What Advertisers Want From Snapchat's First Earnings Report

It would be understandable if Snap Inc. is feeling a little jittery as it closes the book on its first quarter as a public company today. The owner of the Snapchat messaging and media app has to show strong ad sales and a growing user base when it makes its report after the close of business. And, to that effect, it needs a plan to beat Facebook's relentless copying."The thing that everyone in the industry is grappling with is: Can Snapchat successfully get ahead of Facebook copying them?" said one ad agency exec, speaking on condition of anonymity.Here's what the ad world (and Wall Street) are looking for today: Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-05-10 00:00:00 UTC ]
News tagged with: #earnings report #media app #beat facebook #ad world #wall street

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Why advertisers are leaning into digital publishing strategies

Ashley Deibert, CMO, Piano The world of digital advertising is undergoing a paradigm shift. Even before Google pulls the final plug on third-party cookies in 2022, brands will be challenged to rethink their targeting and ad strategies. The demise of third-party cookies promises to accelerate the... Continue reading at Digiday

[ Digiday | 2020-10-08 01:00:00 UTC ]
More news stories like this | News stories tagged with: #digital advertising #paradigm shift #third-party cookies #third-party data #digital publishing


Earnings Soared at EDC in Q2

Net earnings for the second quarter ended August 31, 2020, soared at Educational Development Corp., jumping to $4.2 million, from $1 million, in the second quarter ended last August. Revenue rose 142.5%, to $59.2 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-07 04:00:00 UTC ]
More news stories like this | News stories tagged with: #$1 million #earnings soared #net earnings #quarter ended


AI to benefit academic publishers the most, says PA report

A report compiled by the Publishers Association has found that one in six publishers think Artificial Intelligence will bring about "significant" change for the industry, with academic publishers set to benefit the most. Continue reading at The Bookseller

[ The Bookseller | 2020-10-06 21:50:35 UTC ]
More news stories like this | News stories tagged with: #artificial intelligence #publishers association


Nine and News Corp donate advertising space to back Qantas push for open borders

The Age and Sydney Morning Herald get behind corporate campaign to ease Covid-related travel lockdowns Follow our Australian coronavirus live blogFull Australian Covid stats; Covid restrictions state by stateNSW cases map; Vic cases mapNSW hotspots list; Qld hotspots listSign up for Guardian... Continue reading at The Guardian

[ The Guardian | 2020-09-17 02:14:42 UTC ]
More news stories like this | News stories tagged with: #guardian australia #news corp


EUP reports 2% sales rise as Wright retirement announced

Edinburgh University Press has reported a 2% rise in sales for the year to end 31st July 2020 and announced that c.e.o. Timothy Wright will retire next year. Continue reading at The Bookseller

[ The Bookseller | 2020-09-15 09:03:36 UTC ]
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HBG Releases Diversity and Inclusion Progress Report

A new diversity and inclusion progress report from Hachette Book Group details internal and external commitments, including goals to increase the number of people of color employed by the company as well as make “measurable improvements” to company culture and community service. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-15 04:00:00 UTC ]
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J.K. Rowling’s New Book Is Reportedly About A Man Who Wears Dresses To Murder Women

The author has faced backlash after a reviewer said the moral of her book “Troubled Blood” is to “never trust a man in a dress.” Continue reading at The Huffington Post

[ The Huffington Post | 2020-09-14 23:01:41 UTC ]
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'We haven't seen anything like it since Harry Potter': UK bookshops report record week

With books delayed by the pandemic reaching shops alongside other titles aimed at the Christmas market, the trade has seen sales boomBooksellers up and down the UK are reporting a boom in sales since readers returned to bookshops after the lockdown, with the first avalanche of Christmas titles... Continue reading at The Guardian

[ The Guardian | 2020-09-11 12:40:19 UTC ]
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Pursuing truth — and fame — a reporter blurred journalism’s boundaries

The complicated life of Elias Demetracopoulos, who had as many detractors as sources. Continue reading at The Washington Post

