Time Inc’s new beauty site is an e-commerce and data play

Time Inc. has launched a personalized beauty service, Powder, serving up recommended products and articles to users for Time Inc. This means it can re-target Powder users across its beauty portfolio, including titles like Marie Claire, InStyle and Look. L'Oreal is the only brand partner on board at launch. Powder offers several new revenue streams for the publisher looking to safeguard against losses -- promoted products, native content, events, affiliate e-commerce and also selling beauty boxes. The post Time Inc’s new beauty site is an e-commerce and data play appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-02-03 00:00:00 UTC ]
News tagged with: #including titles #marie claire #revenue streams #native content

Other Publishing stories related to: 'Time Inc’s new beauty site is an e-commerce and data play'


Meredith Claims “Strongest Competitive Position in History” After Time Inc. Merger

President and CEO Tom Harty opened Meredith Corp.'s quarterly earnings call Thursday morning by declaring the integration of the now two-year-old Time Inc. acquisition "largely complete," leaving the company in "the strongest competitive position in its history." Performance in Meredith's... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-06 19:40:45 UTC ]
More news stories like this | News stories tagged with: #moving forward #1% compared #$141 million #$175 million #digital media


Claude McKay abandoned ‘Romance in Marseille’ because it was too daring. He was just ahead of his time.

The novel seems less shocking than strikingly woke, given that its themes include disability, sexual preference, radical politics and the subtleties of racial identity. Continue reading at The Washington Post

[ The Washington Post | 2020-02-05 17:04:31 UTC ]
More news stories like this | News stories tagged with: #strikingly woke #sexual preference #radical politics #racial identity


Claude McKay abandoned ‘Romance in Marseille’ because it was too daring. He was just ahead of his time.

The novel seems less shocking than strikingly woke, given that its themes include disability, sexual preference, radical politics and the subtleties of racial identity. Continue reading at The Washington Post

[ The Washington Post | 2020-02-05 17:04:31 UTC ]
More news stories like this | News stories tagged with: #strikingly woke #sexual preference #radical politics #racial identity


People Magazine’s Newest Engagement Play Is Texting Readers Directly

You up? It's People. Starting Sunday, People magazine says it will be offering free, exclusive Oscars red carpet and backstage content to users who text 212-479-1704 and sign up by providing their name and phone number. The project is part of a partnership with Community, a messaging platform... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-04 19:22:48 UTC ]
More news stories like this | News stories tagged with: #tentpole events #alexa skills #digital strategy #push notifications #editorial content #makes sense


Rudêncio Morais: Suturas do Amor and the Beautiful, Persistent Threads of Pessoa, by Susan Smith Nash

Book Reviews Susan Smith Nash On the cover of his latest book of prose poems, Suturas do Amor (Editorial Autor, 2019), Mozambican author Rudêncio Morais announces that he is a poeta falso or “false poet.” In doing so, he alludes to the Portuguese... Continue reading at World Literature Today

[ World Literature Today | 2020-02-03 22:12:30 UTC ]
More news stories like this |


In ‘A Long Petal of the Sea,’ Isabel Allende delivers another sentimental epic set in troubled times

In her relentlessly linear narrative of more than 60 years of Spanish and Chilean history, Allende takes great pains to describe the real, lived effects of two dictatorships. Continue reading at The Washington Post

[ The Washington Post | 2020-01-23 13:50:56 UTC ]
More news stories like this | News stories tagged with: #troubled times


Before Michael B. Jordan Played Him in ‘Just Mercy,’ Bryan Stevenson Was a Kid Who Loved to Read

The best-selling author and public interest lawyer comes from a family in which words mattered. A lot. Continue reading at The New York Times

[ The New York Times | 2020-01-23 10:00:04 UTC ]
More news stories like this | News stories tagged with: #bryan stevenson #best-selling author


How Bonnier is playing for consumer revenue in 2020

Popular Science is launching a line of toys, a product category that tends to have royalty rates as high as 8% to 18% of retail sales. The post How Bonnier is playing for consumer revenue in 2020 appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-20 05:01:59 UTC ]
More news stories like this | News stories tagged with: #consumer revenue #popular science #product category #royalty rates #retail sales #bonnier


