Tremor International to Buy Video Ad Platform Unruly from News Corp

Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take a minority stake as part of the transaction. The deal will see News Corp take a 6.91% stake in Tremor, with the ad-tech company to receive the exclusive rights to sell outstream video on more... Continue reading at 'AdWeek'

[ AdWeek | 2020-01-06 14:18:42 UTC ]
News tagged with: #tremor international #minority stake #ad-tech company #exclusive rights #news corp #international publishing

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Face to Face: Why Houston was key to building ad tech business Direct Digital Holdings

The founders of this Houston digital media company focus on an underserved market. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2023-02-27 20:46:59 UTC ]
More news stories like this | News stories tagged with: #digital media


Good… news? The HarperCollins Union has approved a new deal!

After almost hitting the 100-day mark on the picket line, HarperCollins Union members (UAW 2110) have agreed to a tentative deal with management. According to this tweet, yesterday, employees expect to return to work on February 21. Big News!!! We have voted to ratfiy the contract and will be... Continue reading at Literrary Hub

[ Literrary Hub | 2023-02-17 16:54:37 UTC ]
More news stories like this | News stories tagged with: #tentative deal #harpercollins union #picket line #big news #harpercollins


Reykjavik International Literary Festival Names Guest Authors

The 16th edition of Iceland's biennial Reykjavik International Literary Festival has announced its 2023 lineup of authors. The post Reykjavik International Literary Festival Names Guest Authors appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-15 08:10:36 UTC ]
More news stories like this | News stories tagged with: #literary festival


Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2023

Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday

[ Digiday | 2023-02-10 05:01:00 UTC ]
More news stories like this | News stories tagged with: #$7 million #media landscape #digital media


NBCU Courts Smaller, Performance-Focused Advertisers at One23 Ad-Tech Event

NBCUniversal is launching Peacock Ad Manager to all advertisers in 2023 in an effort to court small businesses and performance marketers, the publisher announced today at One23, its ad-tech-focused showcase for advertisers. "We're really democratizing access to television for performance... Continue reading at AdWeek

[ AdWeek | 2023-02-08 20:00:00 UTC ]
More news stories like this | News stories tagged with: #performance marketing #told adweek #publisher announced


Taipei International Book Exhibition: 505,000 Attendees in Six Days

As many as 1,393 stands representing 470 exhibitors were at the 2023 Taipei International Book Exhibition, from 33 nations. By Porter Anderson, Editor-in-Chief | @Porter_Anderson See also: Marketing in ‘Tandem’: Naomi Bacon and Taipei’s Publishers Interview: Taipei International Book Fair’s... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-06 16:42:45 UTC ]
More news stories like this | News stories tagged with: #porter anderson #naomi bacon #31st edition #editor-in-chief @porter_anderson


Interview: Taipei International Book Fair’s Isabella Wu

Isabella Wu, Chair of Taipei International Book Foundation, highlights the vital role of books in public discourse. The post Interview: Taipei International Book Fair’s Isabella Wu appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-02 15:37:26 UTC ]
More news stories like this | News stories tagged with: #post interview #vital role #public discourse


Tinuiti’s Q4 digital ads report shows soft pricing but promise for performance channels

Tinuiti's analysis of fourth-quarter activity shows most corners of the digital media landscape saw less than stellar financial results. Continue reading at Digiday

[ Digiday | 2023-02-02 05:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media


Taipei International Book Exhibition Opens Its 31st Edition

The 31st Taipei International Book Exhibition has opened its run with professional programming as well as public-facing entertainment. The post Taipei International Book Exhibition Opens Its 31st Edition appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-01-31 14:57:21 UTC ]
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An Open Letter to Stephen King: Book Censorship News, January 27, 2023

No, kids CAN'T get the books being banned at libraries and bookstores, Mr. King. That, plus this week's book censorship news. Continue reading at Book Riot

