To Improve Chatbots, Brands Need to Combine Automation With Human Oversight

Sephora is becoming something of a chatterbox. The beauty retailer regularly converses with customers, whether that's by sharing prom tips with teens on the social media platform Kik, or helping shoppers book in-store appointments via Facebook Messenger. This type of interactive exchange--in which brands, primarily through messaging apps or chatbots, engage with the customers on... Continue reading at 'AdWeek'

[ AdWeek | 2017-11-13 00:00:00 UTC ]
News tagged with: #facebook messenger #messaging apps

Other news stories related to: "To Improve Chatbots, Brands Need to Combine Automation With Human Oversight"

Bonnier Books UK to launch Ollerton as fiction brand

Ex-special forces soldier turned TV star Matthew "Ollie" Ollerton is publishing a debut thriller with Bonnier Books UK. Continue reading at The Bookseller

[ The Bookseller | 2020-06-24 00:04:04 UTC ]
More news stories like this | All news stories tagged with: #bonnier

Experts weigh in on Facebook’s new Oversight Board

Almost two years after it first started talking about the idea, Facebook finally announced the members of its Oversight Board, the “Supreme Court” that will—theoretically, at least—have the ability to overrule Facebook and its chief executive Mark Zuckerberg about whether certain types of... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2020-05-14 11:45:42 UTC ]
More news stories like this | All news stories tagged with: #disease control #peer review #online magazine

In Q1, Sales Rose 26% at Amazon as It Works to Improve Shipping Times

Sales increased to $75.5 billion in the second quarter at Amazon, even as it acknowledged that the surge in demand forced it to prioritize essential items such as household staples and "dampened demand" for non-essential products. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-01 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #household staples #sales increased

Ishmael Beah’s memoir revealed the realities of child soldiers. His fiction shows the humanity of homeless kids.

“Little Family” speaks to the plight of poor people in countries riddled with corruption and violence. Continue reading at The Washington Post

[ The Washington Post | 2020-04-28 16:54:34 UTC ]
More news stories like this | All news stories tagged with: #memoir

20 brand-new books hitting shelves today.

The days in quarantine would all blend together if it weren’t for Tuesday, which is the day new books hit the (now metaphorical) shelves. Here are a few of the titles dropping today. You can get them from your local indie and/or Bookshop (which, by the way, has now raised over one million... Continue reading at Literrary Hub

[ Literrary Hub | 2020-04-28 13:57:38 UTC ]
More news stories like this | All news stories tagged with: #bookshop #million dollars #local indie

Humane Resources: Business Books 2020

Flexibility and follow-through, new business books say, are key to navigating a world in flux. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-24 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #business books

HQ bags Brand's practically perfect Poppins book

HQ has bagged a second book by comedian Katy Brand, billed as part manifesto, part celebration of Mary Poppins. Continue reading at The Bookseller

[ The Bookseller | 2020-04-23 12:45:31 UTC ]
More news stories like this | All news stories tagged with: #mary poppins #part manifesto

Improved profits for Quarto, as it warns of costs of Covid-19

Quarto warns of lower trading as a result of Covid-19, but highlights improved profits in its latest full-year Continue reading at The Bookseller

[ The Bookseller | 2020-04-23 08:44:01 UTC ]
More news stories like this | All news stories tagged with: #quarto

As brands block coronavirus, streaming app Newsy opens an ad slot free from bad news

Digital publisher develops commercial break that avoids pandemic stories, as industry struggles with skittish advertisers. Continue reading at Advertising Age

[ Advertising Age | 2020-04-17 17:36:26 UTC ]
More news stories like this | All news stories tagged with: #digital publisher #bad news

Modern Luxury Media Furloughs Staff, Combines Issues

Modern Luxury Media, publisher of more than 40 high-end regional lifestyle magazines, has furloughed a significant number of staffers across the company through at least the end of June as a result of the COVID-19 pandemic. CEO Michael Dickey—who noted that he and other executives are forgoing... Continue reading at Folio Magazine

[ Folio Magazine | 2020-04-14 18:53:14 UTC ]
More news stories like this | All news stories tagged with: #taking place #home delivery #sales teams #special edition #michigan avenue

In Camus’ ‘The Plague,’ lessons about fear, quarantine and the human spirit

Cut off from the world, residents of a stricken city must discover new ways to live. Continue reading at The Washington Post

[ The Washington Post | 2020-04-03 12:00:00 UTC ]
More news stories like this | All news stories tagged with: #human spirit

Complex’s Rich Antoniello’s recipe for media in crisis: ‘Brand plus brains plus balance sheet’

For publishing companies to survive a global crisis like the one we're in, Rich Antoniello's formula is 'brand, plus brains, plus balance sheet." He would know, having stewarded Complex through the 2008 financial crisis as CEO, the role he still holds now. But compared to that, the downturn... Continue reading at Digiday

[ Digiday | 2020-03-31 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing companies #coronavirus pandemic #balance sheet #rich antoniello #digiday podcast #global crisis

Challenger Brands Have More Options as Demand for Digital Content in the Tech Age Grows

The U.S. Chamber of Commerce, the leading cheerleader for American business owners large and small, remains hopeful that U.S. businesses will emerge from the coronavirus crisis battered and bruised, but not broken. "It's too early to determine the long-term impact on supply chains,... Continue reading at AdWeek

[ AdWeek | 2020-03-27 14:55:42 UTC ]
More news stories like this | All news stories tagged with: #digital content #supply chains

PA 'strengthens platform' with new branding

The Publishers Association has unveiled a brand and website redesign, including a new logo, icon and colour scheme that have been chosen "to reflect the creativity and dynamism of the publishing industry". Continue reading at The Bookseller

[ The Bookseller | 2020-03-25 01:18:09 UTC ]
More news stories like this | All news stories tagged with: #publishers association #publishing industry #colour scheme #website redesign

Human rights lawyer's Parting Words sweeps through Europe

Sphere has done a string of "major" international rights deals for a memoir by human rights lawer Benjamin Ferencz, Parting Words, including a pre-empt in Germany. Continue reading at The Bookseller

[ The Bookseller | 2020-03-10 23:17:05 UTC ]
More news stories like this | All news stories tagged with: #memoir #parting words

New Survey Finds Little Improvement in Diversity in Romance Publishing

The annual “State of Racial Diversity in Romance Publishing Report” has been released, surveying more than 2,400 romance titles published in 2019. It discovered that for every 100 romance books published in 2019, only 8.3 were written by people of color. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-10 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #annual state #romance publishing #survey finds #racial diversity

Oliver Morton: Science Journalism and Humanity’s Fascination with the Moon

OLIVER MORTON’S The Moon is a masterpiece of science journalism that throws fresh light on its eponymous subject. Morton mines fields as diverse as aerospace science, history, astrobiology, mythology, geology, and science fiction in pursuit of lessons the Moon can teach us about space... Continue reading at Los Angeles Review of Books

[ Los Angeles Review of Books | 2020-03-06 20:00:57 UTC ]
More news stories like this | All news stories tagged with: #science fiction #space exploration #oliver morton

Faber unveils new branding

Faber has revealed a redrawn colophon and new word mark as part of work to refresh its visual identity following last year's 90th anniversary Continue reading at The Bookseller

[ The Bookseller | 2020-03-02 06:30:49 UTC ]
More news stories like this | All news stories tagged with: #90th anniversary

Wayne State U President Assumes Oversight of Embattled Press

Wayne State University president M. Roy Wilson informed his colleagues Friday that the press' interim director, Tara Reeser, will now report to WSU's chief of staff in the president's office rather than to the dean of libraries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-02-14 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #interim director #wayne state