What Advertisers Want From Snapchat's First Earnings Report

It would be understandable if Snap Inc. is feeling a little jittery as it closes the book on its first quarter as a public company today. The owner of the Snapchat messaging and media app has to show strong ad sales and a growing user base when it makes its report after the close of business. And, to that effect, it needs a plan to beat Facebook's relentless copying."The thing that everyone in the industry is grappling with is: Can Snapchat successfully get ahead of Facebook copying them?" said one ad agency exec, speaking on condition of anonymity.Here's what the ad world (and Wall Street) are looking for today: Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-05-10 00:00:00 UTC ]
News tagged with: #earnings report #media app #beat facebook #ad world #wall street

Other Publishing stories related to: 'What Advertisers Want From Snapchat's First Earnings Report'


Barstool Sports CEO on Why Advertisers Shouldn’t Be Scared of the Edgy Platform

Dave Portnoy launched Barstool Sports in 2003 as a print publication about sports gambling and fantasy sports projections. In the later 2000s, it became a company known for raunchy blog posts and throwing paint parties for college students at bars. Fast-forward to 2020, and it's one of the most... Continue reading at AdWeek

[ AdWeek | 2020-06-23 22:10:32 UTC ]
More news stories like this | News stories tagged with: #college students #digital media #print publication


Condé Nast Pitches Diversity to Advertisers at NewFronts

Publishing giant Cond? Nast is committed to championing more diverse voices, executives told potential advertisers today at the company's virtual NewFronts presentation. The event comes two weeks after charges of racist and biased behavior toward former and current employees who were outspoken... Continue reading at AdWeek

[ AdWeek | 2020-06-23 19:36:48 UTC ]
More news stories like this | News stories tagged with: #diverse voices #publishing giant


Creative Access reports 40% of community 'running out of money' in wake of coronavirus

A survey of the Creative Access community, investigating the impact of coronavirus on under-represented communities within the creative industries, has revealed 80% are prioritising finding a new job or freelance work, with almost 40% saying they have run out of money already or are about to do so. Continue reading at The Bookseller

[ The Bookseller | 2020-06-18 17:26:02 UTC ]
More news stories like this | News stories tagged with: #under-represented communities #creative industries #freelance work


Publishing revenues to plunge and thousands of jobs at risk, report says

Publishing, including books, newspapers and magazines, could see a £7bn fall in revenue and 51,000 jobs axed due to Covid-19's effect on bookshop closures and print sales, a report claims. Continue reading at The Bookseller

[ The Bookseller | 2020-06-17 06:06:17 UTC ]
More news stories like this | News stories tagged with: #publishing revenues #including books #print sales #bookshop


Bookshops report encouraging first day's trading

Bookshops in England reported a brisk trade yesterday (Monday 15th June), with warm wishes from returning customers, as many reopened for the first time since the nationwide lockdown. Continue reading at The Bookseller

[ The Bookseller | 2020-06-16 09:17:10 UTC ]
More news stories like this | News stories tagged with: #returning customers


Trump’s Niece to Publish Book With ‘Harrowing’ Revelations, Report Says

The Daily Beast reported that Mary Trump will also say that she was a source of The New York Times’s coverage of the president’s tax returns. The Times declined to comment on the claim. Continue reading at The New York Times

[ The New York Times | 2020-06-15 13:27:33 UTC ]
More news stories like this | News stories tagged with: #mary trump #publish book


Pandemic Progress Report

We checked in with a number of publishers and educational companies to see how their distance learning efforts are going, and what summer and a new school year might look like. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-05 04:00:00 UTC ]
More news stories like this | News stories tagged with: #educational companies #school year


New Tech, Fewer Reporters: Challenges Facing South Asian Newsrooms Post-COVID

Editors from several South Asian news publishers including The Quint (India), The Hindu (India), Times of India (India) and The Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-05-26 18:00:38 UTC ]
More news stories like this | News stories tagged with: #publishers including


Coronavirus Impact: Europe’s Aldus Report Reveals Book Fair Changes

An Aldus network report predicts cancellations, postponements, and other adjustments to European book fairs in the pandemic could affect 6,500+ exhibitors in 2020. The post Coronavirus Impact: Europe’s Aldus Report Reveals Book Fair Changes appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-05-14 16:20:19 UTC ]
More news stories like this | News stories tagged with: #coronavirus impact #500+ exhibitors #book fair


Anemic Ad Sales Impact Meredith’s Q3 Earnings

After a few days of delay, Meredith released its Q3 earnings, which closed on March 31. Starting with the bottom line, adjusted EBITDA totaled $151.8 million, a 5.5% decline versus the same period last year. The top line illustrates why. Overall, the company’s revenue fell 6.5% versus 2019.... Continue reading at Folio Magazine