[ Book Riot | 2023-01-27 11:40:00 UTC ]
More news stories like this | News stories tagged with: #stephen king #open letter #libraries


BuzzFeed stock price skyrockets on news of deals with Meta and ChatGPT creator OpenAI

Shares of the digital media company have been struggling since it went public in a SPAC deal in late 2021. If you’re an owner of BuzzFeed stock (Nasdaq: BZFD), the last 24 hours have been very good for you. Yesterday, the stock soared thanks to news that BuzzFeed was partnering with OpenAI to... Continue reading at Fast Company

[ Fast Company | 2023-01-27 08:45:00 UTC ]
More news stories like this | News stories tagged with: #spac deal #generate content #separate deal #digital media


NBA All-World hands-on: Taking basketball video games back to the streets

Niantic has created some of the most popular augmented reality games like Ingress and Pokémon Go. But this week the company is launching a new title called NBA All-World that might be the best application of its location-based tech to date.For people who have played one of Niantic’s previous... Continue reading at Engadget

[ Engadget | 2023-01-25 17:00:37 UTC ]
More news stories like this | News stories tagged with: #surprising amount #january 24th #official release #dive deeper #real life #harry potter


New Book Teaches Christians to Find Nuance in News

Rachel Wightman, the author of 'Faith and Fake News: A Guide to Consuming Information Wisely' (Eerdmans, May), emphasizes the importance of fact-checking as an expression of faith in online spaces. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-25 05:00:00 UTC ]
More news stories like this | News stories tagged with: #fake news


U.S. Justice Department, 8 states sue Google over digital ad dominance

The U.S. Department of Justice and eight states, including California, filed suit against Google in a Virginia federal court on Tuesday, claiming that the company illegally used its market powers to dominate Internet advertising. In a court filing originally reported on by CNN, the DOJ... Continue reading at PC World

[ PC World | 2023-01-24 19:39:28 UTC ]
More news stories like this | News stories tagged with: #higher quality #ad business #header bidding #small businesses #publishers make


CJK Group Buys Allen Press

The CJK Group continues to add more printing and publishing services companies to its portfolio with its acquisition of the assets of Allen Press. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-11 05:00:00 UTC ]
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CES 2023 Day 1 recap: Catch up on the biggest news from the year's biggest tech show

We’re back in Vegas for CES, and while the show doesn’t officially open until tomorrow, many exhibitors have already unveiled their new products at various press conferences and media events. Today, we’re starting to see some of the early car news that frequently dominates CES, as well as more... Continue reading at Engadget

[ Engadget | 2023-01-05 19:50:52 UTC ]
More news stories like this | News stories tagged with: #configuration options #favorite app #headphone jack #youtube channel #stay tuned #digital content


Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and... Continue reading at AdWeek

[ AdWeek | 2023-01-04 12:00:00 UTC ]
More news stories like this | News stories tagged with: #upcoming launch #nielsen


UTA Buys Fletcher & Company

The Hollywood talent agency is further expanding its presence in book publishing with the acquisition of the independent literary agency Fletcher & Co. After buying U.K.-based agency Curtis Brown in June 2022, the acquisition will see UTA add 12 full-time staffers to its publishing division. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-04 05:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing division #literary agency #book publishing


Digiday+ Research: News Publisher Subscription Index

The index is a research framework that analyzes and ranks a set of publications across digital threshold experience, member benefits and pricing and plans dimensions. Continue reading at Digiday

[ Digiday | 2022-12-20 05:01:00 UTC ]
More news stories like this | News stories tagged with: #digiday+ research #news publisher


After Further Revue, Twitter to Shut Down Newsletter Publishing Platform Jan. 18

Twitter is shutting down Revue, the newsletter publishing platform it acquired in January 2021. Revue founder Martijn de Kuijper said in a post on the company's website that the platform will shut down Jan. 18 and all data will be deleted, adding, "This has been a hard decision because we know... Continue reading at AdWeek

[ AdWeek | 2022-12-14 23:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing platform