IPG Mediabrands’ UM has promoted Deidre Smalls-Landau to U.S. chief marketing officer, effective immediately. She will retain her current position as global head of culture while adding oversight of UM’s strategic branding, platforms and initiatives to her remit. Since joining IPG Mediabrands in 2011 as managing director of multicultural agency Identity, Smalls-Landau says she’s been focused on “connecting the dots” of the organization. (Smalls-Landau, who spent time in group management at Publicis and WPP’s Grey Group as well, was named global chief cross-cultural officer of UM Worldwide in 2017.) “It’s not a departure from that,” she explains. “It’s an amplification of building [cultural] expertise into the many other facets of the agency. ... I will really be focusing on the intersection of advertising, media, technology and culture." Smalls-Landau will continue to be based out of New York and report to UM U.S. CEO Lynn Lewis. “In her expanded role as CMO, she will continue to champion under-represented segments, ensuring cultural data and insights are at the core of our business and branding,” Lewis said in a statement. Under Smalls-Landau’s leadership, UM began publishing Remix Culture, the first culturally focused iteration of its annual Wave X study for tracking global social and digital media usage and motivations. Smalls-Landau says navigating the trends Remix Culture has uncovered will be key to her responsibilities as chief marketing officer. She... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-08-06 16:00:00 UTC ]
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Canongate’s Jenny Fry has been promoted to commercial director as she takes on responsibility for sales along with her communications remit. Continue reading at The Bookseller
[ The Bookseller | 2019-09-03 09:14:16 UTC ]
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In Lara Prescott’s “The Secrets We Kept,” young women participate in a covert plan to influence the Cold War using Boris Pasternak’s censored love story. Continue reading at The New York Times
[ The New York Times | 2019-09-02 18:51:54 UTC ]
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Meredith Corp. announced several promotions within its Digital Content Group this week: [caption id="attachment_170397" align="alignright" width="150"] Jessica Plautz[/caption] Jessica Plautz was promoted to the director of content operations, succeeding Ron Kelly, who departed the company in... Continue reading at Folio Magazine
[ Folio Magazine | 2019-08-29 18:50:41 UTC ]
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The small indie press boom is among us. In both 2017 and 2018, a whopping 40% or more of the National Book Awards longlists included titles from university and independent presses. It’s an exciting time for small presses— never before have there been so many diverse books in the mainstream... Continue reading at Electric Literature
[ Electric Literature | 2019-08-29 11:00:48 UTC ]
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Documents obtained by ABC show departmental secretary asked for his thanks to be passed on to AFP team involved The head of the Department of Home Affairs, Mike Pezzullo, congratulated the Australian federal police for conducting raids on journalists, new documents reveal.Correspondence obtained... Continue reading at The Guardian
[ The Guardian | 2019-08-29 04:27:34 UTC ]
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Farmers seeking government assistance knew where to make their case: on Fox News, in TV ads with tractors and corn stalks designed to snag the attention of President Donald Trump. U.S. airlines, opposed to subsidies for foreign competitors paid by Qatar, took the same broadcast route to the... Continue reading at Advertising Age
[ Advertising Age | 2019-08-28 16:12:29 UTC ]
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If you happened to be at the farmer’s market in Brooklyn’s Prospect Park this past Saturday, you might have trailed the vendor tents across the street to Grand Army Plaza and landed in the 2019 Small Press Flea, two concentric circles of book fair tables set up between the Soldiers’ and Sailors’... Continue reading at Literrary Hub
[ Literrary Hub | 2019-08-28 08:47:44 UTC ]
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The Republic of Consciousness Prize for Small Presses has been granted Arts Council funding for the next two years. Continue reading at The Bookseller
[ The Bookseller | 2019-08-27 08:51:41 UTC ]
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In a message sent to library customers, Tom Mercer, senior v-p of digital products for Bibliotheca (formerly 3M), called out Amazon for its role in the increasingly contentious library e-book market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-08-27 04:00:00 UTC ]
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Maggie Paxson describes a town’s legacy of aiding strangers, in World War II and today. Continue reading at The Washington Post
[ The Washington Post | 2019-08-23 12:36:20 UTC ]
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Every once in a while, something is just nice—like this story about Kelli Dunaway, a newly elected St. Louis County councilwoman, taking her oath of office on the Dr. Seuss classic Oh, The Places You’ll Go! Another lovely detail: her two kids, ages five and seven, held the book up as she was... Continue reading at Literrary Hub
[ Literrary Hub | 2019-08-22 14:53:47 UTC ]
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[caption id="attachment_170049" align="alignright" width="150"] Alisa Leonard[/caption] The Atlantic expanded its marketing and editorial teams this week with three new hires. Alisa Leonard is taking on the role of head of global marketing and will be tasked with leading the brand’s marketing... Continue reading at Folio Magazine
[ Folio Magazine | 2019-08-22 14:30:23 UTC ]
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Welcome to the latest edition of Marketer's Brief, a quick take on marketing news, moves and trends from Ad Age's reporters and editors. Send tips/suggestions to [email protected]. A Boston-area seafood chain is giving new meaning to baked fish. Legal Sea Foods is celebrating the legalization... Continue reading at Advertising Age
[ Advertising Age | 2019-08-21 19:13:12 UTC ]
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Awesome Media & Entertainment and Two Rivers Media, have teamed up to adapt Susan Hill’s The Small Hand: A Ghost Story (Profile), about an antique book dealer, for Channel 5 in the first adaptation of a book by the author for seven years. Continue reading at The Bookseller
[ The Bookseller | 2019-08-21 14:39:05 UTC ]
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Publishers and agents say they are expecting a positive Beijing International Book Fair, reflecting the growing Chinese market. Continue reading at The Bookseller
[ The Bookseller | 2019-08-20 19:02:53 UTC ]
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Just as sure as some big sloppy salmon is going to Augustus Gloop that Fish Tube of Internet renown, so too shall TV viewers, or at least the ones who still watch the commercials, age out of the upper reaches of the demo. Quantitative changes rather quickly become qualitative; differences in... Continue reading at Advertising Age
[ Advertising Age | 2019-08-15 16:37:58 UTC ]
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The Quarto Group has appointed Viviane Basset and Dannie Price to its UK campaigns and marketing team. Continue reading at The Bookseller
[ The Bookseller | 2019-08-15 16:04:41 UTC ]
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Debut author Sarah J. Sover talks about finding the perfect home for her comedic fantasy novel Double-Crossing the Bridge with the indie publisher The Parliament House. The post Breaking In: Fantasy author Sarah J. Sover on Finding Home at a Small Press by Cassandra Lipp appeared first on... Continue reading at Writer's Digest
[ Writer's Digest | 2019-08-15 14:00:43 UTC ]
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Home of the original Shake Shack and lined by food carts and the sprawling Eataly marketplace, it’s not difficult to find a good meal in Manhattan’s Madison Square Park. Nor is it easy to stand out. Taste of Home found a way, when, last December, it offered passersby a chance to win a dinner... Continue reading at Folio Magazine
[ Folio Magazine | 2019-08-13 15:42:27 UTC ]
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As part of Ad Age’s continuing media coverage, here’s the start of our annual survey of fall magazine covers, which have begun hitting newsstands and subscriber’s mailboxes. We’ll be adding to this post daily, so keep coming back. In June, Hearst Magazines announced that Michael Sebastian was... Continue reading at Advertising Age
[ Advertising Age | 2019-08-12 17:35:00 UTC ]
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