VC Henry McNamara: ‘The term direct-to-consumer is outdated’

Henry McNamara, a partner at Great Oaks Venture Capital, shared his perspective on the future of the DTC category, around saturation, expected scale and veering off of the internet’s crowded toll roads: Facebook and Instagram. The post VC Henry McNamara: ‘The term direct-to-consumer is outdated’ appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-05-28 04:01:15 UTC ]

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Smart: 'publishers do invest long-term in authors'

Ebury m.d. Rebecca Smart said that traditional publishers need to “shout from the rooftops” more about the value and investment they provide for authors. Continue reading at The Bookseller

[ The Bookseller | 2015-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rebecca smart #traditional publishers


iTunes Terms and Conditions: The Graphic Novel

Robert Sikoryak hit a cultural sweet spot when he adapted the complete text of an Apple legal document into a graphic novel. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #complete text


ONE direction for Lappin at Pushkin

Pushkin Press’ ONE imprint continues to go from strength to strength under Elena Lappin’s leadership after its fourth book, The Fishermen by Chigozie Obioma, was shortlisted for this year’s Man Booker Prize. Continue reading at The Bookseller

[ The Bookseller | 2015-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pushkin press #elena lappin #fourth book #chigozie obioma


PRH bolsters consumer engagement team

Penguin Random House UK’s consumer engagement team has hired two "high profile" new people to step up its direct audience relationships with readers. Claire Wilshaw, former brand director for Vintage, and Booksandquills vlogger, Sanne Vliegenthart, are joining the Penguin consumer engagement... Continue reading at The Bookseller

[ The Bookseller | 2015-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high profile #brand director #digital marketing #penguin brand


Assessing the State of the Consumer Magazine Print Business

In the rush to the digital future, publishers have taken their eyes off the “print-ball.” The post Assessing the State of the Consumer Magazine Print Business appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital future


Joe Hill's new direction announced at The Gollancz Festival

Gollancz has acquired UK and Commonwealth rights to a literary thriller with an anti-apocalyptic streak, The Fireman, in a new direction for horror author Joe Hill. Continue reading at The Bookseller

[ The Bookseller | 2015-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gollancz festival #joe hill #acquired uk #literary thriller


Direct Sales Is a Key Strategy for Top Indonesia Publisher

A direct sales force of 5,000 young mothers has increased sales for Indonesia's Pelangi Mizan publishing group fourfold in the last three years. The post Direct Sales Is a Key Strategy for Top Indonesia Publisher appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #direct sales #key strategy #increased sales


Consumer Rights Act updated to include digital purchases

Biggest overhaul of law for years will see statutory rights traditionally covering cars and white goods extended to apps and music downloadsMillions of UK consumers who download music or buy ebooks can now claim a replacement if the digital content they have bought is faulty.In an overhaul of... Continue reading at The Guardian

[ The Guardian | 2015-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk consumers #buy ebooks #digital content #music downloads #single piece


Readers Drawn to SIBA's First Consumer Day

More than 150 consumers attended SIBA's Triangle Reads, SIBA's first consumer day at its annual trade show September 20. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer day


Toy Fair Launches Consumer Con

The Toy Industry Association, operators of the North American International Toy Fair has partnered with LeftField Media to launch a new co-located event called Play Fair. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leftfield media


New Funding in Hand, Fansite Moviepilot to Chase More Consumers Bearing Data

Facebook-centric entertainment and data firm Moviepilot has attracted a second round of funding worth $16 million, much of which it will spend promoting itself to consumers through branded content."We focus on content marketing when it comes to brand-building," said co-founder Tobias Bauckhage.... Continue reading at Advertising Age

[ Advertising Age | 2015-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing platform


SIBA To Try a Consumer Day At Its Fall Show

The organization is selling $99 tickets to the reading public for the first time, and offering author meet-and-greets as part of the package. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer day #fall show #reading public


Finding the Consumer for US Illustrated Books (Part 3)

Our ongoing series on illustrated book publishing in the US looks at the changing retail landscape for specialty and illustrated titles. The post Finding the Consumer for US Illustrated Books (Part 3) appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #illustrated titles


'Pitch Perfect 2,' 'Pretty Little Liars,' One Direction win big at Teen Choice Awards

The 2015 Teen Choice Awards, held at the USC Galen Center in Los Angeles, drew more than 25 million voters online and to social media outlets including Facebook, Twitter and Instagram. Voters chose their favorite teen icons in film, television, music, sports, fashion, comedy and on the Web. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-08-17 00:00:00 UTC ]
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Future of digital advertising: consumers and advertisers need a new deal

Free content on the web can only survive if consumers stop using ad blocking software but advertisers need to stop their ‘pay and spray’ approachThe sale of the Financial Times marked an important milestone in traditional media continuing it transformation into the digital world. Many... Continue reading at The Guardian

[ The Guardian | 2015-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital world #publishing world #long time #media businesses


Wattpad's Native Ads Pitch in a TL;DR World? Consumers and Brands Love Long Reads

First the Serial podcast became wildly popular. Then President Barack Obama sat down for an interview with Marc Maron for the comedian's WTF program, and the audio-only format that is podcasting was validated like never before. The developments largely flew in the face of the increasingly... Continue reading at AdWeek

[ AdWeek | 2015-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #decade ago #longer period #short form #follow trends


Direct Sales Drive Educational Development Corp.

Educational Development Corp. added 1,862 home sale reps in the first quarter, helping to drive a 59% jump in sales in the home business division. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-20 00:00:00 UTC ]
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Comic-Con: New Directions for DC, More Graphic Novels for B&N

As the first full day of Comic-Con unfolded in San Diego, one of the biggest stories is the continuing push, from publishers, to release more diverse material for a wider audience. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic novels #full day #san diego #biggest stories #wider audience


Magazine M&A Moves In Two Directions

Core sectors stay flat, while ancillary categories generate interest. The post Magazine M&A Moves In Two Directions appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-07-08 00:00:00 UTC ]
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Quarto Starts New Consumer Site

The Quarto Group has launched QuartoKnows.com, a new consumer facing site that showcases and promotes the U.K.-based company’s entire global publishing program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quarto group #-based company