In spite of many new challenges publishers face since the onset of the COVID-19 pandemic, some have found opportunities to better serve their audience, as well as redefine what their brand mission is. This is certainly true for Harvard Business Review. Although the publication faces many of the same uncertainties that keep a lot of publishers up at night, it has also been proactive in mitigating the impact of the crisis for its own business, while trying to help its audience do the same. Even though its print advertising is down, its other channels are over-performing and will keep HBR's ad revenue goals on target this fiscal year (ending June 30). That’s partially due to its flexibility to respond to the crisis. It pivoted its content strategy and launched new digital initiatives to strengthen its brand and find new ways to serve its readers, listeners and viewers across platforms. We wanted to hear more about how HBR is weathering the storm and ensuring its audience is served, while it also forges ahead in a new, difficult climate. So we sat down (virtually) with editor-in-chief, Adi Ignatius, to find out. Folio: COVID-19 is as much an economic crisis as it is a public health crisis, so as a business publication how have you responded to the situation editorially? Adi Ignatius: Everything has changed. We’ve really started to develop the metabolism of a newsroom. We’ve always tried to be timely, but we knew we needed to do that more and produce several articles a day... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-05-21 17:12:01 UTC ]
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The Masonic Charitable Foundation, a charity funded by the Freemasons, has awarded £40,000 to help organise tactile and audio-based "Touch to See" book clubs for older blind and partially-sighted people across the UK. Continue reading at The Bookseller
[ The Bookseller | 2016-08-05 00:00:00 UTC ]
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AsciidocFX is a cross-platform open-source markup editor for building PDF, HTML, ePUB and MOBI ebooks, documents, slides and more. It’s not the easiest package to use, but could still have a lot of appeal for anyone creating academic, technical or scientific documents. Getting started is simple.... Continue reading at Betanews
[ Betanews | 2016-08-03 00:00:00 UTC ]
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The director of comic book film Suicide Squad shrugs off its bad reviews, saying he made the supervillain ensemble movie "for the fans". Continue reading at BBC News
[ BBC News | 2016-08-03 00:00:00 UTC ]
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Riding the success of its Put Me in the Story book personalization for children, the independent publisher Sourcebooks rolls out an offering on business-inspirational material. The post Trends: Sourcebooks Expands Book Personalization to Business Titles appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-08-02 00:00:00 UTC ]
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Organizations can now add company logos or dedicated messages to a select number of business, motivational and leadership titles from Sourcebook's Simple Truths imprint. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-01 00:00:00 UTC ]
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In spite of tepid critical reaction to 'Harry Potter and the Cursed Child: Parts One and Two,' which became available to the public at precisely 12:01 a.m. on July 31, the book seems to have hit its high sales performance expectations. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-01 00:00:00 UTC ]
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Analysis of book reviews on Goodreads has revealed some intriguing patterns concerning authorship and the popularity of reviews among peers, reports Robert Blincoe. Continue reading at The Bookseller
[ The Bookseller | 2016-07-29 00:00:00 UTC ]
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Total revenue at Amazon rose 31% in the second quarter of 2016 and profits jumped. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-07-28 00:00:00 UTC ]
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The verdict is in for "Harry Potter and the Cursed Child", with reviewers hailing the two-part play "a dazzling duel of light and dark" (the Guardian), "a triumph" (the Telegraph), and "a magical experience tailor made for the stage, filled to the brim with fan service" (the Independent). Continue reading at The Bookseller
[ The Bookseller | 2016-07-27 00:00:00 UTC ]
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Small business owners are getting a new feature tailored just for them in Microsoft Office 365 -- a full-service system for scheduling appointments for their services over the internet.Microsoft Bookings is a new service that makes it possible for business owners to create their own scheduling... Continue reading at PC World
[ PC World | 2016-07-21 00:00:00 UTC ]
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Small business owners are getting a new feature tailored just for them in Microsoft Office 365—a full-service system for scheduling appointments for their services over the internet. Microsoft Bookings is a new service that makes it possible for business owners to create their own scheduling... Continue reading at PC World
[ PC World | 2016-07-21 00:00:00 UTC ]
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Sensing an opportunity to reduce its reliance on third-party providers, The Washington Post has created a platform for email newsletters that is available for sale as part of its Arc suite of editorial and technology products.Newsletters are a big focus in digital publishing, where homepage... Continue reading at Advertising Age
[ Advertising Age | 2016-07-20 00:00:00 UTC ]
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A spokesperson for Pearson UK has said the company is "80% of the way there and ahead of plan" on its latest job-cutting restructure, as the wider company looks to make £250m annualised cost savings globally this year plus a further £100m in 2017. Continue reading at The Bookseller
[ The Bookseller | 2016-07-15 00:00:00 UTC ]
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Amazon is creating 1,000 new permanent jobs in the UK, on top of the 2,500 roles previously announced in January, as it gears up for its “biggest Christmas ever”. Continue reading at The Bookseller
[ The Bookseller | 2016-07-08 00:00:00 UTC ]
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To celebrate the publication of two new books by bestselling Italian author Elena Ferrante, Europa Editions is launching a scholarship program for U.S. booksellers to attend overseas book fairs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-07-07 00:00:00 UTC ]
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A Q&A with Jeff Hennessy, chairman and CEO of the healthcare media, events, and education company. The post Inside HMP’s Pivot from Print Publisher to Multi-Channel Events Business appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-07-06 00:00:00 UTC ]
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#print publisher
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For Business Insider, Facebook Live means more live news and events coverage. The publisher is now doing six live streams per day across its Business Insider, Business Insider UK, Tech Insider and Insider pages. The content, which is overseen by a four-person team, focuses on covering big news... Continue reading at Digiday
[ Digiday | 2016-07-01 00:00:00 UTC ]
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After appearing to disavow his book after questions were raised about the credibility of a major source in a Washington Post story, Gay Talese's publisher, Grove Atlantic, said it plans to publish the book July 12 as scheduled. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-07-01 00:00:00 UTC ]
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With a new editor-in-chief at the helm, the online literary magazine will recommit to its mission after a summer submissions hiatus. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-07-01 00:00:00 UTC ]
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Frank Herbert on his Boeing, Stephen King on his Wang, and Philip Roth worrying that writing would become too easy … Matthew Kirschenbaum’s account of literature in the digital ageIn a photograph taken in his high-tech home office at 29 Merrick Square, London, in 1968, thriller writer Len... Continue reading at The Guardian
[ The Guardian | 2016-06-30 00:00:00 UTC ]
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