower fire. Plus Kyle Mills has the #5 book in the country with the latest Mitch Rapp thriller, ‘Red War,’ and Costa Award winner Kate Atkinson’s ’Transcription’ lands... Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kyle mills ##5 book #red war #hardcover fiction


The Week in Libraries: October 5, 2018

Among the week's headlines: Libraries get good news on funding; a controversial copyright bill resurfaces; and why the net neutrality battle is about to get much bigger. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-10-05 00:00:00 UTC ]
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Book Deals: Week of October 8, 2018

Cory Doctorow closes a six-figure deal with Tor; William Morrow nabs a debut novel by an assistant at Curtis, Brown UK; and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #six-figure deal #brown uk


Fears mount over Saudi journalist missing since entering consulate

Riyadh urged to cooperate after no news on whereabouts of critic Jamal KhashoggiThe Washington Post has published a blank column in its Friday’s print edition and a blank page on its website to highlight the disappearance of one of its regular writers, Jamal Khashoggi, as the mystery deepens... Continue reading at The Guardian

[ The Guardian | 2018-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #blank page


Salary Survey Says More Responsibilities Don’t Equal a Bigger Pay Day

In director-level sales and marketing positions, men still take home more than women. But this year, female audience developers and account executives/content marketing professionals are out-earning their male counterparts and in some instances, are taking home thousands more.  Last year's... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lucrative area #numbers show #top publisher


Time magazine owner suggests it shouldn't be a weekly anymore

Time magazine's current owner has some advice for billionaire Marc Benioff and his wife, who are acquiring the iconic publication: Its days as a weekly should probably be over.Meredith Corp., the publisher that agreed to sell Time for $190 million last month, suggests that the title will need an... Continue reading at Advertising Age

[ Advertising Age | 2018-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #time magazine #current owner #meredith corp #$190 million #deutsche bank


Akala, Harris and Cleeves to take part in Book Week Scotland

Joanne Harris, Akala and Ann Cleeves are among the authors who have signed up to take part in this year’s Book Week Scotland. Continue reading at The Bookseller

[ The Bookseller | 2018-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joanne harris #ann cleeves


Galbraith keeps on rolling: Lethal White strikes number one for a second week

Robert Galbraith has held the Official Top 50 number one spot for a second week running, with Lethal White (Sphere) selling 15,244 copies through Nielsen BookScan’s Total Consumer Market. Continue reading at The Bookseller

[ The Bookseller | 2018-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #robert galbraith #week running #nielsen bookscan


Sarpong, Porter and du Beke among Bookshop Day authors

June Sarpong, Sophie Mackintosh, Anton du Beke and Max Porter are some of the authors preparing to take part in this year's Bookshop Day on Saturday 6th October, according to The Booksellers Association, whose "unmissable" line-up also has children running bookshops, alongside poetry karaoke,... Continue reading at The Bookseller

[ The Bookseller | 2018-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #max porter #du beke #sophie mackintosh #bookshop day #booksellers association #writing workshops #book clubs


Weekly E-Ranking: Woodward puts Fear into digital field

Bob Woodward’s Fear: Trump in the White House has stormed into the Weekly E-Book Ranking number one spot—the second US journalist to top the ebook chart with a damning appraisal of the president this year, albeit with fewer references to Trump eating Big Macs in the Lincoln Bedroom than Michael... Continue reading at The Bookseller

[ The Bookseller | 2018-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bob woodward #white house #ebook chart #michael wolff


Last call for FutureBook Awards

The deadline for submission for the coveted FutureBook Awards is fast approaching. So far more than 50 companies, individuals and podcasts have been put forward for the accolades that are to be handed out at FutureBook Live on 30th November. Continue reading at The Bookseller

[ The Bookseller | 2018-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #futurebook awards #fast approaching #put forward #futurebook live #30th november


Facebook's new offer to advertisers: Safe videos at lower prices

Facebook is giving brands assurances that their commercials will only run in a thoroughly vetted video environment as part of a new program that focuses on premium content. The new ad offering is also coming down in price since Facebook first started testing the program earlier this... Continue reading at Advertising Age

[ Advertising Age | 2018-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #premium content #started testing #video service #reality show #tv studios #place ads #buy ads


This Week's Bestsellers: October 1, 2018

Reese Witherspoon’s debut, ‘Whiskey in a Teacup,’ is the #2 book in the country. Plus YA author Marie Lu’s Warcross duology finishes strong, and a pair of historians offer new books on these United States. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reese witherspoon ##2 book


Book Deals: Week of October 1, 2018

FSG preempts a narrative nonfiction about four Renaissance queens, S&S nabs an epistolary novel about an underemployed millennial, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #narrative nonfiction #ss nabs


The Week in Libraries: September 28, 2018

Among the week's headlines: Why 'Banned Books Week' is as important as ever; a look at how consumers' media biases are increasingly, well, biased; and is the FCC trying to stop localities from setting up their own broadband networks? Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-09-28 00:00:00 UTC ]
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Paris Fashion Week: For spring and summer 2019, a mutinous Maison Margiela breaks with the binary

Waiting for the Maison Margiela spring and summer 2019 runway show to begin Wednesday, I ran across a TED Talk a friend had posted to her Facebook feed. Titled “How Your Language Shapes the Way You Think,” it featured cognitive scientist Lera Boroditsky explaining how the Kuuk Thaayorre people... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ted talk #facebook feed