[ Folio Magazine | 2020-05-14 15:44:55 UTC ]
More news stories like this | News stories tagged with: #digital engagement #roughly half #apple news+ #lead generation #cash flow #high priority


‘Diversify your revenue streams, period’: IAB CEO Randall Rothenberg thinks relying on solely on advertising is ‘wrong’

The news publishing industry may be getting squeezed by the pandemic economy, but for Interactive Advertising Bureau CEO Randall Rothenberg, it set itself up for failure long ago, by leaning too heavily on advertiser revenue. "When the United States became a national marketplace in the mid to... Continue reading at Digiday

[ Digiday | 2020-05-12 04:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday podcast #revenue streams #news publishing


AD AGE AGENCY REPORT 2020: RANKINGS AND ANALYSIS

Ad Age Agency Report is an annual ranking and analysis of advertising and marketing-services agencies. The report includes rankings based on U.S. and worldwide revenue. We have published Ad Age Agency Report every year since 1945. We published Ad Age Agency Report 2020 on May 11, 2020. A... Continue reading at Advertising Age

[ Advertising Age | 2020-05-10 19:50:00 UTC ]
More news stories like this | News stories tagged with: #agency companies #public relations #top executives #agency websites #agency report #agency missed #ll add #biggest advertisers #agencyreport@adage #email customerservice@adage #print version


Sales Fell, Earnings Rose in Q3 at HarperCollins

A small gain in digital sales offset softer print sales in HC's third quarter, leading to a 2.1% decline in sales compared to the third quarter of fiscal 2019. Earnings increased 3.1%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #sales fell #earnings rose #small gain #1% decline #sales compared #print sales


Quad/Graphics Reports $12M Loss Amid Declining Sales in Q1

Quad/Graphics posted a net loss of $12.4 million in the first quarter of 2020, the Wisconsin-based commercial printer reported on Wednesday, a significant improvement over its $22.8 million net loss in Q1 of 2019. Net sales dropped 14.4% year-over-year to $823 million, the company said, a... Continue reading at Folio Magazine

[ Folio Magazine | 2020-05-06 18:09:12 UTC ]
More news stories like this | News stories tagged with: #shelter-at-home orders #earnings report #lsc communications


First Quarter Industry Report: The Coronavirus Hits China’s Publishing

A first assessment of the Chinese market, January to March, shows physical bookstore sales plunging 60+ percent, printing stalled, supply chain disrupted. The post First Quarter Industry Report: The Coronavirus Hits China’s Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-05-05 03:15:53 UTC ]
More news stories like this | News stories tagged with: #publishing appeared #chinese market #bookstore sales


8 of This Week’s Most Telling Marketing Stats, From Earnings Calls to a Surge in Fashion Sales

In the midst of all our town halls, Latin dance breaks and golf tournaments on Zoom, April zoomed by at an alarmingly rapid pace. With the calendar turning to May, it's officially Q1 earnings season. Plus, Nielsen dives into what sports fans are watching in the absence of sports. Here are the... Continue reading at AdWeek

[ AdWeek | 2020-05-01 20:05:11 UTC ]
More news stories like this | News stories tagged with: #sports fans #nielsen


Publishing must ‘wake up to the world beyond the M25’, new report urges

A new report championing working class writers has published today (1st May), recommending better funding for “new collaborations” and the “decentralisation of UK publishing”–including asking more literary agents to move outside the capital–to help promote inclusion. Continue reading at The Bookseller

[ The Bookseller | 2020-04-30 13:41:58 UTC ]
More news stories like this | News stories tagged with: #uk publishing #literary agents


Bertelsmann reports first quarter decline of 2.7% as Covid-19 hits business

Penguin Random House owner Bertelsmann has reported a first quarter revenue decline of 2.7% in what it said was a “satisfactory” performance given the challenge of Covid-19. Continue reading at The Bookseller

[ The Bookseller | 2020-04-29 16:46:13 UTC ]
More news stories like this | News stories tagged with: #bertelsmann reports #quarter decline #bertelsmann #penguin random house


HarperCollins US reportedly publishing Harry and Meghan biography

HarperCollins US imprint Dey Street is reportedly publishing a biography of the Duke and Duchess of Sussex, written by two journalists with the couple's co-operation. Continue reading at The Bookseller

[ The Bookseller | 2020-04-27 10:29:43 UTC ]
More news stories like this | News stories tagged with: #harpercollins


Artist Relief Reports First Round of Emergency Grants, Survey Results

More than 55,000 applicants applied to Artist Relief to receive the first round of 200, $5,000 emergency relief grants for artists in need due to the pandemic. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #emergency grants