In the U.K., the number of Facebook Live videos publishers are creating has plateaued, according to SocialBakers data, and reach is also falling. The post UK publishers see Facebook Live viewership stagnate appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-02-28 00:00:00 UTC ]
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Over half of Liberation's mobile revenue comes from Facebook Instant Articles, which accounts for 10 percent of its mobile pageviews. The post French publisher Liberation now gets half of mobile ad revenue from Facebook Instant Articles appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-04 00:00:00 UTC ]
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Facebook's still testing mid-roll ad breaks with a limited number of publishing partners -- and, yes, the dollars are still low. The post Pivot to pennies: Facebook’s key video ad program isn’t delivering much money to publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-02 00:00:00 UTC ]
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They're either spending less time on Facebook either in absolute or relative to time they’re spending on other platforms. The post Facebook loses attention as publishers shift focus to other platforms appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-09-29 00:00:00 UTC ]
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Publishers said they want more data sharing, better subscription options and greater flexibility in how articles and ads can be designed within distributed platforms. The post ‘It is harder to differentiate in the platforms’: Publishers want more data, monetization options from Facebook, Google... Continue reading at Digiday
[ Digiday | 2017-09-27 00:00:00 UTC ]
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If users could opt out of retargeting with a single click, it could have ripple effects throughout the ad and media industries. The post Turning off retargeting could hurt publishers and empower Google, Facebook appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-09-27 00:00:00 UTC ]
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For publishers that are trying to drive revenue through commerce, figuring out where Facebook fits into their strategies has been a challenge. The post ‘Social is a black hole’: Commerce-focused publishers have a Facebook problem appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-09-22 00:00:00 UTC ]
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Parent company Time Inc seeks to sell several assets after revenue from both sales and advertising fell more than expectedThe publisher of magazines including Marie Claire, NME, Wallpaper and TV Times is being put up for sale by its American owner.Time Inc said on Friday it was looking to sell... Continue reading at The Guardian
[ The Guardian | 2017-09-22 00:00:00 UTC ]
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Publishers have to scramble to keep up on Facebook, while the platform sends very little revenue in return. The post Facebook gives, but continues to take more from publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-09-20 00:00:00 UTC ]
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In its program to change the makeup of the UK book business workforce, British publishers have taken the lead in international inclusivity efforts. The post The UK’s Publishers Formally Commit to a Workforce Diversity Program’s 10-Point Action Plan appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-09-19 00:00:00 UTC ]
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In its program to change the makeup of the UK book business workforce, British publishers have taken the lead in international inclusivity efforts. The post The UK’s Publishers Commit to a Workforce Diversity Program’s 10-Point Action Plan appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-09-19 00:00:00 UTC ]
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Facebook introduced two updates to its Facebook Live API (application-programming interface) aimed at enabling publishers and developers to create professional-quality live video. The two updates being introduced Wednesday are automated encoder configuration and frame-accurate start times.... Continue reading at AdWeek
[ AdWeek | 2017-09-13 00:00:00 UTC ]
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A look into the original shows populating Facebook's newest video platform. The post Major Magazine Publishers Flock to Facebook Watch appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-09-12 00:00:00 UTC ]
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Research indicates diversity has improved in recent years, but a generational change is needed to balance the book trade, according to researchersA survey of more than 1,000 people working in UK publishing has found that more than 90% currently in the industry classify themselves as white... Continue reading at The Guardian
[ The Guardian | 2017-09-06 00:00:00 UTC ]
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Three major Chinese education publishers have joined together to co-found a UK-based English Language Teaching publishing house. Continue reading at The Bookseller
[ The Bookseller | 2017-08-24 00:00:00 UTC ]
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Facebook, giving back publishers a piece of their identities, is letting them display their logos alongside headlines. It's a move meant to appease media partners that feel they've lost the power of their brands when posting articles to social media.On Tuesday, the social network released new... Continue reading at Advertising Age
[ Advertising Age | 2017-08-23 00:00:00 UTC ]
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Facebook introduced an easy way for users to tell when articles in its Trending feature and search originate from publishers. Product manager Andrew Anker said in a blog post that the social network eventually intends to expand these publisher logos to "all places where people consume news on... Continue reading at AdWeek
[ AdWeek | 2017-08-22 00:00:00 UTC ]
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This spring, Blossom posted a Facebook video that began with an image of women's underwear and featured seven tidy hacks for organizing your clothes. The post racked up a staggering 382 million views and nearly 12 million shares, making it the most viral video in Facebook history, according to... Continue reading at AdWeek
[ AdWeek | 2017-08-21 00:00:00 UTC ]
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Alphabet's Google is developing new tools designed to boost subscriptions for news publishers. It follows a similar olive branch from Facebook to an industry that has seen the digital behemoths take over the online advertising market.Google's latest foray arrives on three fronts. The first is a... Continue reading at Advertising Age
[ Advertising Age | 2017-08-18 00:00:00 UTC ]
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Publishers using Facebook Audience Network now have far more control over bidding on their ad placements. Product marketing manager, publisher solutions Amelia Zins introduced CPM Targets (cost per thousand impressions) in a blog post, saying that rather than using price floors to set the... Continue reading at AdWeek
[ AdWeek | 2017-08-01 00:00:00 UTC ]
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Publishers are dusting off Facebook Shop, a tool first rolled out to brands, as they look to develop their affiliate commerce revenues. The post Why publishers are testing an old Facebook tool originally designed for brands appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-07-25 00:00:00 UTC ]
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