What Brands Need from Their Magazine Partners

A conversation with Mark Mulhern, eastern region president at iCrossing and 2016 Folio: Show speaker. The post What Brands Need from Their Magazine Partners appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-09-22 00:00:00 UTC ]
News tagged with: #magazine partners

Other Publishing stories related to: 'What Brands Need from Their Magazine Partners'

TV Guide Magazine Gets a New CEO

David Fishman is taking over as CEO of TV Guide Magazine after current chief exec Jack Kliger resigned Wednesday. The "planned transition" comes just six months after Fishman and Kliger were named COO and CEO, respectively, by the magazine's ownership group, OpenGate Capital. Continue reading at Folio Magazine

[ Folio Magazine | 2014-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #named coo #ownership group #opengate capital

English PEN and Foyles partner on World Bookshelf

English PEN in partnership with Foyles has launched a new website which celebrates contemporary... Continue reading at The Bookseller

[ The Bookseller | 2014-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #english pen

Food52, Ten Speed Partner on Cookbook Imprint

Ten Speed Press has teamed up with crowdsourced culinary website Food52 to launch a new cookbook imprint, Food52 Works. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-30 00:00:00 UTC ]
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Hearst Magazines UK Names Anna Jones CEO

Hearst Magazines UK, the principal business for Hearst in the United Kingdom, has named Anna Jones its new chief executive officer per a joint announcement Monday by Hearst Magazines president David Carey and Duncan Edwards, president and CEO of Hearst Magazines International, to whom Jones will... Continue reading at Folio Magazine

[ Folio Magazine | 2014-04-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #united kingdom #duncan edwards

Learn to Leverage Your Niche Media Brand at FOLIO:’s Growth Summit

FOLIO: has organized a one-day event in Chicago this summer to help niche media publishers leverage the newest strategies to help build stronger brands via techniques for boosting revenue growth, controlling costs and transforming a business without losing the core vision. Continue reading at Folio Magazine

[ Folio Magazine | 2014-04-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #one-day event

Book, Magazine Sales Fell 9% at BAM

Sales of books and magazines fell about 9% at Books-A-Million in the year ended February 1, 2014 compared to the prior year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazines fell #prior year

Knewton, Sanoma Partner to Offer Adaptive Learning in Europe

Knewton, a company that produces adaptive learning software, has an agreement with European educational publisher Sonoma Learning to use the Knewton API in digital content produced by Malmberg, its Dutch publishing division. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-15 00:00:00 UTC ]
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BISG, Firebrand Partner on E-book Training Program

eBook Ninjas will provide professional development for ebook developers, managers, and publishing execs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing execs

Canongate confirms Brand kids' books buy

Canongate has confirmed it is the publisher for a series of children's books by controversial... Continue reading at The Bookseller

[ The Bookseller | 2014-04-02 00:00:00 UTC ]
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Russell Brand at work on children's books

Russell Brand is writing a series of books aimed at children, with illustrations by Chris Riddell... Continue reading at The Bookseller

[ The Bookseller | 2014-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books aimed #russell brand #chris riddell

Print isn't dead after all, magazine biz shows signs of revival

The struggles of print media are far from over, but the first quarter of 2014 has been a particularly upbeat period for the magazine business, and not just because 35 titles launched, compared with... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2014-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print isn #print media #upbeat period #magazine business

Attitude magazine celebrates 20th anniversary as same-sex marriages are legalised in Britain in pictures

The gay lifestyle magazine Attitude was launched in 1994 and to celebrate its 20th anniversary, the editor Matthew Todd, who says it feels serendipitous that Attitude turns 20 just as people of the same sex can begin marrying in England and Wales, has picked some of his favourite covers from... Continue reading at The Guardian

[ The Guardian | 2014-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #20th anniversary #lady gaga #david beckham

LinkedIn Launches Insights Tool to Help Brands Become Better Publishers

For going on a year, LinkedIn has been repositioning its ad business around content marketing. Now it's launching new tools to let advertisers see how they're faring as publishers within its walls.LinkedIn will now start assigning brands content-marketing scores to gauge the effectiveness of... Continue reading at Advertising Age

[ Advertising Age | 2014-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad business #content marketing #publishing program

ASME Announces National Magazine Awards Finalists

In a nod to the growing number of digital-first outlets recognized, the American Society of Magazine Editors took over Twitter on Thursday morning, tweeting out the Continue reading at Folio Magazine

[ Folio Magazine | 2014-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing number #american society #magazine editors #thursday morning

Lonely Planet partners with Scribd

E-book subscription service Scribd has partnered with Lonely Planet to make all the publisher... Continue reading at The Bookseller

[ The Bookseller | 2014-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lonely planet

Brands should welcome entry of news publishers' into content marketing

The industry can learn about quality, and maintaining readers' loyalty, from the arrival of the Guardian and New York TimesThe recent, dramatic arrival of tanks – in the form of some of the world's biggest news organisations, including of course the Guardian – on the content marketing industry's... Continue reading at The Guardian

[ The Guardian | 2014-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #study showing #step back #communications agency

Why Forbes sees a platform approach building its brand, not diluting it

For a 97-year-old magazine publisher, Forbes is no shrinking violet. CEO and president Mike Perlis on why the critics have got it wrong.The post Why Forbes sees a platform approach building its brand, not diluting it appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine publisher

Syndicate Launches, Partners with Soho

Syndicate publisher, and sole staffer, Paul Oliver, also happens to be the director of marketing and Publicity for Soho Press and has no plans to leave Soho with the launch of his new micro-publisher. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #soho press