Twenty years of Harry Potter marked with year-long campaign

Bloomsbury is set to celebrate 20 years of Harry Potter with a year-long campaign, including special anniversary publishing and new projects with key partners. Continue reading at 'The Bookseller'

[ The Bookseller | 2016-08-09 00:00:00 UTC ]
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J&J's World Cup Campaign Barely Mentions Soccer or World Cup

No soccer players, no references to Rio de Janiero or Brazil. Is this any way to launch a World Cup campaign?Johnson & Johnson thinks so. The official health-care sponsor of the 2014 FIFA World Cup Brazil is kicking off its U.S. marketing effort for the games by hardly mentioning them.... Continue reading at Advertising Age

[ Advertising Age | 2014-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #illustrated children #world cup #marketing effort


Combat Gent Calls Out 'Dad Jean' Offenders via Social Campaign

Combat Gent is launching a Father’s Day digital campaign today to scout out dads who still think acid wash Levi’s jeans are cool by replacing them with more modern trousers. The online menswear retailer is using the upcoming holiday to launch a new line of denim products also launching today.... Continue reading at AdWeek

[ AdWeek | 2014-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #memorial day


BEA 2014: A Toast to 50 Years

To celebrate its 50th anniversary, Cameron + Company will be pouring martinis today, 3–4 p.m., at its booth (1223A) in the PGW section. The party also celebrates the 50th Anniversary Edition of The Drinking Man’s Diet, originally published in 1964 by the company’s founder, Robert Cameron. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #drinking man #originally published #robert cameron


BEA 2014: Passionate After 40 Years

You couldn’t find a more optimistic person than David Caron, owner and co-publisher of ECW Press, when it comes to the future of the publishing industry, and he is very proud of the company he’s been with for 10 years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry


BEA 2014: Hale’s Whirlwind Year

Shannon Hale would probably feel right at home in a superhero costume right about now. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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BEA 2014: Neil Patrick Harris, Anjelica Huston Speak at Author Breakfast

Neil Patrick Harris, Anjelica Huston, Tavis Smiley, and Lisa Scottoline all spoke at the opening breakfast at BookExpo America 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #author breakfast #anjelica huston #tavis smiley #lisa scottoline


LinkedIn Tells Member Stories in New Campaign

Looking for a new career? LinkedIn thinks you don't need to look any further than the success stories of its members for motivation. The company's latest digital campaign, Picture Yourself, focuses on telling the career tales of select people, including One Kings Lane chief merchandising... Continue reading at AdWeek

[ AdWeek | 2014-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing sites #personal stories #skill set #buying ads


BEA 2014: APAC Celebrates 20 Years

The 20th Audio Publishers Association Conference kicked off with a "State of the Union" address from APA President Michelle Lee Cobb at the Javits Center in New York City on Wednesday morning. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #javits center #wednesday morning


Four Questions for...'Harry Quebert' Editor John Siciliano

PW catches up with the editor of "The Harry Quebert Affair," John Siciliano, to discuss high expectations, the difficulty of importing blockbusters and the fact that, occasionally, something French can be fun. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry quebert #pw catches


Anti-bullying campaign from RHCP

Random House Children’s Publishing (RHCP) is launching an anti-bullying campaign for... Continue reading at The Bookseller

[ The Bookseller | 2014-05-19 00:00:00 UTC ]
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Mad Men’s Harry Hamlin Compares Ray Donovan to Sex

Specs Who Harry Hamlin Age 62 Accomplishments Emmy-nominated actor on AMC’s Mad Men (Sundays at 10/9c); appearing in the upcoming film Shiva and May Base Los Angeles What’s the first information you consume in the morning? I am really old school. The first thing I do is read the Los Angeles... Continue reading at AdWeek

[ AdWeek | 2014-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #science fiction #breaking bad #ad industry


Publishing Campaigns Grow On Kickstarter

Crowdfunding, and Kickstarter in particular, continue to make inroads in book publishing, providing financing for everything from one-off projects to support for entire lists. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make inroads #book publishing


BA re-promotes indies' Amazon tax campaign

Bookshops are being encouraged to redisplay "We Pay Our Taxes" posters following the... Continue reading at The Bookseller

[ The Bookseller | 2014-05-15 00:00:00 UTC ]
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Faber and Cape makes Wales Book of the Year shortlist

Parthian Books, Faber and Jonathan Cape all have English-language titles in the shortlist for the... Continue reading at The Bookseller

[ The Bookseller | 2014-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year shortlist #jonathan cape #english-language titles


Three-year global partnership for Hay and BBC

The Hay Festival and the BBC have linked up for a three-year global partnership which will see... Continue reading at The Bookseller

[ The Bookseller | 2014-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hay festival


Teresa Rolfe Kravtin: PW 2014 Rep of the Year

This year’s PW Rep of the Year award winner, Teresa Rolfe Kravtin, a commission rep with Southern Territory Associates since 2002, owes it all to Faith—or at least a good part of it. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-25 00:00:00 UTC ]
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The P&L Sheet: My Year of Reading Quickly

This past year I served on the selection committee for the American Library Association’s Andrew Carnegie Medals for Excellence in Fiction & Nonfiction—a task I undertook with a good amount of dread. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pl sheet #selection committee #good amount


Green Apple Books: PW Bookstore of the Year

Twenty years ago, if someone had told Pete Mulvihill, Kevin Ryan, and Kevin Hunsanger that they would one day own Green Apple Books, the store where they then worked, all three of them would have been “gob-smacked”—much like their reaction last month when they were told that their San Francisco... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-25 00:00:00 UTC ]
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Update: No film deal agreed for Harry Quebert Affair

Joel Dicker and his French publisher have denied that The Truth About the Harry Quebert Affair (... Continue reading at The Bookseller

[ The Bookseller | 2014-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joel dicker #french publisher


Savannah Book Festival to Offer Year-Round Author Events

The Savannah Book Festival announced plans to offer year-round author events, starting with Tami Hoag set to headline the Spring 2014 event. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-18 00:00:00 UTC ]
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