In spite of many new challenges publishers face since the onset of the COVID-19 pandemic, some have found opportunities to better serve their audience, as well as redefine what their brand mission is. This is certainly true for Harvard Business Review. Although the publication faces many of the same uncertainties that keep a lot of publishers up at night, it has also been proactive in mitigating the impact of the crisis for its own business, while trying to help its audience do the same. Even though its print advertising is down, its other channels are over-performing and will keep HBR's ad revenue goals on target this fiscal year (ending June 30). That’s partially due to its flexibility to respond to the crisis. It pivoted its content strategy and launched new digital initiatives to strengthen its brand and find new ways to serve its readers, listeners and viewers across platforms. We wanted to hear more about how HBR is weathering the storm and ensuring its audience is served, while it also forges ahead in a new, difficult climate. So we sat down (virtually) with editor-in-chief, Adi Ignatius, to find out. Folio: COVID-19 is as much an economic crisis as it is a public health crisis, so as a business publication how have you responded to the situation editorially? Adi Ignatius: Everything has changed. We’ve really started to develop the metabolism of a newsroom. We’ve always tried to be timely, but we knew we needed to do that more and produce several articles a day... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-05-21 17:12:01 UTC ]
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Eighteen months after the collapse of a complicated deal that would have delivered Perseus Books Group’s publishing business to Hachette Book Group and its distribution arm to Ingram Content Group, Perseus signed binding agreements last week to sell those same two businesses to those new owners. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-04 00:00:00 UTC ]
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Polish publishing is featured in The Markets Global Summit at Frankfurt Book Fair 2016, the Market Forum at BEA 2016, and LBF's Market Focus in 2017. The post A Busy Year for Polish Publishing: BEA, FBM, LBF appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-03-04 00:00:00 UTC ]
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Ingram Content Group has acquired the distribution arm of the Perseus Books Group for an undisclosed sum. The acquisition comes on the heels of the sale, earlier this week, of Perseus' publishing division. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-03 00:00:00 UTC ]
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The Hachette Book Group has signed a binding agreement to acquire the nine publishing imprints of Perseus Books Group and talks are continuing to sell Perseus's distribution division. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-01 00:00:00 UTC ]
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Canvas ads mimic the features of Facebook's Instant Articles platform.Facebook has officially rolled out its Canvas ad platform. Canvas has been in testing since last year and has often been referred to as "instant ads" because of the way it mimics Facebook's Instant Articles platform for... Continue reading at Fast Company
[ Fast Company | 2016-02-26 00:00:00 UTC ]
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Amazon is creating 500 new jobs by opening a 1m sq ft fulfilment centre in Coalville, Leicestershire. Continue reading at The Bookseller
[ The Bookseller | 2016-02-19 00:00:00 UTC ]
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An important riposte to digital culture, these essays by the Italian publisher and author argue that a publisher’s list is a literary work in its own rightThis collection of essays by the Italian author and publisher Roberto Calasso, translated by Richard Dixon, is a paean to publishing. Calasso... Continue reading at The Guardian
[ The Guardian | 2016-02-19 00:00:00 UTC ]
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An appeals court this week has affirmed the company’s 2014 settlement with 33 states and a consumer class. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-02-18 00:00:00 UTC ]
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Profiling an Internet phenomenon and its quirky creator, a few months into its existence.Facebook turned 12 today. It's been part of everyday life for long enough that an infinite number of articles have been published about its phenomenal success and the vision of its inventor and CEO, Mark... Continue reading at Fast Company
[ Fast Company | 2016-02-05 00:00:00 UTC ]
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Quarto Publishing Group USA has acquired Harvard Common Press (HCP), an independent publisher primarily focused on cooking and childcare. Continue reading at The Bookseller
[ The Bookseller | 2016-02-03 00:00:00 UTC ]
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The UK and US publishing workforce is dominated by Caucasians (79%) and women (78%), according to a diversity study from children's book publisher Lee and Low. The post The Lee and Low Survey: Diversity Is Not Created Equal appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-02-03 00:00:00 UTC ]
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Quarto Publishing Group USA, has acquired the Harvard Common Press, an independent publisher primarily focused on cooking and childcare. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-02-02 00:00:00 UTC ]
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In case you missed it, here's a roundup of our top stories from the week in magazine media: After 19 Years as EIC, The post Folio: Week in Review – January 30, 2016 appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-01-30 00:00:00 UTC ]
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The heads of the UK publishing's four biggest trade publishers on the successes, and challenges, of 2015. Continue reading at The Bookseller
[ The Bookseller | 2016-01-29 00:00:00 UTC ]
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In an unpredictable and somewhat paradoxical print performance in 2015, the trio of publishing behemoths all posted respectable growth; yet the ‘Big Three’ collectively claimed their second-lowest share of the market as mid-sized outfits thrived. Continue reading at The Bookseller
[ The Bookseller | 2016-01-29 00:00:00 UTC ]
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The Tale of Kitty-in-Boots, which remained unseen for a century, is already a bestseller – eight months before it reaches shopsBeatrix Potter’s long-lost story about “a well-behaved prime black Kitty cat, who leads rather a double life” has shot to the top of Amazon’s book charts months ahead of... Continue reading at The Guardian
[ The Guardian | 2016-01-27 00:00:00 UTC ]
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All of the major BookScan categories had value growth in 2015, and for the two major trade adult genres it was the first positive move in years. Continue reading at The Bookseller
[ The Bookseller | 2016-01-26 00:00:00 UTC ]
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In case you missed it, here's a roundup of our top stories from the week in magazine media: MPA Names Linda Thomas Brooks New President and CEO An agency veteran, The post Folio: Week in Review – January 23, 2016 appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-01-23 00:00:00 UTC ]
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It was one of those only in Los Angeles moments. Early in the second quarter of Friday night's City Section basketball showdown between Westchester and host Fairfax, fans from both sides of the sold-out bleachers started standing and screaming. And it wasn't because of a player. Singer Chris... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-01-23 00:00:00 UTC ]
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Recent reports about a widening disparity between the earnings of authors at the top of the charts and those at the bottom of the food chain are borne out in 2015’s figures—but the story is far from black and white. Continue reading at The Bookseller
[ The Bookseller | 2016-01-15 00:00:00 UTC ]
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