Rich Battista's rise at Time Inc. continues. Fifteen months after joining the company, CEO Joe Ripp has named him evp of Time Inc. and president of brands, overseeing all of the company's storied titles. Battista joined Time in April 2015 as president of People and Entertainment Weekly. Ripp also announced that Alan Murray would be taking over as chief content officer from Norm Pearlstine, who will stay on as vice chairman, focusing on international growth Murray's rise through the Time Inc. ranks was nearly as fast as Battista's. He came on to oversee Fortune magazine in 2014 after a brief stint at the Pew Research Center, which followed 10 years at The Wall Street Journal. Murray will report to Battista on business and editorial issues, and to CEO Joe Ripp "on matters of editorial independence and journalistic integrity," Ripp wrote in a note to staffers, obtained by Adweek. Pearlstine, who was editor in chief of Time Inc. from 1994 to 2005, returned to the company in 2013 as CCO. In addition to the editorial restructuring, Ripp announced a host of changes as the 94-year-old company continues to evolve in the digital age—a "historic transformation," Ripp called it. Ripp announced the creation of a dedicated digital sales team "to provide digital-first clients with scale solutions." The company will also create "clusters" for Time Inc.'s brand sales. "Our powerful brands are the cornerstone of our go-to-market strategy," he says. All of Time Inc.'s U.S.... Continue reading at 'AdWeek'
[ AdWeek | 2016-07-13 00:00:00 UTC ]
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On November 30, President Shimon Peres opened the largest Spanish-language book fair in the world. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-12-04 00:00:00 UTC ]
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Marketers continue to be in love with their own content. Spending on branded content is set to reach $1.8 million this year, or 37 percent of marketers’ ad budgets, up from $1.7 million in 2012, per a Custom Content Council survey. The lion’s share of that is going into print. Spending on... Continue reading at AdWeek
[ AdWeek | 2013-12-04 00:00:00 UTC ]
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In the transparent marketplace it's what you do, not what you say, that makes the difference, and that's good for sustainabilityIn New York's Central Park recently, an old man was selling "Banksy paintings" for $60 apiece. His booth was right next to others selling everything from second-hand... Continue reading at The Guardian
[ The Guardian | 2013-12-04 00:00:00 UTC ]
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Red-top brands comedian a hypocrite, Jack Dee criticises Crewe and Jimmy Carr tells Ross Noble not to knock Mock the WeekThis week's comedy newsThe gloves are off in Brand versus the Sun. On Saturday, the never-knowingly-underexposed comedian wrote a piece for this paper accusing the Sun on... Continue reading at The Guardian
[ The Guardian | 2013-12-03 00:00:00 UTC ]
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Multichannel network distributes, syndicates and matches content creators with online publishersYou may never have heard of Rightster but you have more than likely watched videos it syndicates on YouTube, newspaper websites and specialist live streaming sites like one for the recent... Continue reading at The Guardian
[ The Guardian | 2013-11-24 00:00:00 UTC ]
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Time Inc. showed a little leg Friday, filing the first of what is expected to be numerous documents with the Securities and Exchange Commission in the leadup to its spinoff from parent Time Warner.The spinoff, which was announced in March, is expected to happen in the second quarter of 2014.Time... Continue reading at Advertising Age
[ Advertising Age | 2013-11-23 00:00:00 UTC ]
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The Times' new literary editor Robbie Millen has promised that the newspaper will not cut its... Continue reading at The Bookseller
[ The Bookseller | 2013-11-22 00:00:00 UTC ]
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If you're still looking for gift ideas for that special someone, Amazon is looking to lend a hand. The online retailer has announced that customers can now give a $79 one-year membership to Prime. Recipients will get an email on the day of the giver's choosing with instructions on how to get... Continue reading at Engadget
[ Engadget | 2013-11-22 00:00:00 UTC ]
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Publisher of Heat says The Debrief will have aggregated news and sex advice for connected, influential readersBauer Media is the latest mainstream UK publisher to jump on the social mobile bandwagon, unveiling plans for The Debrief, a multiplatform digital brand aimed at "constantly connected,... Continue reading at The Guardian
[ The Guardian | 2013-11-21 00:00:00 UTC ]
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Facebook has sent unprecedented levels of traffic to publishers across the internet in recent months, a dramatic and unexpected increase affecting a large range of sites serving a wide variety of content. According to data from the BuzzFeed Networ ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-11-21 00:00:00 UTC ]
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Programmatic buying might be common for digital publishers, but for TV networks, shaking up legacy media buying won't happen easily.Interpublic Group of Cos. announced in August a consortium that includes A&E Networks, Cablevision, Clear Channel and Tribune to build and test an automated... Continue reading at Advertising Age
[ Advertising Age | 2013-11-19 00:00:00 UTC ]
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The Four & Twenty Blackbirds Pie Book by Emily Elsen and Melissa Elsen offers an apple pie perfect for Thanksgiving. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-11-19 00:00:00 UTC ]
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Popular authors including George R R Martin, Neil Gaiman, Kate Atkinson and David Nicholls are... Continue reading at The Bookseller
[ The Bookseller | 2013-11-18 00:00:00 UTC ]
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Novelist John Grisham talks about his return to Ford County in 'Sycamore Row' and an unpleasant stint as a politician.John Grisham is the world's most successful author of legal thrillers (and one baseball novel, last year's "Calico Joe") with sales of more than 275 million copies to his credit.... Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-11-16 00:00:00 UTC ]
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Hearst Magazines named Jane Francisco the editor-in-chief of Good Housekeeping magazine, the company said Monday, succeeding longtime editor Rosemary Ellis. Ms. Francisco is editor-in-chief of Chatelaine, a women's lifestyle magazine based in Canada. She begins her new job Dec. 2.Ms. Ellis,... Continue reading at Advertising Age
[ Advertising Age | 2013-11-12 00:00:00 UTC ]
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The world's biggest magazine publisher still makes a lot of money. But it's shrinking every quarter. Tough sell for a Q2 spinout. Continue reading at AllThingsD
[ AllThingsD | 2013-11-06 00:00:00 UTC ]
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Asus has been in the tablet and keyboard dock game for a while now. After several generations of Android based tablet and keyboard dock combinations, the T100 brings the sometimes schizophrenic interface of Windows 8 to its logical home on a hybrid tablet/notebook. The tablet looks and feels... Continue reading at PC World
[ PC World | 2013-11-05 00:00:00 UTC ]
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Tablets are well on their way to outselling notebooks. But while the Windows 8 user interface makes it possible to navigate the operating system with just a fingertip, that doesn’t mean all of your old programs become magically finger-friendly. For some things, you just need a keyboard. A new... Continue reading at PC World
[ PC World | 2013-11-05 00:00:00 UTC ]
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Author Neil Gaiman is revealed as the final short story author of the Doctor Who stories. Continue reading at BBC News
[ BBC News | 2013-11-05 00:00:00 UTC ]
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PRH's Spanish-language publishing division Random House Mondadori has been renamed Penguin... Continue reading at The Bookseller
[ The Bookseller | 2013-11-04 00:00:00 UTC ]
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