[ The Washington Post | 2020-09-11 12:00:00 UTC ]
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Seven West Media reportedly begins cancelling contract with Cricket Australia

Seven’s objections include weaker squads and reduced crowdsSummer without cricket on free-to-air TV loomsThe spectre of a summer without cricket on free-to-air TV has cast a shadow over the upcoming season amid reports Seven West Media has begun the process of cancelling its contract with... Continue reading at The Guardian

[ The Guardian | 2020-09-11 02:30:20 UTC ]
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PRH Releases Workforce Report on Diversity

An internal report on workforce demographics at Penguin Random House shows that 78% of PRH non-warehouse employees are white. In addressing the report, PRH U.S. CEO Madeline McIntosh said the company is determined to make its workforce "reflect the demographics of American society.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-09 04:00:00 UTC ]
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Report: Germany’s Bertelsmann Interested in Buying Simon & Schuster

ViacomCBS is expected to reactivate the sale process for Simon & Schuster this month, and Bertelsmann's chief says he's interested. The post Report: Germany’s Bertelsmann Interested in Buying Simon & Schuster appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-09-02 18:34:05 UTC ]
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PRH reports 'solid' sales as Bertelsmann revenues fall 8.9%

Global revenues at Penguin Random House fell slightly by 1.4% year on year in a "solid" six months to 30th June despite the impact of Covid-19, while parent company Bertelsmann saw group revenues tumble 8.9%. Continue reading at The Bookseller

[ The Bookseller | 2020-09-01 10:51:49 UTC ]
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Media report: Amazon plans to invest in Rackspace

San Antonio-based cloud services company Rackspace Technology Inc. could get investment from Seattle-based tech giant Amazon.com Inc., according to a Reuters report citing an anonymous source close to the deal. Amazon (Nasdaq: AMZN) would acquire a minority stake in Rackspace (Nasdaq: RXT) in... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-08-17 16:02:51 UTC ]
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Meyers Reported Fired by IDW Publishing

Newly named IDW publisher Jud Meyers, who was placed on administrative leave less than a week after being promoted to the position, has reportedly been fired. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-10 04:00:00 UTC ]
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The reporter who revealed the truth about Hiroshima

Lesley M.M. Blume tells the story of John Hersey’s influential article on the bomb’s aftermath. Continue reading at The Washington Post

[ The Washington Post | 2020-08-07 12:00:00 UTC ]
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Evening Standard to cut 115 jobs as Covid-19 hits advertising

Print edition of London paper will remain but focus will shift to digital and mobile platformsCoronavirus – latest updatesSee all our coronavirus coverageThe Evening Standard is to cut 115 jobs, a third of its staff, as the London freesheet seeks a dramatic reduction in costs to survive the... Continue reading at The Guardian

[ The Guardian | 2020-08-07 10:58:35 UTC ]
More news stories like this | News stories tagged with: #coronavirus pandemic #evening standard #latest updatessee #dramatic reduction


Sales, Earnings Down at HC in Fiscal 2020

An improvement in fourth quarter profits for the period ended June 30, 2020, was not enough to prevent earnings for the full year at HarperCollins from dropping 15%, to $214 million. Revenue fell 5%, to $1.67 billion, compared to fiscal 2019. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-07 04:00:00 UTC ]
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Snap Inc. Wants Businesses to ‘Meet the Snapchat Generation’

"Meet the Snapchat Generation," Snap Inc.'s first-ever global business-to-business marketing campaign, is going live Monday across print, broadcast and digital media channels in the U.S., Canada and Australia. The campaign will be extended to the U.K. oh Aug. 17 and to the rest of Europe, as... Continue reading at AdWeek

[ AdWeek | 2020-08-03 04:00:52 UTC ]
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J.K. Rowling and the political poster: Edinburgh advertisement removed

A poster supporting the Harry Potter author, paid for by an anti-trans activist, was removed from an Edinburgh train station for being too political. Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-07-31 17:57:33 UTC ]
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