An ‘app whisperer’ teams up with time travelers in William Gibson’s ‘Agency’

The sequel to “The Peripheral” is full of cultural commentary, plus imagination and suspense. Continue reading at The Washington Post

[ The Washington Post | 2020-01-16 19:59:44 UTC ]
More news stories like this | News stories tagged with: #william gibson


In difficult times, a surprise bestseller about kindness is bringing people together

Charlie Mackesy’s “The Boy, the Mole, the Fox and the Horse” began as a beloved Instagram account. Continue reading at The Washington Post

[ The Washington Post | 2020-01-15 13:00:00 UTC ]
More news stories like this | News stories tagged with: #difficult times #surprise bestseller #charlie mackesy


Fans are creating a Harry Potter role-playing game inside 'Minecraft'

There have been some ambitious Minecraft projects before, but this one may win for sheer sophistication. The modding team Floo Network is creating Minecraft School of Witchcraft and Wizardry, a Harry Potter-themed role-playing experience inside a Mi... Continue reading at Engadget

[ Engadget | 2020-01-13 18:43:00 UTC ]
More news stories like this | News stories tagged with: #harry potter


WI15: Writing in A Time of Crisis

How fiction and nonfiction writers have been affected by political turmoil in the U.S. and abroad. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-01-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #political turmoil


WI15: Bookshop Hopes to Change Bookish E-commerce

The new online bookstore intended to benefit indies is nearly ready to go, and will launch January 28. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-01-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore #bookshop


Without Much Fanfare, News Corp’s The Sun Launches a U.S. Site

U.K. newspaper The Sun quietly launched a free U.S. website on Wednesday morning as News Corp tries to take advantage Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-01-08 22:45:38 UTC ]
More news stories like this | News stories tagged with: #wednesday morning #news corp


Legend Times launches non-fiction publisher Hero

The Legend Times group has launched a new publisher called Hero, specialising in "inspirational and thought-provoking" non-fiction. Continue reading at The Bookseller

[ The Bookseller | 2020-01-08 20:47:54 UTC ]
More news stories like this |


Get 'Kali Linux -- An Ethical Hacker's Cookbook, 2nd Edition' ($44.99 value) FREE for a limited time

Many organizations have been affected by recent cyber events. At the current rate of hacking, it has become more important than ever to pentest your environment in order to ensure advanced-level security. Kali Linux -- An Ethical Hacker's Cookbook from Packt Publishing is packed with practical... Continue reading at Betanews

[ Betanews | 2020-01-07 19:02:44 UTC ]
More news stories like this | News stories tagged with: #limited time #packt publishing #practical recipes #strong start #cookbook


PA welcomes 'positive' ruling supporting removal of VAT on Times digital editions

The Publishers Association has welcomed a judge's decision ruling that digital versions of the Times and Sunday Times should be subject to a zero-rate of VAT, saying it supports the central message of the Axe the Reading Tax campaign. Continue reading at The Bookseller

[ The Bookseller | 2020-01-07 04:06:09 UTC ]
More news stories like this | News stories tagged with: #digital versions #central message #publishers association


Bloomsbury pre-empts Lisa Harding's 'beautiful' portrait of addiction

Bloomsbury has pre-empted Lisa Harding’s second novel about a failed actress struggling with motherhood and addiction. Continue reading at The Bookseller

[ The Bookseller | 2020-01-07 02:13:45 UTC ]
More news stories like this | News stories tagged with: #bloomsbury


Kachka Leaving 'New York' for 'L.A. Times'

Boris Kachka, whose tenure as books editor at 'New York' magazine saw the publication experiment with tripling its book coverage, will succeed former books editor Carolyn Kellogg at the 'Los Angeles Times.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-01-03 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book coverage #books editor


L.A. Times Book Club's next read is Ocean Vuong's 'On Earth We're Briefly Gorgeous'

L.A. Times Book Club's 2020 lineup also includes 'American Dirt' and 'From Our Land to Our Land.' Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-12-20 15:00:03 UTC ]
More news stories like this | News stories tagged with: #ocean vuong #briefly gorgeous #american dirt #times book