Twenty years of Harry Potter marked with year-long campaign

Bloomsbury is set to celebrate 20 years of Harry Potter with a year-long campaign, including special anniversary publishing and new projects with key partners. Continue reading at 'The Bookseller'

[ The Bookseller | 2016-08-09 00:00:00 UTC ]
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Owen Sheers wins Book of the Year

Poet Owen Sheers wins Wales Book of the Year for his work about three young soldiers who are deployed to Afghanistan. Continue reading at BBC News

[ BBC News | 2014-07-11 00:00:00 UTC ]
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Live event to mark final Skulduggery book

HarperCollins Children’s Books is celebrating the publication of the final Skulduggery... Continue reading at The Bookseller

[ The Bookseller | 2014-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #live event #harpercollins children


Five-year-old writes book about fairies for British charity

Five-year-old Lydia Port-Burke has self-published a fairy tale now available in the UK. Proceeds for the book will go to BBC Children in Need. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #writes book #fairy tale #bbc children


Mobile Ads Will Surpass Print and Radio This Year

Yes, there's money to be made in mobile advertising. New York-based eMarketer predicts mobile will account for 9.8 percent of the total United States ads marketplace this year, surpassing newspapers (9.3 percent), magazines (8.4 percent) and radio (8.6 percent). Brands are spending 83 percent... Continue reading at AdWeek

[ AdWeek | 2014-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising marketplace #research company #tv advertising


Sportswriter Simon Barnes leaves The Times after 32 years

Simon Barnes, The Times's award-winning chief sportswriter, is leaving the newspaper after 32 years. He claims the publisher can no longer afford his wages, according to a Sports Journalists' Association report. The report cites Barnes's email message to Mark Avery in which he wrote:"I have no... Continue reading at The Guardian

[ The Guardian | 2014-06-27 00:00:00 UTC ]
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PW Talks with Don Piper: '90 Minutes in Heaven' Celebrates 10 Years

Don Piper’s car was hit by a truck in 1989, and he was pronounced dead at the scene. Piper wrote about what happened next in the bestselling "90 Minutes in Heaven: A True Story of Death & Life," which paved the way for other recent bestsellers recounting glimpses of the afterlife. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-24 00:00:00 UTC ]
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Publishers jailed overnight in campaign for prisoners' right to read

Six publishers have volunteered for a night in the cells, fundraising for campaign against limits on prisoners' entitlement to booksThere's more than one sort of porridge, as any lag would tell you. Profile Books publisher Andrew Franklin opted for the lumpier kind when he volunteered to spend... Continue reading at The Guardian

[ The Guardian | 2014-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing world #raise money #howard league #london offices


Diary of a Kickstarter Campaign Part 1: What Am I Getting Myself Into?

Thinking of Kickstarting a book? Follow along with this weekly diary of what works, what doesn't, and how to figure costs and navigate the Kickstarter process. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-19 00:00:00 UTC ]
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Forbes Readership Spikes 20 Percent in One Year

Forbes Media used the 61st annual Cannes Lions International Festival of Creativity as a platform to announce that it has expanded its magazine audience by more than 20 percent over the past year. According to GfK MRI Spring 2014 data, the magazine has reached its pinnacle in readership, growing... Continue reading at Folio Magazine

[ Folio Magazine | 2014-06-18 00:00:00 UTC ]
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Editor in Chief Craig Marks: Print 'Stands in the Way of Where Spin Needs to Be'

It's time to let go of the idea that music outlet Spin is meant to be a print magazine, according to newly appointed editor in chief Craig Marks. "It's very, very hard to break up with print," he said. "But to hold onto print and to have an even kind of romantic relationship with it probably... Continue reading at AdWeek

[ AdWeek | 2014-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #andy greenwald #elizabeth gilbert #entertainment weekly #branded videos


Dan Brown Interviewed by NPR at Mark Twain House Benefit

Dan Brown, author of “The Da Vinci Code” and current bestseller “Inferno,” was interviewed June 7 by NPR's John Dankosky at a benefit for the Mark Twain House & Museum in Hartford, Conn. The conversation turned to religion and science, topics Brown has dealt with in his novels. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-16 00:00:00 UTC ]
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#FreeTheNipple campaign leads to breastfeeding nipple-shot ban reversal by Facebook

Facebook comes under fire for all manner of things -- it's just part and parcel of being a social network. When users are not up in arms at the site's privacy policies, they are found voicing their disapproval at the types of content they're not allowed to publish on their timelines. There are... Continue reading at Betanews

[ Betanews | 2014-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #privacy policies #community standards


4 Brands Bet on Social and Mobile to Boost Father’s Day Campaigns

Marketers are gung-ho on playing up photo-sharing and social media this year to tap into the power of dad, as seen in Father’s Day campaigns from Ace Hardware, Craftsman, Dremel and O2X. You may not expect dads to be receptive about posting touchy-feely streams of pictures on social media, but... Continue reading at AdWeek

[ AdWeek | 2014-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #music downloads #youtube videos #digital platforms


Self-publishing boom lifts sales by 79% in a year

18m titles bought by readers in 2013, to a value of £300m, as print sales' decline continuesSelf-published books' share of the UK market grew by 79% in 2013, with 18m self-published books bought by UK readers last year, according to new statistics.With print sales falling by 10% last year, and... Continue reading at The Guardian

[ The Guardian | 2014-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #statistics released #uk consumers #print sales #book purchases


Children’s Books Ireland Awards: “Hagwitch” Takes Book of the Year

At its annual awards ceremony, Children’s Books Ireland honored, among numerous others, Mary-Louise Fitzpatrick's "Hagwitch" as Book of the Year. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-11 00:00:00 UTC ]
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The Nowhere Men voted Sports Book of the Year

Century’s The Nowhere Men: The Unknown Story of Football’s True Talent Spotters has... Continue reading at The Bookseller

[ The Bookseller | 2014-06-10 00:00:00 UTC ]
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Medium Relaunches Matter, Devoted To Long-Form Journalism

An experiment in digital publishing continues to evolve.Medium, the publisher-platform hybrid backed by Twitter cofounder Ev Williams, is relaunching Matter today. As you may recall Matter was a successful Kickstarter project for in-depth reporting that Medium acquired last year.Read Full Story Continue reading at Fast Company

[ Fast Company | 2014-06-10 00:00:00 UTC ]
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Major UK campaign for Hillary Clinton memoir

A prominent media and advertising campaign will back Simon & Schuster's global... Continue reading at The Bookseller

[ The Bookseller | 2014-06-09 00:00:00 UTC ]
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Libraries' economic contribution 'can only be measured long-term'

Public libraries have an economic impact on their communities that far exceeds their "... Continue reading at The Bookseller

[ The Bookseller | 2014-06-04 00:00:00 UTC ]
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J&J's World Cup Campaign Barely Mentions Soccer or World Cup

No soccer players, no references to Rio de Janiero or Brazil. Is this any way to launch a World Cup campaign?Johnson & Johnson thinks so. The official health-care sponsor of the 2014 FIFA World Cup Brazil is kicking off its U.S. marketing effort for the games by hardly mentioning them.... Continue reading at Advertising Age

[ Advertising Age | 2014-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #illustrated children #world cup #marketing effort